South Korea - Publications - Faculty & Research

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Sample Student Projects - Institute For Strategy And Competitiveness

Projects by Country Argentina Argentina Soy Cluster (2016) Armenia Armenia IT Services Cluster (2006) Australia Australia Liquefied Natural Gas (LNG) Cluster (2016) South Australia Wine Cluster (2010) Australia Renewable Energy (2008)... View Details

William R. Kerr

William Kerr is the D’Arbeloff Professor of Business Administration at Harvard Business School. Bill is Senior Associate Dean for Faculty Development and Research, co-director of Harvard’s Managing the Future of Work initiative, and faculty chair of the... View Details

Keywords: communications; computer; consulting; high technology; information technology industry; management consulting; manufacturing; telecommunications; venture capital industry

Laura Alfaro

Laura Alfaro is the Warren Alpert Professor of Business Administration. At Harvard since 1999, she served as Minister of National Planning and Economic Policy in Costa Rica from 2010-2012, taking a leave from HBS. She is Co-Editor of the Journal of International... View Details

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Accounting & Management - Faculty & Research

results. Keywords: Accounting ; Financial Statements ; Business Startups ; Social Media ; Advertising ; Digital Marketing ; Consumer Products Industry ; South Korea Citation Educators Related Kang, Jung Koo,... View Details

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Marketing - Faculty & Research

Growth and Development ; Technological Innovation ; Education Industry ; Technology Industry ; India ; South Korea Citation Educators Related Troncoso, Isamar, Frank V. Cespedes, and Stacy Straaberg.... View Details

11 Mar 2019
Research & Ideas

Branding Sells Cereal, Handbags, and Vacations. Can It Sell a Country?

image of raw serenity it presented to the world; yet it took a concerted marketing effort that highlighted these elements in an attractive way to succeed. Prepare to invest money and time. Ten years ago, South View Details

Keywords: by Danielle Kost; Tourism

Ryan L. Raffaelli

Ryan Raffaelli is the Marvin Bower Associate Professor of Business Administration at Harvard Business School. He created and teaches the MBA course "Leadership: Execution and Action Planning" (LEAP) and serves... View Details

Keywords: publishing industry; advertising; consulting; information technology industry; grocery; nonprofit industry; retailing; consumer products; federal government

Max H. Bazerman

Max H. Bazerman is Jesse Isidor Straus Professor of Business Administration at the Harvard Business School. His recent books... View Details

Keywords: accounting industry; management consulting; pharmaceuticals

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National Competitiveness - Institute For Strategy And Competitiveness

Presentations on National Competitiveness The Institute has developed research-based economic agendas for more than 60 nations since its founding in 2001. Asia-Pacific Australia China Hong Kong India Indonesia Japan Malaysia Mongolia Nepal New Zealand Philippines... View Details

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Entrepreneurial Management - Faculty & Research

; Internet and the Web ; Mobile and Wireless Technology ; Technology Adoption ; Education ; Teaching ; Price ; Customer Relationship Management ; Customer Satisfaction ; Growth and Development ; Technological Innovation ; Education Industry ; Technology Industry ;... View Details

08 Aug 2022
HBS Case

Building an 'ARMY' of Fans: Marketing Lessons from K-Pop Sensation BTS

immediately take off. Its first two albums flopped; its third album was a moderate success. Lead singer RM reminisced about BTS’ rough start in an interview with the Korea Herald: “At the time we debuted, I still remember how people... View Details

Keywords: by Shalene Gupta; Media & Broadcasting; Music

Das Narayandas

Das Narayandas is the Edsel Bryant Ford Professor of Business Administration at the Harvard Business School. His academic credentials include a Bachelor of Technology degree in Engineering from the Indian Institute of Technology, Bombay (IITB), a Post-Graduate... View Details

Keywords: advertising; beauty products; biotechnology; computer; electrical equipment; electronics; entertainment; federal government; high technology; industrial goods; information technology industry; internet; management consulting; manufacturing; marketing industry; professional services; retailing; telecommunications; transportation

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NVC Regions - Alumni

MBA 2002 Central US States Alabama Arkansas Florida Georgia Illinois Indiana Iowa Kansas Kentucky Louisiana Michigan Minnesota Mississippi Missouri Nebraska North Carolina North Dakota Ohio Oklahoma South Carolina View Details

March 2010 (Revised June 2011)
Case

Mirae Asset: Korea's Mutual Fund Pioneer

By: Mukti Khaire, Michael Shih-ta Chen and G.A. Donovan

Park Hyeon-Joo, the founder and chairman of Korea's earliest and largest mutual fund company, plans to expand internationally. After first offering emerging market funds to its Korean customers, the company then began selling local-currency funds in India and Brazil.... View Details

Keywords: Developing Countries and Economies; Entrepreneurship; Investment; Global Strategy; Emerging Markets; Financial Services Industry; South Korea

Citation

Educators

Purchase

13 Jun 2019
Blog Post

Expanding My Worldview Through FIELD Global Immersion

the most successful business in one country may fail in another if it doesn’t develop customer empathy in the new market. Just ask Walmart about how their expansion into South Korea went (not well). Karaoke,... View Details

18 Jul 2023
Research & Ideas

Will Global Demand for Oil Peak This Decade?

Is the globe’s thirst for oil finally topping out? A major international energy watcher says yes, predicting last month that demand for global oil for transport will peak around 2026, plateau for all uses by 2028, and possibly hit a zenith by the end of the decade.... View Details

Keywords: by Alvin Powell, Harvard Gazette; Energy; Industrial Products; Auto; Green Technology

11 Mar 2024
News

In Harmony

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Hi, my name is Julia Hanna; I’m an associate editor at the HBS Alumni Bulletin. Last November I flew to Seoul, South Korea to interview Michael Kim (MBA 1990) of MBK Partners. Often referred to as one of... View Details

Keywords: Julia Hanna; photograph by Jun Michael Park

W. Carl Kester

Carl Kester is a Baker Foundation Professor and the George Fisher Baker Jr. Professor of Business Administration, Emeritus at Harvard Business School. He is a member of the Finance Unit. He served as Deputy Dean for Academic Affairs (2006-2010), Chairman of the... View Details

Keywords: asset management; banking; education industry; financial services; investment banking industry; pharmaceuticals; private equity (LBO funds)

June 2005 (Revised February 2009)
Case

Samsung Electronics

By: Jordan I. Siegel and James Jinho Chang

When is it possible to create a dual advantage of being both low cost and differentiated? In this case, students assess whether Samsung Electronics has been able to achieve such a dual advantage, and if so, how this was possible. Moreover, Samsung Electronics'... View Details

Keywords: Market Entry and Exit; Competitive Strategy; Competitive Advantage; Electronics Industry; China; South Korea