Publications

Web

Online Leadership Principles Course | HBS Online

have more confidence making business decisions HBS Online courses are excellent for anyone who wishes to learn more about a particular subject area or further develop their career. Corina Cristea Lavoie Corporate View Details

February 2020
Case

Seso Global: Building a Blockchain-enabled Property Marketplace in Nigeria

By: Boris Vallee and Yang (Dolly) Yu

The mutual aspiration of addressing the housing shortage and improving real estate market efficiency led Daniel and Phillip to co-found Seso Global in 2017. Seso Global developed a unique integrated platform to streamline and rationalize the process of acquiring and... View Details

Keywords: Fintech; Blockchain; Developing Markets; Entrepreneurial Management; Financing and Loans; Internet and the Web; Business Model; Property; Growth and Development Strategy; Developing Countries and Economies; Real Estate Industry; Africa; Nigeria

April 1998
Case

E! Online (A): www.eonline.com

By: Jeffrey F. Rayport

E! Online is the on-line brand extension of the cable-TV channel dedicated to entertainment news. E! Online must compete with other entertainment sites on the web, as well as create synergy between E! Online and E! Entertainment Television in order to build a... View Details

Keywords: Competition; Internet and the Web; Service Operations; Television Entertainment; Brands and Branding; Entertainment and Recreation Industry

Find at Harvard

Research Summary

Managing Marketspace Service Interfaces

By: Jeffrey F. Rayport

Jeffrey F. Rayport is focusing on the strategic challenges that face businesses selling information-intensive products and services. A key strategic issue in such businesses is the dematerialization of information-intensive products and services as a consequence of... View Details

Web

Online Entrepreneurship & Innovation Courses | HBS Online

Negotiation Mastery What sets HBS Online apart? Our flexible, online programs are designed to bring the Harvard Business School classroom to you, and are built around three key characteristics: Real-World... View Details

October 2017
Case

Updating Dating

By: Thomas R. Eisenmann, Scott Duke Kominers and Alan Lam

To identify design ideas for their own startup, two MBAs compare the different profiling, matching, and monetization approaches employed by five incumbent dating services: Coffee Meets Bagel, OKCupid, Jiayuan, Dating Ring, and HurryDate. View Details

Keywords: Marketplace Design; Dating Services; Entrepreneurship; Market Design; United States; China

24 Mar 2008
Research & Ideas

Reducing Risk with Online Advertising

How can online advertising fraud be detected and prevented? What should we look at, where should we look, and what methods and tools should we use? These questions are relevant to anyone who buys online... View Details

Keywords: by Martha Lagace; Web Services; Web Services

Web

Online Business Strategy Course | HBS Online

enduring financial success The course has given me the confidence to know that my suggestions have a solid business basis. Jennifer Moret Financial Analyst What You Earn Certificate of Completion Boost your resume with a Certificate of Completion from HBS View Details

01 Dec 2009
News

Online Entrepreneur

In September, the Greater Boston Chamber of Commerce announced that its 2009 Entrepreneur of the Year is Diane Hessan (MBA ’77), president and CEO of Communispace Corporation, a firm that helps companies generate customer insights via View Details

Keywords: awards; News, Library, Internet, and Other Services; News, Library, Internet, and Other Services; News, Library, Internet, and Other Services; News, Library, Internet, and Other Services

9 AM – 10 AM EDT, 30 Mar 2020
HBS Online

HBS Online Courageous Leadership

Professor Nancy Koehn will demonstrate how to lead with courage and conviction through challenging organizational scenarios, and bring others along in service of a greater mission. Program Dates: May 5-June 6, 2020 View Details

09 Feb 2012
Sharpening Your Skills

Sharpening Your Skills: Online Marketing

ratings star added on a Yelp restaurant review translated to anywhere from a 5-percent to 9-percent effect on revenues. Local, independent restaurants were the most affected by reviews, probably because diners have little information about them before the reviews were... View Details

Keywords: Re: Multiple Faculty; Technology

November 2004
Case

IBM's Diversity Strategy: Bridging the Workplace and the Marketplace

By: David A. Thomas and Ayesha Kanji

Explores how IBM incorporated diversity into its business strategy, making the case that workforce diversity is critical to marketing its products and services to its customers. In the early 1990s, Ted Childs, vice-president of Workforce Diversity, proposed to CEO Lou... View Details

Keywords: Information Technology; Diversification; Business Strategy; Integration; Global Strategy; Organizations; Markets; Information Technology Industry; United States

July 2000
Case

Patent & License Exchange, The: Enabling a Global IP Marketplace

The Patent & License Exchange (pl-x) is a start-up company seeking to create a market for intellectual property over the Web. The company has targeted the United States as its initial market and has developed its services and processes for the United States. Now it is... View Details

Keywords: Patents; Globalized Markets and Industries; Service Industry; Japan; United States