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Publications

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      • Faculty Publications  (84)

      Sustainability StandardsRemove Sustainability Standards →

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      • September 2009 (Revised December 2009)
      • Supplement

      Genzyme Center (B)

      By: Michael W. Toffel and Aldo Sesia
      Genzyme Corporation is in the midst of planning its new corporate headquarters, which incorporates many innovative green building features. After learning that the building as planned would likely earn a LEED Silver rating, an intermediate score in the LEED green... View Details
      Keywords: Environmental Sustainability; Corporate Social Responsibility and Impact; Standards; Cost vs Benefits; Biotechnology Industry; Construction Industry; Real Estate Industry; Green Technology Industry
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      Toffel, Michael W., and Aldo Sesia. "Genzyme Center (B)." Harvard Business School Supplement 610-009, September 2009. (Revised December 2009.)
      • September 2009 (Revised December 2009)
      • Supplement

      Genzyme Center (C)

      By: Michael W. Toffel and Aldo Sesia
      Genzyme Corporation is in the midst of planning its new corporate headquarters, which incorporates many innovative green building features. After learning that the building as planned would likely earn a LEED Silver rating, an intermediate score in the LEED green... View Details
      Keywords: Environmental Sustainability; Corporate Social Responsibility and Impact; Standards; Cost vs Benefits; Biotechnology Industry; Construction Industry; Real Estate Industry; Green Technology Industry
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      Toffel, Michael W., and Aldo Sesia. "Genzyme Center (C)." Harvard Business School Supplement 610-010, September 2009. (Revised December 2009.)
      • 2009
      • Chapter

      The Principles of Embedded Liberalism: Social Legitimacy and Global Capitalism

      By: Rawi Abdelal and John G. Ruggie
      In this essay we revisit the principles of “embedded liberalism” and argue for their relevance to the contemporary global economy. The most essential principle is the need for markets to enjoy social legitimacy, because their political sustainability ultimately depends... View Details
      Keywords: Economic Systems; Ethics; International Finance; Globalization; Multinational Firms and Management; Corporate Governance; Governing Rules, Regulations, and Reforms; Labor
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      Abdelal, Rawi, and John G. Ruggie. "The Principles of Embedded Liberalism: Social Legitimacy and Global Capitalism." In New Perspectives on Regulation, edited by David Moss and John Cisternino, 151–162. Cambridge, MA: Tobin Project, 2009.
      • 2008
      • Working Paper

      Resolving Information Asymmetries in Markets: The Role of Certified Management Programs

      By: Michael W. Toffel
      Firms and regulators are increasingly relying on voluntary mechanisms to signal and infer quality of difficult-to-observe management practices. Prior evaluations of voluntary management programs have focused on those that lack verification mechanisms and have found... View Details
      Keywords: Management Practices and Processes; Information; Standards; Performance Improvement; Programs; Environmental Sustainability; Manufacturing Industry; United States
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      Toffel, Michael W. "Resolving Information Asymmetries in Markets: The Role of Certified Management Programs." Harvard Business School Working Paper, No. 07-023, December 2008. (October 2006.)
      • November – December 2008
      • Article

      Holding a Mirror up to Marketing

      By: John A. Quelch and Katherine Jocz
      The Dove campaign addressed a common concern that crossed cultural boundaries. Confronted by standard visual stereotypes of beauty in the global media, many young women develop self-image and self-esteem problems. The Dove Real Beauty campaign rejected these narrow... View Details
      Keywords: Marketing; Advertising Campaigns; Welfare; Diversity; Emotions; Government and Politics
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      Quelch, John A., and Katherine Jocz. "Holding a Mirror up to Marketing." Marketing Management 17, no. 6 (November–December 2008): 16–21.
      • 2008
      • Simulation

      Strategic Innovation Simulation: Back Bay Battery

      By: Willy C. Shih and Clayton Christensen
      This online simulation allows students to play the role of a business unit manager at Back Bay Battery Company who faces the dilemma of balancing a portfolio of investment strategies across products in the rechargeable battery space. Players have to manage R&D... View Details
      Keywords: Competitive Strategy; Disruptive Innovation; Growth and Development Strategy; Innovation and Management; Investment; Product Development; Research and Development; Battery Industry
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      Shih, Willy C., and Clayton Christensen. "Strategic Innovation Simulation: Back Bay Battery." Simulation and Teaching Note. Watertown, MA: Harvard Business School Publishing, 2008. Electronic. (2656-HTM-ENG.)
      • December 2007
      • Article

      Learning to Live with Governments: Unilever in India and Turkey, 1950-1980

      By: G. Jones
      A noteworthy characteristic of the contemporary global economy is the uneven distribution of world foreign direct investment (FDI). In 2007 three-quarters of world FDI was located in developed countries. The residual was concentrated in a small number of emerging... View Details
      Keywords: Developing Countries and Economies; Ethics; Foreign Direct Investment; Governing Rules, Regulations, and Reforms; Business and Community Relations; Business and Government Relations; Consumer Products Industry; India; Turkey
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      Jones, G. "Learning to Live with Governments: Unilever in India and Turkey, 1950-1980." Entreprises et histoire 49 (December 2007).
      • June 2005 (Revised January 2007)
      • Case

