Publications

Educators

June 1996
Case

Siemens Corporation (B): Corporate Advertising for 1996

By: Stephen A. Greyser and Norman Klein

Describes the television advertising and presents examples of the comparable print ads, then documents new measurement tools and presents the results of key surveys that address audience awareness. Also includes other relevant activities to support Siemens USA's... View Details

Keywords: Advertising Campaigns; Learning; Balanced Scorecard; Operations; Outcome or Result; Advertising Industry

Educators

June 2010
Article

Leadership Competencies for Implementing Planned Organizational Change

By: Julie Battilana, Mattia Gilmartin, Anne-Claire Pache, Metin Sengul and Jeffrey A. Alexander

This paper bridges the leadership and organizational change literatures by exploring the relationship between managers' leadership competencies (namely, their effectiveness at person-oriented and task-oriented behaviors) and the likelihood that they will emphasize the... View Details

Keywords: Leadership; Competency and Skills; Organizational Change and Adaptation; Planning; Relationships; Business Processes; Projects; Theory; Change; Behavior; Health Industry; United Kingdom

June 2022
Article

A New Initiative to Track HIV Resource Allocation and Costs

By: Ryan McBain, AK Nandakumar, Michael Ruffner, Carlyn Mann, Mai Hijazi, Susanna Baker, Linden Morrison, Kalipso Chalkidou, Shufang Zhang, Iris Semini, Fern Terris-Prestholt, Steven Forsythe, Sarah Byakika, Joshua Musinguzi and Robert S. Kaplan

In early 2020, several global health institutions – including the Global Fund to Fight AIDS, Tuberculosis and Malaria; Joint United Nations Program on HIV/AIDS (UNAIDS); United States Agency for International Development; and Office of the Global AIDS Coordinator at... View Details

Keywords: Activity Based Costing; HIV; Cost; Health Care; Healthcare; Health Care and Treatment; Activity Based Costing and Management; Resource Allocation; Health Industry; Africa

Read Now

April 2025
Case

Techint: Strategic Choices for Community Impact

By: Lauren Cohen, Virak Prum, Kenneth Charman, Pedro Levindo and Mariana Cal

In early 2024 Erika Bienek, Chief Community Relations Officer at Techint, had to decide whether to invest in a new company-owned and operated technical school in Veracruz, Mexico, or invest instead in strengthening the city’s public education system. Techint, a global... View Details

Keywords: Technical Institutes; Community Relations; Social Impact; Argentina; Mexico; Brazil; Conglomerate; Stakeholder Management; Government And Business; Community Impact; Philanthropy; Business Conglomerates; Business Subsidiaries; Business Headquarters; Family Business; Decision Making; Private Sector; Public Sector; Education; Curriculum and Courses; Middle School Education; Secondary Education; Teaching; Training; Learning; Energy; Engineering; Construction; Values and Beliefs; Geography; Global Range; Local Range; Cross-Cultural and Cross-Border Issues; Globalized Firms and Management; Government Legislation; Recruitment; Innovation and Invention; Disruptive Innovation; Knowledge; Resource Allocation; Industry Clusters; Infrastructure; Family Ownership; Philanthropy and Charitable Giving; Business and Community Relations; Business and Stakeholder Relations; Business and Government Relations; Creativity; Reputation; Social and Collaborative Networks; Civil Society or Community; Social Issues; Poverty; Strategy; Construction Industry; Education Industry; Energy Industry; Industrial Products Industry; Manufacturing Industry; Steel Industry; Europe; Italy; Latin America; North and Central America; Mexico; North America; United States; South America; Argentina; Buenos Aires; Brazil

Educators

01 Sep 2012
News

Rebel with a Cause

continued as a doctoral student at HBS, where he challenged GE CEO Jack Welch in front of uncomfortable first-year MBA students about GE’s investments that, according to Massie, supported South African apartheid. Massie has never been shy... View Details

Keywords: Sean Silverthorne; social activism; Health, Social Assistance; Publishing Industries (except Internet); Information; Religious, Grantmaking, Civic, Professional, and Similar Organizations; Personal Services

05 Jun 2020
Blog Post

Developing Black Talent for Leadership

Taylor, and many others at the hands of police and the Covid-19 pandemic, professors and classmates have also helped strengthen my resolve to use my voice now to advocate for change and to support these... View Details

