Publications

22 Apr 2002
Research & Ideas

Does Spirituality Drive Success?

as far from the office as possible, fearing it would alienate some employees. But that doesn't mean his spiritual values have no place at work. He said he distills his Muslim beliefs into a set of ethics that help him guide the business.... View Details

Keywords: by Martha Lagace, Sean Silverthorne & Wendy Guild

2005
Chapter

Learning for Leadership: The 'Engineering' and 'Clinical' Approaches

Meaningful leadership development requires a deeper and more fundamental approach than is usually deployed in university classrooms and corporate training centers. It needs to incorporate difficult emotions and unconscious forces, and provide a safe place for their... View Details

Keywords: Leadership Development; Behavior; Cognition and Thinking; Emotions

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September 2013 (Revised June 2019)
Case

Marquee: Reinventing the Business of Nightlife

By: Anita Elberse, Ryan Barlow and Sheldon Wong

In January 2013, nightlife impresarios Jason Strauss and Noah Tepperberg are celebrating the re-opening of their famed New York City–based nightclub Marquee. While most clubs are over within their first one and a half years, Strauss and Tepperberg managed to keep... View Details

Keywords: Creative Industries; Nightlife; Service Management; Entertainment; Fashion; Celebrities; Event Marketing; Risk Management; Customer Relationship Management; Change Management; Supply Chain Management; Music Entertainment; Product Marketing; Entertainment and Recreation Industry; Las Vegas

02 Jun 2010
What Do You Think?

How Do You Weigh Strategy, Execution, and Culture in an Organization’s Success?

hope the comments were as helpful and thought-provoking to you as they were to me. Those of you willing to venture to place weights on the determinants of success gave the nod to culture by a wide margin. As Mouaz AlZayyat put it,... View Details

Keywords: by Jim Heskett

07 May 2012
Research & Ideas

The Art of Haggling

Let's say a successful businessman is in the process of buying a lakeside cottage from the original owner. The prospective buyer makes a lowball offer. The owner counters with a high demand. Both parties chest their cards, each hoping the... View Details

Keywords: by Katie Johnston

October 2019 (Revised February 2023)
Case

Gupta Media: Performance Marketing in the Digital Age

By: V. Kasturi Rangan and Courtney Han

Gupta Media is a Digital Marketing firm started in 2005 that places advertisements and marketing promotions for its clients in digital media, mainly social media such as Facebook and Google. Over the years it had built its expertise in promoting music labels, artists... View Details

Keywords: Marketing; Digital Marketing; Performance; Measurement and Metrics; Social Media; Advertising Industry

21 Aug 2000
Research & Ideas

Inside the OR: Disrupted Routines and New Technologies

an order giver to a team member in an interdependent process." Making A Team Successful In The Face Of Disrupted Routines Through the analysis of detailed qualitative and quantitative data gathered from interviews with members of... View Details

Keywords: by Hilah Geer

23 May 2023
Research & Ideas

Lessons on Life, Graffiti, and Value: 'It's in That Darkness That You Can Actually Develop and Evolve'

powerful and important.” When he thinks about the answer, his experience as a young graffiti artist gives him an edge. “I think it makes me look in corners and places that maybe others would overlook,” said... View Details

Keywords: by Christina Pazzanese, Harvard Gazette

September 2015 (Revised February 2017)
Case

MOD Pizza: A Winning Recipe?

By: Boris Groysberg, John D. Vaughan and Matthew Preble

Scott and Ally Svenson, the founders of MOD Pizza, had to make a number of decisions in planning how to scale their small company. They wanted to grow MOD from 45 stores as of May 2015 to 200 stores by the end of 2016, and while the two believed that MOD could manage... View Details

Keywords: Entrepreneurship; Employees; Employee Relationship Management; Selection and Staffing; Leadership; Growth and Development Strategy; Marketing; Service Delivery; Organizational Culture; Corporate Social Responsibility and Impact; Mission and Purpose; Service Industry; United States

14 Jun 2010
Research & Ideas

The Hard Work of Measuring Social Impact

professor Herman "Dutch" Leonard), for nonprofit board members, in November. In two working papers that break down what makes social impact easier or more difficult to measure (one coauthored with HBS professor V. Kasturi Rangan), Ebrahim... View Details

Keywords: by Julia Hanna

January 2017 (Revised June 2017)
Case

Chicago and the Array of Things: A Fitness Tracker for the City

By: Rajiv Lal and Scott Johnson

The city of Chicago has recently launched a project called the Array of Things. The program involves a series of sensor nodes placed around the city that capture a massive amount of data including pedestrian and vehicle flow, air quality, and cloud cover. The Array of... View Details

