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  • 2023
  • Working Paper

Beyond the Hype: Unveiling the Marginal Benefits of 3D Virtual Tours in Real Estate

By: Mengxia Zhang and Isamar Troncoso
3D virtual tours (VTs) have become a popular digital tool in real estate platforms, enabling potential buyers to virtually walk through the houses they search for online. In this paper, we study home sellers’ adoption of VTs and the VTs’ relative benefits compared to... View Details
Keywords: Marketing; AI and Machine Learning; Technology Adoption; Real Estate Industry
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Zhang, Mengxia, and Isamar Troncoso. "Beyond the Hype: Unveiling the Marginal Benefits of 3D Virtual Tours in Real Estate." Harvard Business School Working Paper, No. 24-003, July 2023.
  • June 2021
  • Case

Bozoma Saint John: Leading with Authenticity and Urgency

By: Francesca Gino and Frances X. Frei
In this multimedia case, Bozoma Saint John recounts numerous defining moments from her childhood and work experiences. We learn what empowered and inspired her to be her authentic self, to be vulnerable and open to new experiences, to find commonality with others, to... View Details
Keywords: Biases; Personal Development and Career; Identity; Interests; Ethics; Values and Beliefs; Opportunities; Leadership Style; Diversity
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Gino, Francesca, and Frances X. Frei. "Bozoma Saint John: Leading with Authenticity and Urgency." Harvard Business School Multimedia/Video Case 921-708, June 2021.
  • Fall 2013
  • Article

Sustainable Operations Management: An Enduring Stream or a Passing Fancy?

By: David Drake and Stefan Spinler
Paul Kleindorfer was among the first to weigh in on and nurture the stream of Sustainable Operations Management. The thoughts laid out here are based on conversations we had with Paul relating to the drivers underlying sustainability as a management issue: population... View Details
Keywords: Sustainable Operations; Sustainability; Environment; Paul Kleindorfer; Management; Environmental Sustainability
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Drake, David, and Stefan Spinler. "Sustainable Operations Management: An Enduring Stream or a Passing Fancy?" Special Issue on the Environment. Manufacturing & Service Operations Management 15, no. 4 (Fall 2013).
  • 23 Jul 2012
  • Research & Ideas

Book Excerpt: ‘Talk, Inc.’

spirit and in practice, organizational conversation is quite different from corporate communication. The latter function grew naturally out of the command-and-control model. Top-down and one-way in its... View Details
Keywords: Re: Boris Groysberg
  • 16 Jun 2009
  • First Look

First Look: June 16

paper: http://www.hbs.edu/research/pdf/09-043.pdf Walking Through Jelly: Language Proficiency, Emotions, and Disrupted Collaboration in Global Work Authors:Tsedal Beyene, Pamela J. Hinds, and Catherine Durnell Cramton Abstract In an... View Details
Keywords: Martha Lagace
  • October 2015
  • Article

Global Teams That Work

By: Tsedal Neeley
Many companies today rely on employees around the world, leveraging their diversity and local expertise to gain a competitive edge. However, geographically dispersed teams face a big challenge: physical separation and cultural differences can create social distance, or... View Details
Keywords: Globalized Firms and Management; Groups and Teams; Performance; Cross-Cultural and Cross-Border Issues
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Neeley, Tsedal. "Global Teams That Work." Harvard Business Review 93, no. 10 (October 2015): 74–81.
  • 2024
  • Working Paper

The Value of Open Source Software

By: Manuel Hoffmann, Frank Nagle and Yanuo Zhou
The value of a non-pecuniary (free) product is inherently difficult to assess. A pervasive example is open source software (OSS), a global public good that plays a vital role in the economy and is foundational for most technology we use today. However, it is... View Details
Keywords: Valuation; Open Source Distribution; Applications and Software
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Hoffmann, Manuel, Frank Nagle, and Yanuo Zhou. "The Value of Open Source Software." Harvard Business School Working Paper, No. 24-038, January 2024.
  • Article

Soul and Machine (Learning)

By: Davide Proserpio, John R. Hauser, Xiao Liu, Tomomichi Amano, Burnap Alex, Tong Guo, Dokyun (DK) Lee, Randall Lewis, Kanishka Misra, Eric Schwarz, Artem Timoshenko, Lilei Xu and Hema Yoganarasimhan
Machine learning is bringing us self-driving cars, medical diagnoses, and language translation, but how can machine learning help marketers improve marketing decisions? Machine learning models predict extremely well, are scalable to “big data,” and are a natural fit to... View Details
Keywords: Machine Learning; Marketing Applications; Knowledge; Technological Innovation; Core Relationships; Marketing; Applications and Software
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Proserpio, Davide, John R. Hauser, Xiao Liu, Tomomichi Amano, Burnap Alex, Tong Guo, Dokyun (DK) Lee, Randall Lewis, Kanishka Misra, Eric Schwarz, Artem Timoshenko, Lilei Xu, and Hema Yoganarasimhan. "Soul and Machine (Learning)." Marketing Letters 31, no. 4 (December 2020): 393–404.
  • 2024
  • Working Paper

Operational Impact of Communication Channels: Evidence from Last-Mile Delivery Services

By: Natalie Epstein, Santiago Gallino and Antonio Moreno
Communication channels are often used to improve customer satisfaction and behavior. This paper studies how they can be used to enhance operational performance.
We partner with a last-mile delivery company and, through natural and field experiments, explore... View Details
Keywords: Customer Satisfaction; Consumer Behavior; Logistics; Communication
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Epstein, Natalie, Santiago Gallino, and Antonio Moreno. "Operational Impact of Communication Channels: Evidence from Last-Mile Delivery Services." Working Paper, August 2024.
  • 17 Nov 2008
  • Research & Ideas

