Philanthropy and Charitable Giving - Publications - Faculty & Research - Harvard Business School

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09 Apr 2024
Cold Call Podcast

Sustaining a Legacy of Giving in Turkey

Keywords: Re: Christina R. Wing

2022
Working Paper

Beliefs About Giving Across Contexts

By: Christine L. Exley, John-Henry Pezzuto and Marta Serra-Garcia

A rich literature investigates prosocial behavior by exploiting a variety of methods, the validity of which has been debated. While this literature has compared behavior inside and outside of the laboratory, an open question is how participants view prosocial behavior... View Details

Keywords: Prosocial Behavior; Behavior; Philanthropy and Charitable Giving; Values and Beliefs

March 2022
Article

When Less Is More: Consumers Prefer Brands that Donate More in Relative versus Absolute Terms

By: Elizabeth A. Keenan, Anne V. Wilson and Leslie K. John

When trying to make a good impression on consumers through charitable giving, is it better for brands to maximize the overall dollars they donate or how much they give in relative terms; for example, the proportion of profits? Across five studies we show that consumers... View Details

Keywords: Cause-related Marketing; Charitable Donations; Generosity; Altruism; Philanthropy and Charitable Giving; Brands and Branding; Consumer Behavior

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October 2023 (Revised January 2025)
Case

Ӧzyeğin Social Investments: A Legacy of Giving

By: Christina R. Wing, Zeshan Gondal and Brittany L. Logan

This case explores the work of Özyeğin Social Investments, founded by Hüsnü Özyeğin, one of Turkey's most successful entrepreneurs. With a focus on education, health, gender equality, rural development, and disaster relief in Turkey, Özyeğin Social Investments and the... View Details

Keywords: Philanthropy and Charitable Giving; Family Business; Business Model; Social Entrepreneurship; Social Enterprise; Turkey

March 2020 (Revised June 2022)
Case

GreenLight Fund

By: Brian Trelstad, Julia Kelley and Mel Martin

As Tara Noland, the Executive Director (ED) of GreenLight Cincinnati, reflected on her first few years on the job. Noland had delivered on what she had been hired to do in the city: work with leading philanthropists and nonprofit executives to use data and evidence to... View Details

Keywords: Philanthropy; Venture Philanthropy; Replication; Philanthropy and Charitable Giving; Venture Capital; Social Issues; Decision Making; Analytics and Data Science; Cincinnati

21 Nov 2005
Research & Ideas

The Geography of Corporate Giving

focused on housing, those in Columbus are oriented toward children's' issues, and Minneapolis firms put much of their efforts into the arts. The goal for Marquis and colleagues is to explain these systematic... View Details

Keywords: by Sean Silverthorne

2016
Working Paper

Gender Differences in Altruism: Responses to a Natural Disaster

By: Matthew Lilley and Robert Slonim

High-profile disasters can cause large spikes in philanthropy and volunteerism. By providing temporary positive shocks to the altruism of donors, these natural experiments help identify heterogeneity in the distributions of the latent altruism which motivates donors.... View Details

Keywords: Altruism; Charitable Behavior; Philanthropy and Charitable Giving; Gender; Behavior

March 2012 (Revised March 2012)
Teaching Note

Samasource: Give Work, Not Aid (TN)

By: Francesca Gino and Bradely R. Staats

Keywords: Philanthropy and Charitable Giving; Jobs and Positions

May 2025
Case

'Net Zero in Action': Impact Investing at the McKnight Foundation

By: Lauren Cohen, Christina R. Wing and Sophia Pan

Elizabeth McGeveran, Vice President of Investments at the McKnight Foundation, reflected on how to effectively advance the organization’s net-zero strategy. The foundation had committed 10% of its endowment to building a portfolio of impact investments and was among... View Details

April 12, 2024
Editorial

A New Paradigm for Family Giving

By: Christina R. Wing

Keywords: Family Business; Philanthropy and Charitable Giving; Wealth

June 2022
Teaching Plan

GreenLight Fund

By: Brian Trelstad and Mel Martin

Teaching Note for HBS Case No. 320-053. As Tara Noland, the Executive Director (ED) of GreenLight Cincinnati, reflected on her first few years on the job. Noland had delivered on what she had been hired to do in the city: work with leading philanthropists and nonprofit... View Details

