Publications

13 Oct 2021
News

Executive Education Courses in Social Entrepreneurship and Nonprofit Leadership

Sustainability Talks: In Conversation with Vikram Gandhi

In this episode of ‘Sustainability Talks’ hosts Patrick Sheehan (Founder & Managing Partner, ETF Partners), Rob Genieser (Managing Partner, ETF Partners) and Remy de Tonnac (Partner, ETF Partners) are joined by special guest Vikram S. Gandhi to discuss... View Details

14 Dec 2011
News

A Manifesto for Sustainable Capitalism

31 Oct 2022
Video

Health Minute: Robert Huckman

31 Aug 2018
Video

Welcome Class of 2020

January 2015 (Revised January 2017)
Case

Curriculum Associates: Turning the Page from Tradition to Innovation

By: John J-H Kim and Christine S. An

Set in Fall 2014, the traditional textbook publishing industry is being transformed by technological innovations and new student achievement standards. This case chronicles how Rob Waldron, CEO, and his team bring Curriculum Associates (CA), a traditional supplemental... View Details

Keywords: Education Technology; SaaS; Turnaround; Textbook Publishing; Innovation; Sales Cycle; HR Strategy; Privately-funded Businesses; Sustainable Growth; Product Development Strategy; Organizational Change and Adaptation; Technological Innovation; Competitive Advantage; Publishing Industry

December 2007 (Revised August 2014)
Case

Xanadu on Broadway

By: Anita Elberse

Can one of Hollywood's biggest flops magically turn into a Broadway hit? Xanadu, an adaptation of a 1980 Olivia Newton-John roller-disco film described by one critic as "the epic failure to end all epic failures," opened on Broadway in July 2007. Producer Rob Ahrens,... View Details

Keywords: Theater Entertainment; Product Marketing; Product Launch; Demand and Consumers; Risk and Uncertainty; Creativity; Entertainment and Recreation Industry

06 Jul 2020
News

Advanced Leadership Through Smart Innovation, With Special Guest Rosabeth Moss Kanter

07 Mar 2016
News

The Trump-Obama Corporate Tax Reform Fail

June 2020
Case

In-housing Digital Marketing at Sprint Corp.

By: David E. Bell, Rajiv Lal and Olivia Hull

In the fall of 2019, Sprint’s Chief Digital Officer Rob Roy reflected on the telecom’s efforts to improve the effectiveness of its digital marketing campaigns. Digital media buying had long been handled by an outside agency, but in 2017, Sprint brought those functions... View Details

Keywords: Advertising; Digital Marketing; Transformation; Talent and Talent Management; Marketing Strategy; Social Marketing; Telecommunications Industry; Electronics Industry; Web Services Industry; United States

Professor Kaplan's book is published by the Harvard Business Review Press, May 2013.

Drawing on his years of experience, Rob Kaplan proposes an integrated plan for identifying and achieving your goals. He outlines specific steps and exercises to help you... View Details

November 2024
Case

FedEx Cyberattack (A): Navigating the NotPetya Storm

By: Hise Gibson, Frank Nagle, Alicia Dadlani and Martha Hostetter

In 2017, FedEx’s European division — acquired the year before for $5 billion — was hit by a devastating cyberattack that destroyed thousands of computers and business systems across several countries. Corporate Chief Information Officer Rob Carter put the company’s... View Details

Keywords: Cybersecurity; Crisis Management; Disruption; Planning; Transportation Industry; United States; Europe

July 2010 (Revised March 2013)
Case

One Firm One Future at Davis Langdon (A)

By: Robert G. Eccles and Kaitlyn A. Simpson

Senior Partner Rob Smith just led construction consultancy firm Davis Langdon through a major organizational change in Europe and the Middle East. In the past, compensation arrangements had not incentivized partners to collaborate across the firm to serve clients'... View Details

Keywords: Profit Sharing; Global Strategy; Compensation and Benefits; Leading Change; Organizational Change and Adaptation; Partners and Partnerships; Cooperation; Expansion; Consulting Industry; Europe; Middle East

22 Jan 2018
News

Nancy is “Disrupting History”

13 Aug 2021
News

New Child Tax Credit Should Be a Call to Action for Banks

March 2023
Supplement

Halftime for Heidelberg

By: Debora L. Spar

The case follows President Rob Huntington as he seeks to find a viable way forward for Heidelberg University.
Located in Tiffin, Ohio, Heidelberg is a small, private, four-year university. As with many similar institutions of higher education, it currently faces... View Details

Keywords: University; University Administration; University Endowment; Endowments; Brand Management; Higher Education; Strategic Planning; Brands and Branding; Education Industry; Ohio; United States