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Publications

Publications

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  • All HBS Web  (1,073)
    • People  (2)
    • News  (209)
    • Research  (698)
    • Events  (11)
    • Multimedia  (8)
  • Faculty Publications  (387)

Show Results For

  • All HBS Web  (1,073)
    • People  (2)
    • News  (209)
    • Research  (698)
    • Events  (11)
    • Multimedia  (8)
  • Faculty Publications  (387)
← Page 4 of 1,073 Results →
  • 14 Feb 2017
  • News

The Value of a Facebook Fan: Does “Liking” Influence Consumer Behavior?

  • January 2008 (Revised February 2010)
  • Case

Microsoft adCenter

By: Peter Coles and Benjamin Edelman
Microsoft considers alternatives to expand its presence in online advertising, especially text-based pay-per-click advertising. Google dominates, and it is unclear how Microsoft can grow, despite considerable technical and financial resources. Microsoft considers a set... View Details
Keywords: Digital Marketing; Growth and Development Strategy; Competition; Advertising Industry
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Coles, Peter, and Benjamin Edelman. "Microsoft adCenter." Harvard Business School Case 908-049, January 2008. (Revised February 2010.) (request a courtesy copy.)
  • 03 Mar 2014
  • Blog Post

Align Your Social Media and Recruiting Strategies

It goes without saying that candidates seeking new job opportunities should have a presence on social media to enhance their brand identity. Similarly, organizations seeking talent should leverage social media to attract and engage with... View Details
  • 19 Apr 2016
  • News

3 Unexpected Ways Good Posture Can Change Your Mood

  • 06 Jul 2020
  • Blog Post

A Letter from the Women in Investing Club

To our Women in Investing Community and Supporters, When we initially outlined our commitments for 2019-2020 as Women in Investing (WII) Co-Presidents, we centered the upcoming year around three key ideas: growing the club’s presence on... View Details
  • March 2008
  • Case

Shangri-La Hotels

By: Dennis Campbell and Brent Kazan
In November 2006, Symon Bridle, the newly appointed chief operating officer of Shangri-La Hotels and Resorts, was thinking about a number of organizational issues that presented challenges to Shangri-La's rapid expansion strategy. There were three major issues at hand:... View Details
Keywords: Employees; Growth and Development Strategy; Standards; Service Delivery; Organizational Culture; Accommodations Industry; China; Europe; North America
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Campbell, Dennis, and Brent Kazan. "Shangri-La Hotels." Harvard Business School Case 108-006, March 2008.
  • 14 May 2013
  • Blog Post

Fellow HBS Classmates Enriching the Internship Experience

I am not sure how my internship in Los Angeles would have gone had it not been for the presence of some really great HBS classmates. They provided company and comfort when I needed it the most (not to mention a plethora of great Facebook... View Details
Keywords: Entertainment / Media / Sports
  • Research Summary

Structural Breaks in Dynamic Factor Models: Representation and Testing (with James Stock and Mark Watson)

We demonstrate the equivalence of various of structural break representations for approximate dynamic factor models and show that even in the presence of such breaks, the estimated factors consistently span the fundamental factor subspaces.  We propose tests to... View Details
  • July 2002 (Revised August 2002)
  • Case

Nomura Securities, 2002

By: Tarun Khanna and David Lane
In 2002, Nomura, though long the market leader in Japan, lacked global presence and was beset at home by strengthened local competitors, Wall Street firms that were taking the best deals, outdated systems, controls, and staff skills. Was Nomura still a player to fear?... View Details
Keywords: Competition; Local Range; Global Strategy; Financial Services Industry; Japan
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Khanna, Tarun, and David Lane. "Nomura Securities, 2002." Harvard Business School Case 703-402, July 2002. (Revised August 2002.)
  • May 2001 (Revised January 2010)
  • Case

Submarino.com (A)

By: Lynda M. Applegate, Meredith Collura and Luiz Felipe Monteiro
Enables a thorough analysis of Submarino.com, a B2C e-commerce company with a presence in Brazil, Argentina, Mexico, Spain, and Portugal. Examines the company's global operations as well as its organizational design and operating and management capabilities. Considers... View Details
Keywords: Business Model; Globalized Firms and Management; Operations; Organizational Design; Strategy; Internet; Retail Industry; Portugal; Spain; Mexico; Argentina; Brazil
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Applegate, Lynda M., Meredith Collura, and Luiz Felipe Monteiro. "Submarino.com (A)." Harvard Business School Case 801-350, May 2001. (Revised January 2010.)
  • 10 Apr 2019
  • Working Paper Summaries

