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  • August 1990
  • Case

Giovanni Buton: International Marketing Strategy

Describes the situation confronting Giovanni Buton, an Italian distiller and beverage distributor, in 1989. The market for distilled spirits was declining and the spirits industry was consolidating via mergers and acquisitions on a worldwide basis. "Global brands" such... View Details
Keywords: Marketing Strategy; Globalized Markets and Industries; Manufacturing Industry; Food and Beverage Industry; Italy; European Union
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Buzzell, Robert D. "Giovanni Buton: International Marketing Strategy." Harvard Business School Case 591-023, August 1990.
  • Research Summary

Rooting Marketing Strategy in Human Universals

Localization strategies can be costly to implement while globalization strategies may fail to develop or create demand by stressing readily shared product features rather than shared needs. Thus the question: Is there, somewhere between the extremes of localization... View Details
  • September 2003 (Revised February 2004)
  • Case

Electronic Arts: The Blockbuster Strategy

Describes the process that the firm employs to allocate resources to new product development projects. Examines whether the firm can sustain its competitive advantage given its existing game design process. View Details
Keywords: Resource Allocation; Competitive Advantage; Decision Making; Product Development; Video Game Industry
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Roberto, Michael, and Gina Carioggia. "Electronic Arts: The Blockbuster Strategy." Harvard Business School Case 304-013, September 2003. (Revised February 2004.)
  • Research Summary

Understanding Financial Communication Strategy

Greg Miller is investigating financial communication. Financial communication is the process through which managers explain the firm to the external stakeholders. While capital providers are the primary audience for this information, effective financial communication... View Details
  • March 1998 (Revised June 1999)
  • Teaching Note

Linking Strategy and Innovation TN

By: Clayton M. Christensen
An overview note to guide instructors in teaching the third module of the Managing Innovation course. Describes how managers can use aggregate project planning to manage the resource allocation process in new product development. View Details
Keywords: Innovation and Management; Managerial Roles; Resource Allocation; Product Development; Planning; Projects; Strategy
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Christensen, Clayton M. "Linking Strategy and Innovation TN." Harvard Business School Teaching Note 698-075, March 1998. (Revised June 1999.)
  • May 2013
  • Article

The Performance Frontier: Innovating for a Sustainable Strategy

By: Robert G. Eccles and George Serafeim
By now most companies have sustainability programs. They're cutting carbon emissions, reducing waste, and otherwise enhancing operational efficiency. But a mishmash of sustainability tactics does not add up to a sustainable strategy. To endure, a strategy must address... View Details
Keywords: Sustainability; Innovation; Environment; Corporate Reporting; Corporate Social Responsibility; Governance; Strategy; Value; Corporate Social Responsibility and Impact; Performance; Environmental Sustainability; Innovation and Invention
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Eccles, Robert G., and George Serafeim. "The Performance Frontier: Innovating for a Sustainable Strategy." Harvard Business Review 91, no. 5 (May 2013): 50–60.
  • July 1996 (Revised December 2001)
  • Case

Becton Dickinson--Designing the New Strategic, Operational, and Financial Planning Process

By: Robert L. Simons, Antonio Davila and Afroze A Mohammed
Describes management's attempts to design and install a sophisticated planning and control system in an international company as it changes its strategy. Issues of strategy implementation, accountability, and performance measurement are at the core of the analysis, as... View Details
Keywords: Organizational Change and Adaptation; Strategy; Business or Company Management; Corporate Accountability; Governance Controls; System; Performance Evaluation
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Simons, Robert L., Antonio Davila, and Afroze A Mohammed. "Becton Dickinson--Designing the New Strategic, Operational, and Financial Planning Process." Harvard Business School Case 197-014, July 1996. (Revised December 2001.)
  • 1998
  • Chapter

Process Research on Strategic Decisions: A Personal Perspective

By: J. L. Bower
Keywords: Decisions; Strategy; Research
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Bower, J. L. "Process Research on Strategic Decisions: A Personal Perspective." Chap. 2 in Strategic Decisions, edited by Patrick Barwise and Vassilis Papadakis. Dordrecht/Boston/London: Kluwer Academic Publishers, 1998.
  • 31 May 2011
  • Research & Ideas

Japan Disaster Shakes Up Supply-Chain Strategies

suppliers in as many countries before it lands in the hands of the final assembler. "The sequential, multicountry production model is what dominates now, and it's a model where little bits of value get added here or there and it's hard to see country of origin. It... View Details
Keywords: by Dennis Fisher; Auto; Technology; Computer; Electronics
  • September 24, 2024
  • Article

4 Steps That Can Optimize Your Sales Process

By: Frank V. Cespedes, Scott Peterson and Daniel Weinfurter
Sales is a performance art where outcomes matter, so most advice here focuses on closing the sale. But a close is the result of actions and choices that occur earlier in the process: how much time and effort to spend on customer discovery (understanding what and to... View Details
Keywords: Sales; Customer Satisfaction; Growth and Development Strategy; Competitive Advantage
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Cespedes, Frank V., Scott Peterson, and Daniel Weinfurter. "4 Steps That Can Optimize Your Sales Process." Harvard Business Review (website) (September 24, 2024).
  • June 2016 (Revised April 2018)
  • Case

