Netflix - Publications - Faculty & Research

31 May 2023
Research & Ideas

With Predictive Analytics, Companies Can Tap the Ultimate Opportunity: Customers’ Routines

customers interact with a service. Companies like Netflix or Amazon, for example, might be able use the model for more effective timing or services, Ascarza says. “Imagine, for instance, how you connect to e-learning. When you connect to... View Details

Keywords: by Rachel Layne; Transportation

12 Nov 2021
Op-Ed

Can Our Parenting Struggles Make Us Better Leaders?

this as well, and eventually his list of do’s and don’ts came to comprise part of my inner compass, guiding my behavior to this day. As my research with innovative organizations has shown, allowing employees to exercise autonomy within clear guardrails can yield... View Details

Keywords: by Ranjay Gulati; Air Transportation

24 Jul 2007
First Look

First Look: July 24, 2007

so in a manner that is consistent with host country goals and equally useful to the long-term viability of Nestle? Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=906406 Netflix Harvard Business School... View Details

Keywords: Martha Lagace

21 Jan 2020
Research & Ideas

Lessons for Retailers from the Rebirth of Indie Bookstores

bookstore owners are increasingly seeing their competition not as Barnes & Noble, but as Netflix and other entertainment apps that tie people to their couches. “Retailers who succeed are able to create a unique experience that... View Details

Keywords: by Michael Blanding; Entertainment & Recreation

03 Sep 2013
First Look

First Look: September 3

Netflix and Blockbuster in the DVD rental market and, later, Netflix's subsequent growth (and strategic challenges) in video streaming. The case is set in September 2011, after Netflix announced the... View Details

Keywords: Sean Silverthorne

25 Oct 2017
Research & Ideas

Will Machine Learning Make You a Better Manager?

that enable them to predict new patterns for the future. ”We are in a new industrial revolution led by algorithms” We have all seen the process in action, whether it’s Amazon telling us we “may also like” to buy an Instant Pot programmable pressure cooker, or View Details

Keywords: by Michael Blanding; Information Technology

06 Nov 2012
First Look

First Look: November 6

Business School Case 113-018 In autumn 2011, Netflix was working to right the ship after publicly stumbling through a price hike and strategic shift and then retreat. The company was changing its business model to focus on streaming video... View Details

Keywords: Sean Silverthorne

14 Sep 2016
Research & Ideas

Web Surfers Have a Schedule and Stick to It

allocated. Clickstream data was provided by ComScore, an audience measurement firm. In the development of the internet, 2008 and 2013 were landmark years. Netflix and Hulu began offering streaming services in 2008, and YouTube videos were... View Details

Keywords: by Julia Hanna; Retail; Web Services

23 Oct 2006
Research & Ideas

Will the “Long Tail” Work for Hollywood?

Chris Anderson’s The Long Tail: Why the Future of Business is Selling Less of More is currently one of the more visible proponents of this perspective. Could the long tail really provide increased profits for Hollywood? And is it true that it is better to be View Details

Keywords: by Julia Hanna; Entertainment & Recreation

23 Mar 2021
Book

Succeeding in the New Work-from-Anywhere World

When the pandemic forced employees to flee offices and work from home in droves last year, many business leaders worried that productivity might take a dive. Would remote workers be too tempted by the lures of Netflix or too distracted by... View Details

Keywords: by Michael Blanding

Publications