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- All HBS Web (203)
- Faculty Publications (34)
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- All HBS Web (203)
- Faculty Publications (34)
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- 06 Aug 2019
- Cold Call Podcast
Super Bowl Ads Sell Products, but Do They Sell Brands?
exciting. For the other 364 days a year, consumers go out of their way to avoid commercials. Kenny: The case gets into some data about how much brands are spending on advertising, generally speaking. I mean, what does that number look... View Details
- March–April 2023
- Article
Pricing for Heterogeneous Products: Analytics for Ticket Reselling
By: Michael Alley, Max Biggs, Rim Hariss, Charles Herrmann, Michael Lingzhi Li and Georgia Perakis
Problem definition: We present a data-driven study of the secondary ticket market. In particular, we are primarily concerned with accurately estimating price sensitivity for listed tickets. In this setting, there are many issues including endogeneity, heterogeneity in... View Details
Keywords: Price; Demand and Consumers; AI and Machine Learning; Investment Return; Sports Industry; Sports Industry
Alley, Michael, Max Biggs, Rim Hariss, Charles Herrmann, Michael Lingzhi Li, and Georgia Perakis. "Pricing for Heterogeneous Products: Analytics for Ticket Reselling." Manufacturing & Service Operations Management 25, no. 2 (March–April 2023): 409–426.
- 24 Apr 2020
- Op-Ed
Lessons from the NFL: Virtual Hiring, Leadership, Building Teams and COVID-19
“combined leadership explained a remarkably high proportion of the success or failure of each team.” Just four leadership variables–quarterback, coach, general manager, and owner–explained 68.2 percent of variance in team performance across the View Details
- Research Summary
Overview
The overarching goal of my research is to produce works that are influential and informative to both academics and practitioners in the field of operations management. To accomplish this, I collaborate with industry partners who provide knowledge about their field,... View Details
- 03 Jan 2016
- Research & Ideas
NFL Black Monday: How Much Do Coaches Really Matter?
turns out that these research findings hold value not only for football teams, but for any organization that depends on leadership for success. An empirical study of coaching ability In 2009, scholars Tim R. Holcomb, R. Michael Holmes Jr., and Brian L. Connelly used... View Details
- 16 Jan 2019
- Research & Ideas
What Football Firings Teach Managers About Staying Relevant
to their dismissal. A link between tenure and effectiveness We developed a simple model to analyze the relationship between coach tenure and effectiveness using NFL data from 2000 to 2015. The model used winning percentage as the outcome... View Details
- 01 Feb 2016
- Research & Ideas
CEOs and Coaches: How Important is Organizational 'Fit?'
team. And these findings hold value in the world of corporate hiring, as well. In 1996, Jeff Borland and Jeanette Ngaire Lye studied data on Australian football coaches to investigate whether a good match plays a role in a coach’s... View Details
- 14 Dec 2015
- Research & Ideas
Deflategate and the Sustained Success of the New England Patriots
discussions that we’ve had” The case study, written by HBS’s Marco Iansiti, the David Sarnoff Professor of Business Administration and head of the Technology and Operations Management unit, focuses on the data analysis used by the... View Details
- 20 Jul 2016
- Research & Ideas
Airplane Design Brings Out the Class Warfare in Us All
The study results also have broader implications, providing important insight into what sparks antisocial behavior that a variety of businesses can consider when they embark on designing everything from stadium seating to office layouts. Norton is trying to obtain... View Details
- 05 Jul 2016
- First Look
July 5, 2016
range of behavior change models and evidence related to littering, water and energy conservation, and land management. We also discuss the methodology and data needed to answer these questions. We illustrate how these questions have been... View Details
Keywords: Sean Silverthorne
- 19 Feb 2014
- Research & Ideas
Racist Umpires and Monetary Ministers
waded through pitching data for every Major League Baseball game from 2004 to 2008. When the data was analyzed, they found that indeed, race matters. When umpires and pitchers are a different race or... View Details
- 19 Feb 2019
- First Look
New Research and Ideas, February 19, 2019
campaign. Harvard Business School Case 719-429 Sportradar (A): From Data to Storytelling In 2013, the Swiss sports data company Sportradar debated whether to expand from its... View Details
Keywords: Sean Silverthorne
- 29 Jan 2014
- Research & Ideas
Super Bowl Ads for Multitaskers
utilizes data from households across the country that install a set-top box alongside their television that analyzes second by second what family members watch. At the same time, Kantar records everything that is shown on every station,... View Details
- 06 May 2013
- Research & Ideas
How Local Events Shake Up Corporate Philanthropy
Planning to ask a big company for a charitable donation? You may be wise to time your request around a huge sporting event—specifically, an event that takes place in the firm's home city. A recent research paper shows that enormous events... View Details
Keywords: by Carmen Nobel
- 11 Sep 2006
- Research & Ideas
Negotiating When the Rules Suddenly Change
analyze data as it comes in so that you can confirm or reorient your strategy, if necessary. That way, you can align your tactical decisions with your larger objectives. The more efficiently you manage this process, the more up to date... View Details
- 02 Apr 2015
- Research & Ideas
Digital Initiative Summit: Big Messages, Small Screens, Many Choices
live TV, the play might soon reappear on a sports network's Twitter feed. According to Brown, users' attention spans are somewhat proportional to the size of the screens they use. That means they're less willing to sit through an... View Details
- 24 Mar 2015
- First Look
First Look: March 24
sustainability investments, and an increasing number of investors integrate sustainability performance data in their capital allocation decisions. To date, however, the prior academic literature has not distinguished between investments... View Details
Keywords: Sean Silverthorne
- 27 Apr 2021
- Research & Ideas
New Research: Surviving Bankruptcy, Useful Economics, and Retirement
Deregulation does not necessarily lead to lower prices to consumers.” Judging Foreign Startups Nataliya Langburd Wright, Rembrand Koning, and Tarun Khanna “Can accelerators and investors pick the most promising startup ideas no matter their provenance? We investigate... View Details
- 27 Jan 2014
- Research & Ideas
Family CEOs Spend Less Time at Work
shocks." They focused on two potential shocks: bad weather and big sporting events. "We were lucky," Sadun says. "We happened to collect the data during monsoon season. At the same time, during the study... View Details
Keywords: by Carmen Nobel
- 02 Nov 2009
- Research & Ideas
Shareholders Need a Say on Pay
further down the ladder—a discussion that could easily stretch beyond business to the lavishly compensated worlds of professional sports and entertainment. There's also the concern over executive pay at firms that received government... View Details