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Show Results For
- All HBS Web
(2,042)
- People (6)
- News (625)
- Research (1,154)
- Events (7)
- Multimedia (6)
- Faculty Publications (390)
- 09 Feb 2012
- Sharpening Your Skills
Sharpening Your Skills: Online Marketing
retailer-initiated feedback loops. Retailers should ask themselves, How do I create a partnership with the consumer? Data collected from these programs can help merchants make smarter decisions on everything from where to open a new store... View Details
- 21 Mar 2014
- Blog Post
East Asia MBA Market Update
Over the past several months I have engaged with organizations across East Asia regarding job opportunities for MBA candidates. While economic growth has slowed in the region, the job market is still good overall for MBA graduates and... View Details
- 2009
- Comment
Comment on “Free Flows, Limited Diversification: Openness and the Fall and Rise of Stock Market Correlations” (by D. Quaid and H-J. Voth)
By: Huw Pill
Pill, Huw. "Comment on “Free Flows, Limited Diversification: Openness and the Fall and Rise of Stock Market Correlations” (by D. Quaid and H-J. Voth)." NBER International Seminar on Macroeconomics 6 (2009): 40–47.
- December 2018 (Revised March 2019)
- Case
iyzico: Fundraising in Emerging Markets (A)
By: Marco Di Maggio and Gamze Yucaoglu
The case opens in 2016 as Barbaros Ozbugutu, co-founder and CEO of the Istanbul-based payment technology start-up iyzico, contemplates the offers the company received for its Series C round. The case then describes iyzico’s origins and provides a detailed overview of... View Details
Keywords: Iyzico; Fundraising; Business Startups; Venture Capital; Emerging Markets; Private Sector; For-Profit Firms; Management; Information Technology; Growth Management; Corporate Entrepreneurship; Negotiation Offer; Decision Making; Turkey
Di Maggio, Marco, and Gamze Yucaoglu. "iyzico: Fundraising in Emerging Markets (A)." Harvard Business School Case 219-064, December 2018. (Revised March 2019.)
- 23 Apr 2001
- Research & Ideas
Market Research Meets the “People Factor”
Knowledge about a market is no cinch to acquire, of course. And though information may have been painstakingly collected, analyzed, and presented by market researchers, it faces an even greater hurdle when... View Details
Keywords: by Martha Lagace
- 09 Nov 2016
- Op-Ed
6 Lessons from Donald Trump's Winning Marketing Manual
not, the consumer won't repurchase four years from now. Build enthusiasm. Good marketers know the power of word-of-mouth recommendations. In the era of social media, better organization (the old ground war)... View Details
Keywords: by John A. Quelch
- 08 Oct 2021
- Research & Ideas
How Newspaper Closures Open the Door to Corporate Crime
from themselves Heese initially expected to find that small-town newspapers are beholden to local market forces—that they may refuse, for example, to blow the whistle on the town’s biggest employer. Plus, he figured newspapers may not be... View Details
Keywords: by Avery Forman
- 18 Jul 2005
- Research & Ideas
Identify Emerging Market Opportunities
which it has opened up to the outside world—shapes those markets, and companies must consider those factors, too. The five contexts framework places a superstructure of key markets on a base of... View Details
- 12 Feb 2007
- Working Paper Summaries
Adding Bricks to Clicks: The Effects of Store Openings on Sales through Direct Channels
- December 2018
- Supplement
iyzico: Fundraising in Emerging Markets (B)
By: Marco Di Maggio and Gamze Yucaoglu
The case opens in July 2016 as Barbaros Ozbugutu, co-founder and CEO of the Istanbul-based payment technology start-up iyzico, contemplates the pros and cons of the different term sheets the company has received for its Series C round. The case then informs the reader... View Details
Keywords: Iyzico; Fundraising; Business Startups; Venture Capital; Emerging Markets; Negotiation Offer; Decision Choices and Conditions
Di Maggio, Marco, and Gamze Yucaoglu. "iyzico: Fundraising in Emerging Markets (B)." Harvard Business School Supplement 219-065, December 2018.