Keywords: Smart Connected Products; Smart Cities; Internet Of Things; Sensors; Govenment; Government Administration; Technological Innovation; Digital Platforms; Applications and Software; Information Infrastructure; Internet and the Web; Public Administration Industry; Technology Industry; Chicago; United States

March 2005 (Revised May 2009)
Case

Columbia's Final Mission

By: Michael Roberto, Amy C. Edmondson, Richard M.J. Bohmer, Laura Feldman and Erika Ferlins

On February 1, 2003, the Shuttle Columbia disintegrated upon re-entry into the Earth's atmosphere, and the seven astronauts onboard lost their lives. Explores Columbia's final mission from the perspective of six key managers and engineers associated with NASA's Space... View Details

Keywords: Decision Choices and Conditions; Leadership; Crisis Management; Management Teams; Organizational Culture; Aerospace Industry

January 2019 (Revised October 2020)
Technical Note

Brand Storytelling

By: Jill Avery

Marketers have long appreciated the value and power of storytelling. Stories fill brands with resonant and relevant meaning and empower brands to serve as critical elements in the lives of consumers. Mastering the art of brand storytelling is an increasingly important... View Details

Keywords: Brand Communication; Brand Management; Brand Storytelling; Marketing; Marketing Communications; Brands and Branding; Marketing Strategy; Advertising; Consumer Behavior; Consumer Products Industry

2012
Book

Indispensable: When Leaders Really Matter

By: Gautam Mukunda

Will your next leader be insignificant—or indispensable? The importance of leadership and the impact of individual leaders has long been the subject of debate. Are they made by history, or do they make it? In Indispensable, Harvard Business School professor Gautam... View Details

Keywords: Leadership; Decision Making; Outcome or Result; Power and Influence

February 2023 (Revised May 2023)
Case

CalPERS Private Equity 2.0

By: Josh Lerner, John D. Dionne and Alys Ferragamo

Yup Kim, the Head of Investments, Private Equity at the California Public Employees’ Retirement System (CalPERS), reflected on the pension fund’s private equity strategy. In July of 2022, the fund was in the midst of a multi-year turnaround strategy with the goal to... View Details

Keywords: Private Equity; Investment Portfolio; Retirement; Leadership; Strategy; Public Sector

September 2017
Article

Winning the War for Talent: Modern Motivational Methods for Attracting and Retaining Employees

By: Anais Thibault-Landry, Allan Schweyer and Ashley V. Whillans

Given the struggle that many organizations face hiring and retaining talent in today's tight labor market, it is critical to understand how to effectively reward employees. To address this question, we review relevant evidence that explains the importance of workplace... View Details

Keywords: Rewards; Total Reward Strategies; Incentives; Recognition; Motivation; Psychological Needs; Employees; Retention; Motivation and Incentives; Working Conditions

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February 2016 (Revised February 2017)
Case

Greening Walmart: Progress and Controversy

By: Rebecca Henderson and James Weber

In 2005, Walmart, the world’s largest retailer, launched a sustainability initiative aimed at reducing waste and making the company more environmentally and socially conscious. By 2015, the company had made progress on multiple dimensions: energy efficiency in its... View Details

Keywords: Sustainability; Organizational Change and Adaptation; Business or Company Management; Motivation and Incentives; Reputation; Environmental Sustainability; Retail Industry; United States

February 7, 2023
Editorial

Business Schools are Ignoring Students’ Changing Aspirations: They Must Focus on Management as a Calling

By: Andrew J. Hoffman

Many management students today are concerned about the mounting threats of climate change, income inequality, health care, and more. They increasingly see business as a place to make a difference in the world. Andrew Hoffman writes that business schools are slow to... View Details

Keywords: Business Education; Social Issues; Values and Beliefs; Mission and Purpose

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September 2012 (Revised January 2013)
Case

J.C. Penney's 'Fair and Square' Pricing Strategy

By: Elie Ofek and Jill Avery

As a he gets ready to release 2nd quarter 2012 results, Ron Johnson, the new CEO of department store J.C. Penney, is reconsidering the dramatic changes he initiated for the business model and brand image of his company. A new pricing scheme he put in place in February,... View Details

Keywords: Change Management; Consumer Behavior; Management Teams; Business Model; Marketing Strategy; Price; Brands and Branding; Decision Making; Retail Industry; United States