Trade Secrets Protection and Antitakeover Provisions

Keywords: by Aiyesha Dey and Joshua White
  • 11 May 2017
  • Blog Post

Why We Recruit: Microsoft

HBS?It is of the utmost importance to be responsive and transparent to candidates about timelines. A recruiter must be a student’s advocate and must possess a thorough understanding of every student’s short and long-term career goals and passions. Alumni View Details
Keywords: Technology
  • 2015
  • Book

Presence: Bringing Your Boldest Self to Your Biggest Challenges

By: Amy Cuddy
We often meet life's challenges with fear and anxiety. We fail to be our best and end up feeling regretful and powerless. In Presence, Amy Cuddy presents a scientifically grounded way to align our speech and nonverbal behavior with our beliefs, abilities, and... View Details
Keywords: Negotiation; Attitudes; Emotions
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Cuddy, Amy. Presence: Bringing Your Boldest Self to Your Biggest Challenges. New York: Little, Brown and Company, 2015.
  • 28 Jan 2014
  • News

HBS Working Paper Sparks Discussion About Discrimination in Online Marketplaces

  • 03 Mar 2021
  • News

Return-to-Office Plans Are Set in Motion, but Virus Uncertainty Remains

    Marco E. Tabellini

    Marco Tabellini is an assistant professor in the Business, Government, and International Economy unit and is affiliated with the National Bureau of Economic Research (NBER), the Center for Economic Policy Research (CEPR), the Centre for Research... View Details

    • March 2004 (Revised April 2004)
    • Case

    Transforming Mitsubishi Corporation, 2004

    By: Michael Y. Yoshino and Haruki Umezawa
    A leading Japanese general trading company with an extensive global presence is in the process of transformation. For some time, in response to the rapidly changing business environment, the company has made serious efforts to transform itself from an organization... View Details
    Keywords: Business or Company Management; Transformation; Change Management; Problems and Challenges; Diversification; Strategy; Organizational Change and Adaptation; Globalized Firms and Management
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    Yoshino, Michael Y., and Haruki Umezawa. "Transforming Mitsubishi Corporation, 2004." Harvard Business School Case 904-419, March 2004. (Revised April 2004.)
    • March 1996
    • Case

    African Communications Group

    Describes the opportunities that confront the African Communications Group, an entrepreneurial organization that plans to introduce a wireless pay-phone system in Tanzania. Provides a foundation for the analysis of value creation and of value capture. The possibility... View Details
    Keywords: Value Creation; Competition; Entrepreneurship; Forecasting and Prediction; Wireless Technology; Telecommunications Industry; Tanzania
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    McGahan, Anita M., and Dale Coxe. "African Communications Group." Harvard Business School Case 796-128, March 1996.
    • December 2010
    • Case

    Digital Divide

    By: Sunil Gupta
    In November 2010, Charles Henry, chief marketing officer of a major consumer packaged goods company, was trying to convince his senior managers to enhance the digital presence of the company's brands by significantly increasing their online marketing budget. However,... View Details
    Keywords: Budgets and Budgeting; Digital Marketing; Marketing Communications; Marketing Strategy; Information Technology
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    Gupta, Sunil. "Digital Divide." Harvard Business School Case 511-092, December 2010.
    • November–December 2024
    • Article

    High-Status Teammates: Award Evaluation in the National Basketball Association

    By: Dominika Kinga Randle and Letian Zhang
    Social evaluations proceed in stages. First, judges filter a broad pool of candidates and pick a subset for detailed assessment. Then, the chosen group undergoes a closer examination, during which winners are selected. At both stages of the process, judges are... View Details
    Keywords: Performance Evaluation; Prejudice and Bias; Groups and Teams; Status and Position; Sports Industry
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    Randle, Dominika Kinga, and Letian Zhang. "High-Status Teammates: Award Evaluation in the National Basketball Association." Organization Science 35, no. 6 (November–December 2024): 2294–2308.
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