- 30 Oct 2018
- Working Paper Summaries
Design Rules, Volume 2: How Technology Shapes Organizations: Chapter 14 Introducing Open Platforms and Business Ecosystems
Keywords: by Carliss Y. Baldwin
- 01 Mar 2018
- News
Can a Digital Platform Open Up the Opaque Metals Industry?
and negotiate deals. If a tender or bid goes through and both parties sign a contract and deliver the material, they pay Open Mineral a fee per ton of raw material. Chernilovskiy, who is the company’s COO, and Eykher, who is CEO, say that... View Details
Keywords: Nicole Torres
- 01 Jun 2018
- News
Disrupting India’s Dental Market
opening a hospital. “I didn’t want to get into real estate,” he says. “I wanted to get into a service business.” Perhaps even more appealingly, dentistry did not depend on referrals from other doctors, which turned Indian medicine into “a... View Details
Keywords: Sasha Issenberg
- 27 Mar 2014
- News
From Marx to Marketing
talented young people and encourage them to apply to HBS. Under the leadership of HBS senior associate dean Thomas Piper, the East-West opening expanded in the early 1990s. Vlachoutsicos, in collaboration with HBS professor Francis... View Details
- June 2020
- Article
U.S. Monetary Policy and Emerging Market Credit Cycles
By: Falk Bräuning and Victoria Ivashina
Foreign banks’ lending to firms in emerging market economies (EMEs) is large and denominated predominantly in U.S. dollars. This creates a direct connection between U.S. monetary policy and EME credit cycles. We estimate that over a typical U.S. monetary easing cycle,... View Details
Keywords: Global Business Cycle; Monetary Policy; Reaching For Yield; Money; Policy; Credit; Emerging Markets
Bräuning, Falk, and Victoria Ivashina. "U.S. Monetary Policy and Emerging Market Credit Cycles." Journal of Monetary Economics 112 (June 2020): 57–76.
- May 2015 (Revised September 2015)
- Case
Philips Healthcare: Marketing the HealthSuite Digital Platform
By: John A. Quelch and Margaret L. Rodriguez
In June 2014, leading healthcare and consumer technology company, Royal Philips ("Philips"), announced its HealthSuite Digital Platform to house healthcare data and enable applications used by physicians and patients. Philips had strong equity in the healthcare... View Details
Keywords: Health; Healthcare; Digital; Platform; Ecosystem; Health Care and Treatment; Technological Innovation; Information Technology; Product Development; Applications and Software; Digital Platforms; Health Industry; Medical Devices and Supplies Industry; Netherlands; United States
Quelch, John A., and Margaret L. Rodriguez. "Philips Healthcare: Marketing the HealthSuite Digital Platform." Harvard Business School Case 515-052, May 2015. (Revised September 2015.)
- 01 Jul 2021
- News
Three Powerful Marketing Trends Born In Lockdown
- Web
Students on the Job Market - Doctoral
Placement Students on the Job Market Please note this page will be updated throughout the fall. Accounting & Management Terrence Tianshuo Shi Abstract: Forthcoming Faculty Advisor(s): | Email Elliot Tobin Abstract: The Effects of... View Details
- Web
Video Clips - Creating Emerging Markets
Pyramid Ratan Naval Tata, former Chair of Tata Group in India, assesses the base of the pyramid market and the need to respect the dignity of those consumers. Duration: 02:08 Seema Aziz Seema Aziz Building Brands Seema Aziz, the founder... View Details
- Research Summary
Buyers, Sellers, Manufacturers in China’s Emerging Market around 1900
Ever since the economic reforms in the post-Mao period China’s economy as an emerging market has attracted much interest. However, we tend to forget that China was already an emerging market at the turn of the 19th century, if not earlier. This... View Details