Boys & Girls Clubs of America: Driving Impact

By: V. Kasturi Rangan and Lisa C. Cox
With $1.8 billion in 2015 revenues, Boys & Girls Club of America had evolved over its 155-year-old history to occupy the lead position in the Youth Development space in the United States. Its new CEO Jim Clark had initiated yet another change process in 2015 to ensure... View Details
Keywords: Nonprofit Strategy; Planning Process; Transformative Impact; Nonprofit Organizations; Strategic Planning; Change Management; Growth Management
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Rangan, V. Kasturi, and Lisa C. Cox. "Boys & Girls Clubs of America: Driving Impact." Harvard Business School Case 516-078, June 2016. (Revised April 2018.)
  • 2016
  • Working Paper

Algorithmic Foundations for Business Strategy

By: Mihnea Moldoveanu
I introduce algorithmic and meta-algorithmic models for the study of strategic problem solving, aimed at illuminating the processes and procedures by which strategic managers and firms deal with complex problems. These models allow us to explore the relationship... View Details
Keywords: Mathematical Methods; Business Strategy
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Moldoveanu, Mihnea. "Algorithmic Foundations for Business Strategy." Harvard Business School Working Paper, No. 17-036, October 2016.
  • August 1994 (Revised May 2001)
  • Case

ITT Automotive: Global Manufacturing Strategy (1994)

By: Gary P. Pisano and Sharon L. Rossi
ITT Automotive is in the process of developing a new-generation antilock brake system (ABS), designated the MK-20. The case focuses on the level of automation to be used in the production of this new system, and whether all plants should use the same process... View Details
Keywords: Information Technology; Innovation Strategy; Production; Product Development; Globalized Firms and Management; Performance Productivity; Manufacturing Industry; Auto Industry; Belgium; Germany; United States
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Pisano, Gary P., and Sharon L. Rossi. "ITT Automotive: Global Manufacturing Strategy (1994)." Harvard Business School Case 695-002, August 1994. (Revised May 2001.)
  • 2008
  • Book

Execution Premium: Linking Strategy to Operations for Competitive Advantage

By: Robert S. Kaplan and David P. Norton
In a world of stiffening competition, business strategy is more crucial than ever. Yet most organizations struggle in this area--not with formulating strategy but with executing it, or putting their strategy into action. Owing to execution failures, companies realize... View Details
Keywords: Management Analysis, Tools, and Techniques; Operations; Performance; Strategic Planning; Business Strategy
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Kaplan, Robert S., and David P. Norton. Execution Premium: Linking Strategy to Operations for Competitive Advantage. Harvard Business Press, 2008.
  • Article

How Social Entrepreneurs Zig-Zag Their Way to Impact at Scale

By: V. Kasturi Rangan and Tricia Gregg
This article provides guidance to social entrepreneurs and their funders as they seek to advance the enterprise from startup to scale. It focuses on the evolution of four social entrepreneurs and their decision-making paths as they attempt to scale their respective... View Details
Keywords: Systemic Impact; Scaling; Strategy Process; Nonprofit Organizations; Social Entrepreneurship; Growth and Development Strategy
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Rangan, V. Kasturi, and Tricia Gregg. "How Social Entrepreneurs Zig-Zag Their Way to Impact at Scale." California Management Review 62, no. 1 (November 2019): 53–76.
  • Article

Information Processing as an Integrating Concept in Organization Design

By: Michael Tushman and D. Nadler
Keywords: Organizations; Design; Integration
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Tushman, Michael, and D. Nadler. "Information Processing as an Integrating Concept in Organization Design." Academy of Management Review 3, no. 3 (July 1978): 613–624.
  • 1992
  • Chapter

Thinking Coalitionally: Party Arithmetic, Process Opportunism, and Strategic Sequencing

By: James K. Sebenius and David Lax
Keywords: Alliances; Negotiation Process; Mathematical Methods; Strategy
Citation
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Sebenius, James K., and David Lax. "Thinking Coalitionally: Party Arithmetic, Process Opportunism, and Strategic Sequencing." In Negotiation Analysis, edited by H. Peyton Young, 153–193. Ann Arbor, MI: University of Michigan Press, 1992.
  • April 10, 2017
  • Article

The Different Approaches Firms Use to Set Strategy

By: Kimberly Teti, Mu-Jeung Yang, Nicholas Bloom, Jan Rivkin and Raffaella Sadun
Many senior executives struggle to describe how they make strategic decisions. That’s a serious problem since the process for making strategic decisions can shape the strategy itself. To understand better how companies really make strategic choices, we interviewed 92... View Details
Keywords: Strategic Planning; Decision Making
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Teti, Kimberly, Mu-Jeung Yang, Nicholas Bloom, Jan Rivkin, and Raffaella Sadun. "The Different Approaches Firms Use to Set Strategy." Harvard Business Review (website) (April 10, 2017).
  • 11 Dec 2006
  • Working Paper Summaries

Three Perspectives on Team Learning: Outcome Improvement, Task Mastery, and Group Process

Keywords: by Amy C. Edmondson, James R. Dillon & Kathryn S. Roloff
  • Other Article

Sustainable Strategies and Net-Zero Goals

By: Mark L. Frigo, Robert S. Kaplan and Karthik Ramanna
In a recent Harvard Business Review article, Kaplan and Ramanna describe a rigorous approach, the E-liability method, for companies’ ESG reporting, especially as it pertains to GHG emissions measurements. They argue that the current standards for measuring... View Details
Keywords: Measurement; Sustainability; Net-zero Emissions; Environmental Sustainability; Integrated Corporate Reporting; Measurement and Metrics; Strategy
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Frigo, Mark L., Robert S. Kaplan, and Karthik Ramanna. "Sustainable Strategies and Net-Zero Goals." Special Issue on Sustainability. Strategic Finance 103, no. 10 (April 2022): 42–49.
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