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  • All HBS Web  (76)
    • News  (2)
    • Research  (67)
  • Faculty Publications  (28)

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  • All HBS Web  (76)
    • News  (2)
    • Research  (67)
  • Faculty Publications  (28)
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  • 18 Dec 2018
  • First Look

New Research and Ideas, December 18, 2018

search results to show either exclusively Google reviews (Google’s current tying strategy) or reviews from multiple platforms determined to be the best-performing by Google’s own organic search algorithm. We find that users prefer the... View Details
Keywords: Dina Gerdeman
  • 15 Nov 2016
  • First Look

November 15, 2016

modified to incorporate quasi-hyperbolic preferences. For reasons of political economy or aggregation of citizens’ preferences, government preferences are present biased, resulting in an over-accumulation of debt. Calibrating this... View Details
Keywords: Sean Silverthorne
  • 21 Apr 2015
  • First Look

First Look: April 21

https://hbr.org/2015/03/starbucks-race-together-campaign-and-the-upside-of-ceo-activism April 2015 Strong Brands, Strong Relationships Framing the Game: How Brands' Relationships with Their Competitors Affect Consumer Preference By:... View Details
Keywords: Carmen Nobel & Sean Silverthorne
  • 08 Oct 2013
  • First Look

First Look: October 8

use a new dataset on industry-level targeting to analyze quality FDI based on the subjective preferences expressed by the receiving countries themselves. Finally, we use a two-stage least squares methodology to control for measurement... View Details
Keywords: Sean Silverthorne
  • 16 Jul 2013
  • First Look

First Look: July 16

trust through warmth and understanding. Most leaders today approach their jobs by emphasizing competence, strength, and credentials. But without first building a foundation of trust, they run the risk of eliciting fear, resentment, or... View Details
Keywords: Anna Secino
  • 15 Jul 2008
  • First Look

First Look: July 15, 2008

find highly instructive the frequency with which situations laboriously recounted by their "valued customers" elicit generic responses from companies, and replies to detailed letters of praise get the tone dramatically wrong. At... View Details
Keywords: Martha Lagace
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