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- All HBS Web (224)
- Faculty Publications (32)
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- 30 Jul 2018
- Research & Ideas
Why Ethical People Become Unethical Negotiators
into play, and people are unable to see the ethical implications of their actions because their desire to win gets in the way. The end result is deception. In business, with dollars at stake, many people will interpret situations in ways that naturally View Details
Keywords: by Dina Gerdeman
- 13 Feb 2006
- Research & Ideas
When Gender Changes the Negotiation
inequities over time. Awareness of the factors that create gender-related advantages and disadvantages can help you mitigate their consequences—and promote a more egalitarian workplace. How Ambiguity Affects Negotiation At Park's firm, a... View Details
- 02 Aug 2022
- Research & Ideas
6 Strategies for Building Socially Responsible—and Profitable—Companies
A dozen years ago, Harvard Business School Professor George Serafeim wondered why some companies operated with an eye toward the greater good, while most did not. Back then, he always got the same response: Corporate leaders thought social and environmental practices... View Details
Keywords: by Lane Lambert
- 04 Apr 2018
- Research & Ideas
Smart Cities are Complicated and Costly: Here's How to Build Them
Chombosan Much promotion of smart cities assumes that municipalities will take a proactive, top-down, technology-first approach to urban progress. Thus far, these initiatives look for some forward-thinking city official (or immensely deep-pocketed private investor) to... View Details
- 28 Apr 2022
- Research & Ideas
Can You Buy Creativity in the Gig Economy?
on revenue-sharing contracts. If we use the revenue-sharing contract in the gig economy, then we shouldn't be worried about a lack of creativity,” Zhu says. “And we shouldn't be worried about gig workers giving up because of more competition.” However, because a... View Details
Keywords: by Pamela Reynolds
- 09 Dec 2002
- Research & Ideas
Most Accountants Aren’t Crooks—Why Good Audits Go Bad
build relationships that allow them to sell their more lucrative consulting services. Thus, from the executive team down to individual accountants, an auditing firm's motivation to provide favorable audits runs deep. As the collision case... View Details
- 26 Mar 2018
- Research & Ideas
To Motivate Employees, Give an Unexpected Bonus (or Penalty)
Gallani, an assistant professor in the Accounting and Management Unit at Harvard Business School. How much those systems spur employees, however, may depend on how fair employees perceive them to be. “We have a tendency to attribute View Details
- 15 Jul 2019
- Book
Many Executives Are Afraid of Finance. Here's How They Can Gain Confidence
regulations on buybacks as some propose, I’m in favor of boards being much more active in evaluating buybacks, limiting accelerated share buybacks, and changing the accounting treatment of buybacks so that managers are not tempted by... View Details
Keywords: by Dina Gerdeman
- 15 Oct 2001
- Research & Ideas
What You Don’t Know About Making Decisions
Competing arguments become difficult to judge, since advocates will suggest using those measures (net income, return on capital, market presence, share of mind, and so on) that favor their preferred alternative. Fuzzy thinking and long... View Details
Keywords: by David A. Garvin & Michael A. Roberto
- 30 Jan 2020
- Research & Ideas
The Upside of Highlighting a Product's Downsides
incentive—$300 to customers who opened particular cards and charged $1,000 to them during the first 90 days. Although the promotion helped Commonwealth Bank attract more customers, they didn’t spend as much or stay as long as those gained... View Details
Keywords: by Danielle Kost
- 07 Apr 2020
- Research & Ideas
What Customers Need to Hear from You During the COVID Crisis
data-id=_/HwZhW1Gssbb77V0GBoue][/div] Which types of brand stories should companies tell? After KFC was chastised by the U.K. Advertising Standards Authority for what it deemed inappropriate ads promoting the brand’s “finger licking good”... View Details
Keywords: by Jill Avery and Richard Edelman
- 19 Sep 2005
- Research & Ideas
Rethinking Company Loyalty
masters to further her own career are also what the company needs. And when firms help workers acquire new skills that support their professional advancement, they often win those workers' commitment—and attract loyal new employees. This gives rise to another important... View Details
Keywords: by Lauren Keller Johnson
- 06 Aug 2019
- Cold Call Podcast
Super Bowl Ads Sell Products, but Do They Sell Brands?
sick to work the day after the Super Bowl, and there are some HR executives that are lobbying to actually have the day after the Super Bowl be a holiday. Kenny: Yes, I'm in favor of that. Kenny: How many minutes of advertising in a... View Details
- 03 Mar 2008
- Research & Ideas
Marketing Your Way Through a Recession
watching television can deliver higher than expected audiences at lower cost-per-thousand impressions. Brands with deep pockets may be able to negotiate favorable advertising rates and lock them in for several years. If you have to cut... View Details
Keywords: by John Quelch
- 24 Feb 2014
- Research & Ideas
Busting Six Myths About Customer Loyalty Programs
the privilege of collecting loyalty card customer data. As former Tesco CEO Sir Terry Leahy put it in his recent book referring to the 1 percent loyalty discount: "It was a thank you, pure and simple." Can such small rewards convince consumers to View Details
- 12 Nov 2021
- Op-Ed
Can Our Parenting Struggles Make Us Better Leaders?
can adopt a middle ground, promoting a sense of autonomy while also allowing for at least some structure. As I’ve found, the best leaders also adopt this middle ground inside organizations, albeit a somewhat specific way. They choose to... View Details
- 21 Dec 2015
- Op-Ed
Without Immigrants, We Wouldn't Have Google
educational system, earning a Ph.D. from the University of Chicago. Once again, America proved itself to be the land of opportunity for those with talent and aspirations. The genius of the US technology community is its focus on talent and its predilection to View Details
- 06 Mar 2019
- Sharpening Your Skills
Has the Glass Ceiling Been Broken (or at Least Cracked)?
Business School, researchers tackle these issues through its Gender Initiative, which "supports research, education, and knowledge dissemination to accelerate the advancement of women leaders and promote gender equity in business and... View Details
Keywords: by Sean Silverthorne
- 01 Feb 2022
- What Do You Think?
Is Concierge Management an Answer to the “Big Quit”?
According to several research studies, one of the greatest concerns of those working significant amounts of time remotely is the “out of sight, out of mind” syndrome, especially when it comes to promotions and pay increases. Although the... View Details
Keywords: by James Heskett
- 02 Mar 2020
- What Do You Think?
Are Candor, Humility, and Trust Making a Comeback?
Professor Ryan Buell and doctoral student Moon Soo Choi caught my eye recently. Their study of a credit card offering to almost 400,000 customers of Commonwealth Bank, Australia’s largest, found that a typical promotion mentioning only... View Details
Keywords: by James Heskett