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  • All HBS Web  (863)
    • People  (2)
    • News  (146)
    • Research  (522)
    • Events  (2)
    • Multimedia  (3)
  • Faculty Publications  (320)
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  • 01 Jun 2012
  • News

Straight to the Heart

GREENWALD: A savvy, successful approach that combines marketing tactics and psychological insight. Can Rachel win NBC's "Match Off"? Her story: how Rachel met Brad The veteran of several high-level marketing positions, Rachel Greenwald... View Details
Keywords: Julia Hanna; marriage; social media; matchmaking; Personal Services
  • 01 Jun 2011
  • News

A Growing Drumbeat

Rumennik (HBS ’12), a founding member with fellow first-years Jess Bloomgarden and Andrew Rosenthal of the HBS Start-Up Tribe, an ad hoc group with 150 members who meet weekly to brainstorm ideas, support one another, and pick the brains of local VCs and serial... View Details
Keywords: Contests
  • 01 Sep 2011
  • News

Whale Wars

Conservation Society’s activist campaign against the whale hunt in Antarctica. Sea Shepherd vessels use aggressive tactics to stop damage to the sea and its creatures, especially the slaughter that Japanese whalers continue under a... View Details
Keywords: Marybeth I. Thoren; Social Assistance; Health, Social Assistance; Management, Scientific, and Technical Consulting Services; Professional Services
  • 01 Mar 2025
  • News

On The Case: The Base Factor

very first version of this book and was providing comments, I thought there would be a fantastic learning opportunity for a standalone session to go with it. So I said, ‘Let me create a juicy, 80-minute discussion about this,’" Ascarza says. The Rise of View Details
Keywords: Jen McFarland Flint
  • 01 Mar 2025
  • News

Audit: War & Peace

focused on three key questions: First, what are the barriers—psychological, structural, or tactical—that stand in the way of dealmaking? Second, why have previous efforts failed? And third, why will things turn out differently this time? “You have to think not only... View Details
Keywords: Jen McFarland Flint; Illustration by Matt Rota
  • 01 Aug 2002
  • News

For Alumni Only: Breakthrough Insights Program Debuts

Revlon founder who was among those profiled in Tedlow's recent book, Giants of Enterprise. His session examined the roots of eth-ical decay in America's “quiz show scandal” of the 1950s, which was driven in part by the aggressive tactics... View Details
Keywords: Laura Singleton
  • 01 Jun 2017
  • News

Case Study: Something New

productively.” From Baker Library: Anomalie is one of a growing number of retailers adopting transparent pricing in an attempt to build trust with consumers, many of whom have become disillusioned by variable pricing and other tactics... View Details
Keywords: April White
  • 01 Nov 2009
  • News

Why Dick and Jane Don't Ask

Keywords: Roger J. Volkema
  • 26 Feb 2021
  • News

Latinx on Boards; High-Tech Reforestation

foundational understanding of the pathways to a board seat and how to create a value proposition, while the second webinar focused on creating a board resume and networking. “The goal was to have a tactical conversation about how to... View Details
Keywords: Margie Kelley
  • 06 Dec 2021
  • News

Case Study: Let’s Dance

is helping grow the pie for everyone. “How do I scale myself?” she asks. The Answers: I think Lily should prioritize three to five markets rather than being overwhelmed about a national expansion, and a couple of tactical next-steps come... View Details
Keywords: Jen McFarland Flint; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • 01 Dec 2009
  • News

Alumni Books

of Difference edited by Todd L. Pittinsky (PhDOB ’01) (Harvard Business Press) Bringing groups together is a central task of leadership. These theoretical and practical essays and case studies on intergroup relations and leaders reassess what have been regarded as very... View Details
  • 01 Jun 2010
  • News

Faculty Research Online

Sharpening Your Skills: Successful Negotiation Can you outnegotiate Wal-Mart? Can women overcome gender stereotypes to win equitable pay? A compendium of recent research from HBS looks at important factors to consider before sitting down at the bargaining table. See... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
  • 01 Mar 2017
  • News

Alumni and Faculty Books for March 2017

entrepreneurs succeed. Yet most of us learn them only the hard way. Green shares inside secrets and proven tactics for launching a business, explaining how to locate sure-bet opportunities for improving products, get serious about... View Details
  • 01 Mar 2009
  • News

Damon Silvers

that company could have learned that tactic from Stalin. That’s how Stalin maintained fear in the Soviet Union. He wouldn’t just shoot his opponents; he’d shoot people randomly. The whole point of employer responses to workers’ efforts to... View Details
Keywords: Roger Thompson; Administration of Economic Programs; Government; Transportation Equipment Manufacturing; Manufacturing; Transportation
  • 01 Jun 2010
  • News

Michael Depatie

family — they all have the same last name, different first names. There’s a bit of an “insider” appeal when people understand the connection. It becomes a badge of honor to list the different properties where they’ve stayed. But how do you get guests to stay the first... View Details
Keywords: Julia Hanna; Amusement, Gambling, and Recreation Industries; Arts, Entertainment; Accommodation; Hospitality
  • 01 Dec 2015
  • News

Alumni and Faculty Books for December 2015

Strategic Services in 1944 to train European resistors, this is the essential handbook to help stamp out unintentional sabotage in any working group, from major corporations to volunteer PTA committees. While the manual was written decades ago, these sabotage View Details
  • 01 Feb 1997
  • News

Herzlinger on Health Care: Revolution in Evolution

real market would permit Americans to buy health insurance for themselves, not from a shopper like an HMO. Americans are rejecting what they view as the unfair tactics that HMOs use to keep their costs down: discrimination against... View Details
  • 01 Dec 2018
  • News

Research Brief: Bargaining for Better

Kathleen McGinn (photo by Tracy Powell) Kathleen McGinn (photo by Tracy Powell) By the time they reach eighth grade, about 61 percent of girls in Zambia have dropped out of school—a rate three times higher than their male counterparts. Interventions have shown little... View Details
Keywords: Jennifer Myers
  • 01 Dec 2022
  • News

Case Study: Your Call Is Important to Us

appealing, then boosting the company’s sales and marketing capacity and acquisition tactics to suit each industry. The biggest challenge with this approach, Sambvani explains, is having enough resources for the sales and marketing needs... View Details
Keywords: Computer Systems Design and Related Services; Professional Services
  • 18 Oct 2024
  • News

My Worst Job

2004): Hi, my name is Torarie Durden, HBS class of 2004. The worst job I ever had was with a small business credit card company run by an enigmatic CEO who was a gigantic control freak, but also always felt he had to be the smartest person in the room. He also used... View Details
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