      Equator Principles, The: An Industry Approach to Managing Environmental and Social Risks

      By: Benjamin C. Esty, Carin-Isabel Knoop and Aldo Sesia
      In June 2003, 10 leading international banks adopted new voluntary guidelines, called the Equator Principles, to promote sustainable development in project finance. In recent years, nongovernmental organizations (NGOs) had raised issues about the lenders'... View Details
      Keywords: Risk and Uncertainty; Competition; Corporate Social Responsibility and Impact; Social Issues; Environmental Sustainability; Policy; Project Finance; Standards; Projects; Commercial Banking; Non-Governmental Organizations
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      Esty, Benjamin C., Carin-Isabel Knoop, and Aldo Sesia. "Equator Principles, The: An Industry Approach to Managing Environmental and Social Risks." Harvard Business School Case 205-114, June 2005. (Revised January 2007.)
      • Article

      Designing Sustainability at BMW Group: The Designworks/USA Experience

      By: Kellie McElhaney, Michael W. Toffel and Natalie Hill
      This case study describes how an industrial design company developed a sustainability management system (SMS) standard, designed and implemented an SMS throughout its business, and then became the first company in the world to achieve third-party SMS certification by a... View Details
      Keywords: Design; Governance Compliance; Management Practices and Processes; Standards; Environmental Sustainability; Auto Industry; United States
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      McElhaney, Kellie, Michael W. Toffel, and Natalie Hill. "Designing Sustainability at BMW Group: The Designworks/USA Experience." Greener Management International: The Journal of Corporate Environmental Strategy and Practice 46 (Summer 2004): 103–116.
      • 2003
      • Chapter

      Designing Sustainability at BMW Group: The Designworks/USA Experience

      By: Michael W. Toffel, Natalie Hill and Kellie McElhaney
      This case study describes how an industrial design company developed a Sustainability Management System (SMS) standard, designed and implemented an SMS throughout its business, and then became the first company in the world to achieve third-party SMS certification. The... View Details
      Keywords: Design; Governance Compliance; Management Practices and Processes; Standards; Environmental Sustainability; United States
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      Toffel, Michael W., Natalie Hill, and Kellie McElhaney. "Designing Sustainability at BMW Group: The Designworks/USA Experience." In From Principles to Practice, 57–83. Case Studies Series. Global Compact Office, 2003.
      • 2003
      • Article

      BMW Group's Sustainability Management System: Preliminary Results, Ongoing Challenges, and the UN Global Compact

      By: Michael W. Toffel, Natalie Hill and Kellie McElhaney
      This article describes preliminary results and ongoing challenges faced by Designworks/USA, an industrial design subsidiary of BMW Group, in its sustainability management efforts since it implemented the world's first certified Sustainability Management System (SMS).... View Details
      Keywords: Environmental Sustainability; Management Systems; Standards; Social Issues; Corporate Social Responsibility and Impact; Outcome or Result; Auto Industry
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      Toffel, Michael W., Natalie Hill, and Kellie McElhaney. "BMW Group's Sustainability Management System: Preliminary Results, Ongoing Challenges, and the UN Global Compact." Corporate Environmental Strategy 10, no. 3 (2003).
      • 2003
      • Article

      Developing a Management Systems Approach to Sustainability at BMW Group

      By: Michael W. Toffel, Natalie Hill and Kellie McElhaney
      This article describes how Designworks/USA, a subsidiary of BMW Group, developed a Sustainability Management System (SMS) by integrating the management of environmental, social, and traditional business issues. After several months of deploying the SMS throughout its... View Details
      Keywords: Environmental Sustainability; Management Systems; Standards; Operations; Auto Industry
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      Toffel, Michael W., Natalie Hill, and Kellie McElhaney. "Developing a Management Systems Approach to Sustainability at BMW Group." Corporate Environmental Strategy 10, no. 2 (2003).
      • December 2002
      • Case

      National Economic Accounting: Past, Present, and Future

      By: David A. Moss and Sarah A. Brennan
      Presents the fundamentals of GDP accounting (including definitions, etc.), examines the history of national accounting, and surveys the international debate over "Green GDP." The first section explains the basic rules and definitions of national economic accounting and... View Details
      Keywords: History; Natural Environment; Quality; Accounting; Forecasting and Prediction; Environmental Sustainability; Economy; United States
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      Moss, David A., and Sarah A. Brennan. "National Economic Accounting: Past, Present, and Future." Harvard Business School Case 703-026, December 2002.
      • November 2002 (Revised May 2006)
      • Case

      Forest Stewardship Council

      By: James E. Austin and Ezequiel Reficco
      In just a few years the Forest Stewardship Council (FSC) made impressive progress toward its mission of promoting "environmentally appropriate, socially beneficial, and economically viable management of the world's forests." By 2001, 25.5 million hectares of forests in... View Details
      Keywords: Finance; Corporate Governance; Management; Corporate Social Responsibility and Impact; Environmental Sustainability; Competitive Strategy
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      Austin, James E., and Ezequiel Reficco. "Forest Stewardship Council." Harvard Business School Case 303-047, November 2002. (Revised May 2006.)
      • January 2002
      • Case

      Noranda Inc.: Mining, Smelting, and Sustainability?