2014
Working Paper

Don't Take 'No' for an Answer: An Experiment with Actual Organ Donor Registrations

By: Judd B. Kessler and Alvin E. Roth

Over 10,000 people in the U.S. die each year while waiting for an organ. Attempts to increase organ transplantation have focused on changing the registration question from an opt-in frame to an active choice frame. We analyze this change in California and show it... View Details

Keywords: Decision Choices and Conditions; Health Care and Treatment; Philanthropy and Charitable Giving; Health Industry

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2015
Working Paper

Moving to the Adjacent Possible: Discovering Paths for Export Diversification in Rwanda

By: Ricardo Hausmann and Jasmina Chauvin

How can Rwanda, which currently has one of the lowest levels of income and exports per capita in the world, grow and diversify its economy in presence of significant constraints? We analyze Rwanda's historical growth and trade performance and find that Rwanda's high... View Details

Keywords: Export Diversification; Industrialization; Economic Complexity; International Trade; Rwanda; Diversification; Trade; Transportation; Developing Countries and Economies; Rwanda

23 Dec 2017
News

Exploring a New Agenda for Corporate Sustainability

June 2008
Article

The Market for Mergers and the Boundaries of the Firm

By: Matthew Rhodes-Kropf and David Robinson

We relate the property rights theory of the firm to empirical regularities in the market for mergers and acquisitions. We first show that high market-to-book acquirers typically do not purchase low market-to-book targets. Instead, mergers pair together firms with... View Details

Keywords: Mergers and Acquisitions; Assets; Investment; Property; Mathematical Methods; Boundaries

2016
Book

The Three Box Solution: A Strategy for Leading Innovation

By: Vijay Govindarajan

How to Innovate and Execute. Leaders already know that innovation calls for a different set of activities, skills, methods, metrics, mind-sets, and leadership approaches. And it is well understood that creating a new business and optimizing an already existing one are... View Details

Keywords: Innovation Strategy; Innovation Leadership

24 Jun 2016
News

Is It Safe for CEOs to Voice Strong Political Opinions?

08 Jan 2020
News

Why Pursuing Your Passion Outside Work Is Good For You

01 Jun 2014
News

Ready for Takeoff

Photographed by Luciano Munhoz From her São Paulo office, Claudia Sender (MBA 2002) has a clear view of the Octávio Frias de Oliveira Bridge, a spectacular 450-foot-tall structure of yellow steel cables laid over an X-shaped support tower... View Details

Keywords: Dan Morrell; Air Transportation; Air Transportation

18 Aug 2022
Op-Ed

Your Best Employees Are Burning Out: A Framework for Retaining Talent

Burnout, retention, and renewed labor organization are critical challenges for leaders, especially amid COVID-19 and a looming recession. Leaders must ask themselves: What is it about my organization’s culture that is contributing to such... View Details

Keywords: by Hise Gibson and MaShon Wilson

12 May 2020
Blog Post

Leaving a Career in Tech for Venture Capital and Entrepreneurship

ecosystem both from an entrepreneurial and investing perspective. I’d heard it was a difficult industry to break into, and I’d hoped to find a supportive network at HBS who could help me prepare for it. “The... View Details

2007
Chapter

Microeconomic Determinants of Location Competitiveness for MNEs

By: Christian H.M. Ketels

The concept of microeconomic competitiveness based on the frameworks developed by Michael Porter since 1990 are popular with policy makers interested in improving the attractiveness and economic performance of their countries and regions. This concept also has many... View Details

Keywords: Microeconomics; Geographic Location; Multinational Firms and Management; Growth and Development Strategy; Competition

November 2012
Teaching Note

Brink's Company: Activists Push for a Spin-off (TN)

By: Suraj Srinivasan

The case this Teaching Note addresses studies the decision of the security services company Brink's Corporation to spin off its home security division from the rest of the company. The decision followed intense pressure on the company by three activist hedge funds that... View Details

Keywords: Activist Investors; Spin-off; Leveraged Recapitalization; Debt; Hedge Funds; Conglomerates; Valuation; Restructuring; Accounting; Business Strategy; Investment Activism; Service Industry