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- All HBS Web (204)
- Faculty Publications (56)
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- 16 Jul 2020
- Research & Ideas
Restaurant Revolution: How the Industry Is Fighting to Stay Alive
inside The future of the restaurant industry is especially of concern to us. We collectively share 35 years of restaurant and food industry experience, navigating our way through as waitstaff and bartenders, as managers and senior leaders... View Details
- 24 Apr 2023
- HBS Case
What Does It Take to Build as Much Buzz as Booze? Inside the Epic Challenge of Cannabis-Infused Drinks
products, such as what can and can’t be printed on packaging labels, also vary across states. Even when they come up with a catchy advertising idea that’s acceptable to regulators and consumers—such as the Cann-produced music video called... View Details
- 26 Aug 2019
- Research & Ideas
Lipstick Tips: How Influencers Are Making Over Beauty Marketing
Instagram and YouTube. In the competition for the consumer’s attention, influencers are winning with pretty packages of photos and videos, as consumers increasingly reject more traditional forms of marketing like TV commercials and... View Details
- 13 Nov 2013
- Research & Ideas
Should Men’s Products Fear a Woman’s Touch?
world of diet beverages. For years, Coca-Cola tried and failed to entice men to consume Diet Coke, its popular (among women) zero-calorie cola, packaged in a striking white can. But then the company introduced the zero-calorie cola Coke... View Details
- 28 Nov 2005
- Research & Ideas
Unilever: Transformation and Tradition
or local companies. It was also the sheer spread of businesses it owned beyond packaged consumer products, including African trading, plantations, specialty chemicals, paper and packaging, transport, advertising, and market research... View Details
- 28 Jun 2004
- Research & Ideas
How to Avoid a Price Increase
seems to support this logic. First, consumers themselves report a greater sensitivity (or awareness) of price than of quantity. Second, in tracking the sale of snack foods we found that consumers reacted greatly to periodic changes in... View Details
Keywords: by Manda Salls
- 30 Oct 2019
- Research & Ideas
How to Recover Gracefully After Shutting Down Your Startup
When Munchery announced in January that it would join the compost heap of food delivery startups, the San Francisco company burned customers, suppliers, and investors that included Oscar-winning actors Jared Leto and Marisa Tomei. In its... View Details
Keywords: by Danielle Kost
- 14 Jul 2020
- Research & Ideas
Restarting Under Uncertainty: Managerial Experiences from Around the World
simultaneous increase in demand for home deliveries, which raised the need for operators in stores. The company worked with catering and cooking associations, whose operations were temporarily closed, to share labor. Instead of staying at home, View Details
- 17 Mar 2022
- Research & Ideas
Navigating Tradeoffs: How Purpose Becomes a Company's ‘Lighthouse in the Storm’
unpackaged greens and toward locally-grown packaged greens, which are cleaner, retain their quality, and are safer to eat. After extensive research, the team perceived the inherent tension between environmentally friendly View Details
Keywords: by Ranjay Gulati
- 03 Mar 2014
- HBS Case
Decommoditizing the Canned Tomato
competitive troubles experienced by other food companies such as Barilla in the home country. Like many national brands in Italy, Barilla was being squeezed by private-label products—store brands that had been created in response to... View Details
- 07 Dec 1999
- Research & Ideas
Henry Heinz and Brand Creation in the Late Nineteenth Century
products and brand. Standardized, branded condiments, the entrepreneur realized, would be affordable to large numbers of urban Americans. These goods would also be appealing. As cities expanded, fewer households had access to their own View Details
Keywords: by Nancy F. Koehn
- 08 Oct 2010
- What Do You Think?
Will Transparency in CEO Compensation Have Unintended Consequences?
effect the information will support and raise current levels." Guy Higgins commented, "Recall that CEO compensation began to balloon only when the CEOs could see each other's comp packages and began thinking, 'I'm better than... View Details
Keywords: by Jim Heskett
- 30 Mar 2010
- First Look
First Look: March 30
in formulating environmental regulations in three areas: automotive emissions for health related (criteria) pollutants, packaging waste, and global climate change. Automotive emissions are relatively centralised in both political systems.... View Details
Keywords: Sean Silverthorne
- 06 Jun 2017
- First Look
First Look at New Research and Ideas: June 6, 2017
fills this void by showing that the expansion of self-service operation and the increasing use of transparent packaging had a significant impact not only on how consumers purchased foods but also on how they... View Details
Keywords: Sean Silverthorne
- 12 Jul 2016
- First Look
July 12, 2016
credit constraints, and I find no imbalance in observable characteristics between treatment and control groups. These findings strongly suggest social safety nets have spillover benefits on the supply of firms. Download working paper:... View Details
Keywords: Sean Silverthorne
- 09 May 2017
- First Look
New Research and Ideas, May 9
suggest that workers with higher rank should receive compensation packages more heavily weighted in equity. However, we observe the puzzle that many firms adopt an equality-in-equity strategy: they offer different cash salaries across all... View Details
Keywords: Sean Silverthorne
- 25 Apr 2005
- Research & Ideas
New Learning at American Home Products
preparations; publicly advertised medicinal, pharmaceutical and dentifrice preparations; food products; household products; cosmetics and toilet preparations; and chemicals, organic colors and pigments, dye stuffs and intermediates."... View Details
- 28 Mar 2017
- First Look
First Look at New Research, March 28
Shippo, prepares her pitch for a Series A funding round following a successful seed round. Customer adoption of Shippo’s e-commerce dashboard application, which allows small and medium retailers to compare delivery rates between shipping providers and print View Details
Keywords: Sean Silverthorne
- 10 Jan 2005
- Research & Ideas
Motivation and the Cross-Sector Alliance
underlying framework that compels such partnerships as between a food bank in Mexico and a supermarket in the United States, providing insights into the DNA of a successful collaboration that are broadly applicable. Our excerpt from the... View Details
- 13 Feb 2017
- Research & Ideas
Paid Search Ads Pay Off for Lesser-Known Restaurants
packages based on Yelp’s guidelines: They were in good standing with a certain number of trusted reviews, solid ratings, and complete business listing information, including photos. Starting with a total pool of 18,295 businesses, the... View Details