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  • 10 May 2020
  • Blog Post

Let’s Hear it For the Moms – The Incredible Balancing Act of Student Mothers

He wrote: “For Sale: Baby shoes, never worn.”  In this vein, we were given a generous 20 words to introduce an essential part of our identity to our classmates.  I wrote: 1919 the 19th amendment 1972 Title... View Details
  • August 2003 (Revised September 2003)
  • Case

Tower Software

Tower Software (TS) is a publicly traded corporation engaged in multiple facets of the computer software business. Its flagship product, TS SERVE, is a successful proprietary network operating system. TS also develops and sells applications software for word... View Details
Keywords: Applications and Software; Product Launch; Web Services Industry; Information Technology Industry
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  • 21 May 2020
  • Video

Executive Presence (Behind a Screen)

    Youngme Moon

    Youngme Moon is the Donald K. David Professor of Business at Harvard Business School. Professor Moon's research sits at the intersection of brand strategy and culture, with a particular focus on the emergent AI economy. She is the author of the bestselling book, View Details

    Keywords: advertising; automobiles; automotive; clothing; communications; computer; consumer products; e-commerce industry; electronics; entertainment; fashion; high technology; home video games; information; information technology industry; internet; marketing industry; music; pharmaceuticals; toy; video games

      Do Experts or Collective Intelligence Write with More Bias? Evidence from Encyclopædia Britannica and Wikipedia

      Organizations today can use both crowds and experts to produce knowledge. While prior work compares the accuracy of crowd-produced and expert-produced knowledge, we compare bias in these two models in the context of contested knowledge, which involves subjective,... View Details
      • 19 Apr 2011
      • First Look

      First Look: April 19

        PublicationsWhat to Ask the Person in the Mirror: The Seven Tests of Highly Effective Leaders Authors:Robert Steven Kaplan Publication:Harvard Business Publishing, forthcoming Abstract Successful leaders know that leadership is less... View Details
      Keywords: Sean Silverthorne

        Anita Elberse

        Anita Elberse is the Lincoln Filene Professor of Business Administration at Harvard Business School.

        Professor Elberse develops and teaches an MBA course covering the "Businesses of Entertainment, Media, and Sports," which ranks among the most sought-after... View Details

        Keywords: advertising; arts; broadcasting; communications; consumer products; e-commerce industry; electronics; entertainment; fashion; home video games; information; marketing industry; motion pictures; music; publishing industry; sports; telecommunications; video games
        • 21 Feb 2017
        • First Look

        First Look at New Research: February 21

        to pose a problem for the economy. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=52111 Seeking to Belong: How the Words of Internal and External Beneficiaries Influence Performance... View Details
        Keywords: Carmen Nobel
        • 01 Feb 2008
        • What Do You Think?

        How Sustainable Is Sustainability in a For-Profit Organization?

        Summing Up How will sustainability be achieved? To sum up responses to this month's column, the question is not whether global sustainability will be achieved but how. One school of thought could perhaps be characterized as enlightened... View Details
        Keywords: by Jim Heskett
        • 12 PM – 1 PM EDT, 21 May 2020
        • Webinars: Career

        Executive Presence (Behind a Screen)

        Speaking up on a conference call, presenting your analysis to your boss, or simply showing up online as your best self how do you make your presence known in a powerful and compelling way? Please join Jodi Glickman, CEO of Great on the Job, to Learn what executive... View Details
        • 29 May 2012
        • First Look

        First Look: May 29

          PublicationsOvercoming Resistance to Organizational Change: Strong Ties and Affective Cooptation Authors:Julie Battilana and Tiziana Casciaro Publication:Management Science (forthcoming) Abstract We propose a relational theory of how... View Details
        Keywords: Sean Silverthorne
        • 06 Feb 2018
        • First Look

        First Look at New Research and Ideas: February 6, 2018

        customization to the online environment and credible monitoring and punishments. I analyze the pricing, enforcement, and channel management policies of a manufacturer over several years. During this period,... View Details
        • 13 Jul 2016
        • HBS Case

        How Uber, Airbnb, and Etsy Attracted Their First 1,000 Customers

        a better job of making apartments appealing than the online classified site, but first they had to siphon away its customers. To do that, Chesky and Gebbia created software to hack Craigslist to extract the... View Details
        Keywords: by Michael Blanding; Retail; Service; Transportation
        • 10 Jan 2011
        • Research & Ideas

        Is Groupon Good for Retailers?

        Explain the theoretical model you describe in your paper and how it can help retailers decide whether a voucher service like Groupon makes sense for them. A: We present a model of online discount vouchers... View Details
        Keywords: by Carmen Nobel; Advertising; Technology
        • Program

        Growing as a Purposeful Leader

        1.800.427.5577 (outside the U.S., call +1.617.495.6555). Application Submission We recommend that you apply at least four weeks before the program start date. You may use our online form or download an application. HBS maintains all... View Details
        • 15 Aug 2023
        • HBS Case

        (Virtual) Reality Check: How Long Before We Live in the 'Metaverse'?

        an unlimited number of people at the same time. The metaverse term, a combination of the words “meta” and “universe,” originated from Neal Stephenson’s influential 1992... View Details
        Keywords: by Jay Fitzgerald; Technology; Computer; Information Technology
        • 16 Nov 2016
        • Research & Ideas

        Turning One Thousand Customers into One Million

        of experimentation. Taking all these factors into account, a startup can create dozens of ads within just a few days, and learn quickly and cheaply what is most effective to attract suppliers. Uber, for... View Details
        Keywords: by Thales S. Teixeira and Michael Blanding; Retail; Transportation; Accommodations
        • 23 Jan 2024
        • Book

        More Than Memes: NFTs Could Be the Next Gen Deed for a Digital World

        like any other. By contrast, each NFT is unique, just like in a litter of puppies. This makes them non-fungible—you generally wouldn’t trade your puppy for another one! (The word token in context basically... View Details
        Keywords: by Dina Gerdeman; Information Technology; Technology; Financial Services
        • 24 Mar 2022
        • Research & Ideas

        Rituals at Work: Teams That Play Together Stay Together

        that over time, rituals themselves become meaningful to us—a sense of ‘this is how we do things around here.’ And that meaning is then linked to find more meaning in the work that we do.” [iStockphoto/Diego Cerro Jimenez] Related reading... View Details
        Keywords: by Kristen Senz
        • 20 Aug 2021
        • Blog Post

        Is the MBA Worth It? Hear What Recent HBS Grads Have to Say

        Bhargav Srinivasan (MBA 2019) is a Senior Manager at Bain & Company. If you were to describe your HBS experience in 3 words what would they be? Unforgettable, reflective, and thought-provoking. Was an HBS MBA worth it? It was 100%... View Details