      By: Richard H.K. Vietor
      Noranda is a $7 billion international mining and smelting company headquartered in Canada. It has been cited for its fine environmental record. This case explores the issue of sustainability--in this case, for a mining company. Over time, and under nongovernmental... View Details
      Keywords: Cost vs Benefits; Mining; Cost Management; Multinational Firms and Management; Governing Rules, Regulations, and Reforms; Policy; Environmental Sustainability; Mining Industry
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      Vietor, Richard H.K. "Noranda Inc.: Mining, Smelting, and Sustainability?" Harvard Business School Case 702-009, January 2002.
      • June 2001 (Revised November 2001)
      • Case

      Plum Creek Timber (B)

      By: Max H. Bazerman, Jack Troast, Hannah Bowles and Nicole Nasser
      Plum Creek Timber Co. decides to go ahead with negotiations for a Habitat Conservation Plan (HCP) on its Pacific Northwest properties. HCP represents a new form of public-private-sector collaboration and innovation to improve upon command-and-control environmental... View Details
      Keywords: Conflict of Interests; Negotiation Process; Negotiation Participants; Environmental Sustainability; Business and Government Relations; Forest Products Industry; United States
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      Bazerman, Max H., Jack Troast, Hannah Bowles, and Nicole Nasser. "Plum Creek Timber (B)." Harvard Business School Case 801-399, June 2001. (Revised November 2001.)
      • 2000
      • Chapter

      Anticipating Greener Supply Chain Demands: One Singapore Company's Journey to ISO 14001

      By: Michael W. Toffel
      One major benefit of Jebsen & Jessen Packaging Pte Ltd (JJPS’s) implementation of ISO 14001 is that it acquired a third-party 'seal of approval' that will be used in its marketing efforts to meet the growing environmental concern of its customers within the electronics... View Details
      Keywords: Supply Chain Management; Corporate Social Responsibility and Impact; Standards; Environmental Sustainability; Singapore
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      Toffel, Michael W. "Anticipating Greener Supply Chain Demands: One Singapore Company's Journey to ISO 14001." Chap. 16 in ISO 14001 Case Studies and Practical Experiences, edited by Ruth Hillary, 182–199. Sheffield, U.K.: Greenleaf Publishing, 2000.
      • May 1999 (Revised November 2000)
      • Case

      AES Global Values

      By: Lynn S. Paine
      Members of the development team for the AES Corp.'s power plant project in India must decide what plant technology to specify in their application for techno-economic clearance from the government of India's Central Electric Authority. Their choice is between more... View Details
      Keywords: Business Ventures; Corporate Social Responsibility and Impact; Environmental Sustainability; Energy Generation; Technology Adoption; Energy Industry; India; United States
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      Paine, Lynn S. "AES Global Values." Harvard Business School Case 399-136, May 1999. (Revised November 2000.)
      • 1997
      • Chapter

      The Dysfunctional Aspects of Environmental Standards

      By: A. E. Tenbrunsel, K. A. Wade-Benzoni, D. M. Messick and M. H. Bazerman
      Keywords: Standards; Environmental Sustainability
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      Tenbrunsel, A. E., K. A. Wade-Benzoni, D. M. Messick, and M. H. Bazerman. "The Dysfunctional Aspects of Environmental Standards." In Environment, Ethics, and Behavior: The Psychology of Environmental Valuation and Degradation, edited by M. H. Bazerman, D. M. Messick, A. E. Tenbrunsel, and K. A. Wade-Benzoni. San Francisco: New Lexington Press, 1997.
      • Forthcoming
      • Article

      Disclosure Standards and Communication Norms: Evidence of Voluntary Sustainability Standards as a Coordinating Device for Capital Markets

      By: Khrystyna Bochkay, Jeffrey Hales and George Serafeim
      In this paper, we examine how the development of voluntary sustainability standards has affected the nature of information covered in conference calls. Using industry-specific dictionaries of sustainability terms contained in the disclosure standards developed by the... View Details
      Keywords: Voluntary Disclosure; Accounting Standards; Sustainability Reporting; Sustainability Standards; ESG; ESG Disclosure; Accounting; Corporate Disclosure; Environmental Sustainability; Corporate Social Responsibility and Impact; Standards; United States
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      Bochkay, Khrystyna, Jeffrey Hales, and George Serafeim. "Disclosure Standards and Communication Norms: Evidence of Voluntary Sustainability Standards as a Coordinating Device for Capital Markets." Review of Accounting Studies (forthcoming). (Pre-published online March 17, 2025.)
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