Platform Trials - Publications - Faculty & Research

12 Jul 2021
News

Alumni Confront the COVID-19 Crisis

club notes, has touched the lives of more than half a million people in India and has also exported medicines to many other hard-hit countries in Asia and Africa. Dr. Natarajan founded the Pune Platform for COVID Response (PPCR), which... View Details

25 Apr 2023
News

Class of 2022 Startups Sweep Alumni New Venture Competition

and Sylvan Guo, for Hue, an e-commerce technology platform that helps brands and retailers to showcase short-form, customer-generated video reviews on their websites. The virtual audience then awarded the Crowd Favorite prize of $5,000 to... View Details

Keywords: Margie Kelley

10 Jan 2017
First Look

First Look at New Research: January 10, 2017

innovation, we propose several new topic areas—performance trajectories, response strategies and hybrids, platform businesses, and innovation metrics—to guide subsequent empirical work. Download working paper:... View Details

Keywords: Sean Silverthorne

16 Jul 2019
News

The Making of a Movement

loved one,” he recalls. “It was exactly what Jen and I envisioned when we turned everything over to MSK. We didn’t want it to be about us. We wanted to create a platform for other people to honor their own Jens. We believed that was the... View Details

Keywords: Greg Forbes Siegman; cancer

18 Dec 2018
First Look

New Research and Ideas, December 18, 2018

firms face little competition, even after the end of formal periods of patent protection and market exclusivity. Additionally, the evolving technologies of drug development—in particular, the increasingly common use of auxiliary endpoints in clinical View Details

Keywords: Dina Gerdeman

12 Feb 2019
First Look

New Research and Ideas, February 12, 2019

resilience intervention platform (Happify), employees who were assigned to and used a scaled-down psychoeducational version of the platform, and employees who did not use their assigned platform (i.e., a... View Details

Keywords: Dina Gerdeman

26 Jan 2010
First Look

First Look: Jan. 26

When participation costs are large relative to the volume of traffic an ad platform can offer, an advertiser may forego use of an ad platform that the advertiser otherwise finds profitable. Mergers between... View Details

Keywords: Martha Lagace

01 Jun 2018
News

June 2018 Alumni and Faculty Books

Publishing Platform This book offers guidance to baby-boomers in three main sections. “Finding Your Gifts” helps you appreciate the good things in your life, how to add to them, and make the best of your resources. “Digging the... View Details

18 Aug 2011
Lessons from the Classroom

Business Plan Contest: 15 Years of Building Better Entrepreneurs

An online shipping platform that uses social networks and smartphones. Low-cost medical care and monitoring that helps seniors to live at home. The "Skype" of broadband, offering free Internet service. On an April morning known as "Super... View Details

Keywords: by Julia Hanna; Education

01 Jun 2011
News

The Best-Laid Plans

with Urban Water Partners RelayRides explanatory video FashionStake-Reuters story An online shipping platform that uses social networks and smartphones. Low-cost medical care and monitoring that helps seniors to live at home. The “Skype”... View Details

Keywords: Julia Hanna; contests; Health, Social Assistance; Architectural, Engineering, and Related Services; Professional Services; Management, Scientific, and Technical Consulting Services; Professional Services

October 2020 (Revised November 2023)
Case

COVID-19 Testing at Everlywell

By: Jeffrey J. Bussgang and Olivia Hull

In March 2020, as COVID-19 spreads rapidly across the U.S., Everlywell founder Julia Cheek considers how to respond as a small start-up specializing in at-home lab testing. After making dramatic budget cuts, she decides to pivot the organization to address the... View Details

Citation

Educators

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20 Aug 2013
First Look

First Look: August 20

including internal and external crowdsourcing contests. Emphasis is placed on exploring actual open innovation initiatives within Siemens and their outcomes. These include creating internal social- and knowledge-sharing networks and utilizing third-party View Details

Keywords: Anna Secino

01 Feb 2011
First Look

First Look: Feb. 1

Authors:Andrei Hagiu and Robin S. Lee Publication:Journal of Economics and Management Strategy (forthcoming) Abstract We analyze platform competition for content in the presence of strategic interactions between content distributors and... View Details

13 Jan 2009
First Look

First Look: January 13, 2009

in expectation. We also show that by offering both CPC and CPA, an ad platform can weakly increase its revenues compared to offering either alternative alone. Download the paper: http://www.hbs.edu/research/pdf/09-074.pdf Competition and... View Details

Keywords: Martha Lagace

04 Feb 2014
First Look

First Look: February 4

From Crowds to Collaborators: Initiating Effort & Catalyzing Interactions Among Online Creative Workers By: Boudreau, Kevin J., Patrick Gaule, Karim R. Lakhani, Christoph Riedl, and Anita Williams Woolley Abstract—Online collaborative View Details

Keywords: Sean Silverthlorne

18 Dec 2012
First Look

First Look: December 18

strategic use of first-party content by two-sided platforms is driven by two key factors: the nature of buyer and seller expectations (favorable versus unfavorable) and the nature of the relationship between first-party content and... View Details

Keywords: Carmen Nobel

13 Oct 2015
First Look

October 13, 2015

of the design of crowdfunding platforms can therefore be understood as attempts to deal with attendant "free-rider" problems in motivating contributions. Reviewing institutional features of today's crowdfunding, we clarify that... View Details

26 Nov 2007
Research & Ideas

Best Practices of Global Innovators

single-site projects, related to dividing tasks, sharing artifacts, and coordinating and integrating work. Rarely does a firm's default process adequately address these activities. Effective approaches are discovered through informed View Details

Keywords: by Sean Silverthorne

01 Mar 2013
News

Making Change

rapid urbanization, sedentary lives, and bad diets. It requires a holistic approach where engineers, designers, and clinicians work together. What lies ahead? We have a clinical trial coming up to validate our technology, and a series of... View Details

Keywords: Margie Kelley; housing; gay rights; diabesity; disability; Construction of Buildings; Construction; Educational Services; Social Assistance; Health, Social Assistance; News, Library, Internet, and Other Services; Information; Real Estate

01 Aug 2017
First Look

First Look at New Research and Ideas, August 1

Abstract—Objective: Assess whether a commitment contract informed by behavioral economics leads to persistent virologic suppression among HIV-positive patients with poor antiretroviral therapy (ART) adherence. Design: Single-center pilot randomized clinical View Details