Keywords: Philanthropy; Venture Philanthropy; Replication; Philanthropy and Charitable Giving; Venture Capital; Social Issues; Decision Making; Cincinnati

March 2018
Case

GoFundMe: The Giving Layer of the Internet

By: Scott Duke Kominers and Allison M. Ciechanover

By 2017, GoFundMe is the world’s largest social fundraising platform. Gross donation volume is growing rapidly, yet the number of monthly campaign starts is relatively flat. The CEO contemplates a variety of growth initiatives. View Details

Keywords: Growth and Development Strategy; Expansion; Philanthropy and Charitable Giving; Technology Industry

19 Dec 2022
Research & Ideas

What Motivates People to Give Generously—and Why We Sometimes Don't

act makes it seem like a worse version of a charitable act. So, the difference in framing can affect both whether people want to engage in that behavior in the first place and how much they View Details

Keywords: by Jen McFarland Flint, HBS Alumni Bulletin

June 2011
Article

Truth in Giving: Experimental Evidence on the Welfare Effects of Informed Giving to the Poor

By: Christina Fong and Felix Oberholzer-Gee

It is often difficult for donors to predict the value of charitable giving because they know little about the persons who receive their help. This concern is particularly acute when making contributions to organizations that serve heterogeneous populations. While we... View Details

Keywords: Philanthropy and Charitable Giving; Policy; Information; Knowledge Acquisition; Game Theory; Prejudice and Bias; Poverty; Welfare

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July – August 2008
Article

Help Employees Give Away Some of That Bonus

By: Michael I. Norton and Elizabeth W. Dunn

Employees who spend some or all of their bonuses on others-thereby creating what the authors call a "prosocial" workplace-are happier as a result. Managers can enhance that effect by providing opportunities to share the wealth. View Details

Keywords: Philanthropy and Charitable Giving; Compensation and Benefits; Employees; Behavior; Happiness

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May 2019 (Revised February 2020)
Case

Bill Cummings: The Cummings Way

By: Christina R. Wing, Robert F. White and Michael Norris

In 2019, Bill Cummings, founder of Cummings Properties and Cummings Foundation and billionaire signer of the Giving Pledge, is winding down his roles at his company and foundation. How should the management move the company forward? View Details

Keywords: Real Estate Development; Philanthropy; Family Business; Nonprofit Organizations; Philanthropy and Charitable Giving; Management Succession; Real Estate Industry; United States; Boston

08 Jul 2009
Working Paper Summaries

Truth in Giving: Experimental Evidence on the Welfare Effects of Informed Giving to the Poor

Keywords: by Christina Fong & Felix Oberholzer-Gee

January 2014
Supplement

Dana Hall: Funding a Mission (D)

By: F. Warren McFarlan and Kaitlyn Szydlowski

This case is a sequel to Dana Hall: Funding a Mission (A), (B) and (C) cases. It focuses on the causes of recent fund-raising success and the complex resource allocation problems the School faces as it tries to deliver on its mission. In conjunction with the (A), (B) &... View Details

Keywords: Philanthropy; Mission and Purpose; Social Enterprise; Finance; Philanthropy and Charitable Giving

07 Apr 2022
Research & Ideas

Giving Back: Consumers Care More About How Companies Donate Than How Much

important to be authentic in your giving." “It appears that generosity is being judged from the perspective of sacrifice and what they've given up relative to what they have,” says Keenan. “So, when you see a brand View Details

Keywords: by Pamela Reynolds

August 2020 (Revised November 2022)
Case

George Soros: The Stateless Statesman

By: Geoffrey Jones and Wendy Ying

This case traces the business career and philanthropic activities of George Soros. The Hungarian-born Soros made a fortune as a hedge fund investor after establishing Quantum Fund on the tax haven island of Curaçao in the Netherlands Antilles in 1973 where he was... View Details

Keywords: Hedge Fund; Philanthropy; Populism; Finance; Philanthropy and Charitable Giving; Political Elections; Personal Development and Career; Leadership Style; Financial Services Industry; Europe; Hungary; United Kingdom; North and Central America; United States

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