Decoding the Artful Sidestep

question. One of the positive results that come from our inability to detect the shifting of a conversation is that we can move seamlessly from one topic to another semantically similar topic. In my experience, some of the most... View Details
Keywords: by Martha Lagace
  • July 2024
  • Case

Replika AI: Alleviating Loneliness (A)

By: Shikhar Ghosh and Shweta Bagai
Eugenia Kuyda launched Replika AI in 2017 as an empathetic digital companion to combat loneliness and provide emotional support. The platform surged in popularity during the COVID-19 pandemic, offering non-judgmental support to isolated users. By 2023, Replika boasted... View Details
Keywords: Entrepreneurship; Ethics; Health Pandemics; AI and Machine Learning; Well-being; Technology Industry
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Ghosh, Shikhar, and Shweta Bagai. "Replika AI: Alleviating Loneliness (A)." Harvard Business School Case 824-088, July 2024.
  • 14 Jan 2002
  • Research & Ideas

Countries on the Cusp: The Power of Nationalism

recognize, as well, that national identities have purposes embedded within them that may be much broader than things like language and religion, and encompass ideas about what part of the world, what part of the region, what kinds of... View Details
Keywords: by Martha Lagace
  • June 2020
  • Article

Waiting to Inhale: Reducing Stigma in the Medical Cannabis Industry

By: Kisha Lashley and Timothy G. Pollock
When a new industry category is predicated on a product or activity subject to ‘‘core’’ stigma—meaning its very nature is stigmatized—the actors trying to establish it may struggle to gain the resources they need to survive and grow. To explain the process of reducing... View Details
Keywords: Stigma; Cannabis Industry; Deviance; Public Opinion; Moral Sensibility; Health Care and Treatment
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Lashley, Kisha, and Timothy G. Pollock. "Waiting to Inhale: Reducing Stigma in the Medical Cannabis Industry." Administrative Science Quarterly 65, no. 2 (June 2020): 434–482.
  • 2016
  • Article

Academia's Emerging Crisis of Relevance and the Consequent Role of the Engaged Scholar

By: Andrew J. Hoffman
Universities are facing a crisis of relevance. While there are multiple reasons for this to be happening, one that deserves particular attention is the extent to which academic scholars do not see it as their role to engage in public and political discourse. However,... View Details
Keywords: Political Discourse; Public Engagement; Higher Education; Social Media
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Hoffman, Andrew J. "Academia's Emerging Crisis of Relevance and the Consequent Role of the Engaged Scholar." Journal of Change Management 16, no. 2 (2016): 77–96.
  • 2020
  • Book

Teaching by Heart: One Professor's Journey to Inspire

By: Thomas J. DeLong
The best teachers are leaders, and the best leaders are teachers. Teaching by Heart summarizes the author's key insights gained from more than 40 years of teaching and managing. It illustrates how teachers can both lift people up and let them down. It proposes... View Details
Keywords: Teaching; Leadership; Attitudes; Management; Business Education
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DeLong, Thomas J. Teaching by Heart: One Professor's Journey to Inspire. Boston: Harvard Business Review Press, 2020.
  • 12 Jun 2012
  • First Look

First Look: June 12

investor relations. A study is conducted of the language used by executives in conference calls discussing earnings with investors and financial analysts. A correlation was found between the use of language... View Details
Keywords: Sean Silverthorne
  • 31 Oct 2006
  • HBS Case

Governing Sumida Corporation

goal of listing the company on the Tokyo Stock Exchange was realized in 1998. Changes to the company's retirement policy encouraged a more performance-oriented culture, and in 2000, Yawata made English the company's official language, paying for employee View Details
Keywords: by Julia Hanna; Electronics
  • August 2019
  • Case

Twiggle: E-Commerce with Semantic Search

By: Shane Greenstein and Danielle Golan
Four years after being founded, in 2014, by former Google executives Amir Konigsberg (CEO) and Adi Avidor (CTO), Twiggle had developed a search enhancement that plugged into an online merchant’s existing framework. The company utilized advanced structuring and... View Details
Keywords: Search Technology; Customer Acquisition; Internet and the Web; Technological Innovation; Commercialization; Growth and Development Strategy; E-commerce; Technology Industry; Israel
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Greenstein, Shane, and Danielle Golan. "Twiggle: E-commerce with Semantic Search." Harvard Business School Case 620-025, August 2019.
  • January 2008
  • Article

Where Will We Find Tomorrow's Leaders?

By: Linda A. Hill
Unless we challenge long-held assumptions about how business leaders are supposed to act and where they're supposed to come from, many people who could become effective global leaders will remain invisible, warns Harvard Business School professor Hill. Instead of... View Details
Keywords: Talent and Talent Management; Globalization; Innovation Leadership; Leadership Development; Leadership Style; Situation or Environment; Personal Characteristics
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Hill, Linda A. "Where Will We Find Tomorrow's Leaders?" Special Issue on HBS Centennial. Harvard Business Review 86, no. 1 (January 2008): 123–129. (Interview.)
  • 2020
  • Working Paper

Working (From Home) During a Crisis: Online Social Contributions by Workers During the Coronavirus Shock

By: Prithwiraj Choudhury, Wesley W. Koo and Xina Li
Prior research has documented that during mortality-related crises workers face psychic costs and are motivated to make social contributions. In addition, management practices that encourage workers to make social contributions during a crisis create value for firms.... View Details
Keywords: Crisis; Social Contributions; Work From Home (WFH); Cannot Work From Home (CWFH); Social Distancing; Online Communities; Coronavirus; COVID-19; Health Pandemics; Employees; Working Conditions; Internet and the Web; Crisis Management
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Choudhury, Prithwiraj, Wesley W. Koo, and Xina Li. "Working (From Home) During a Crisis: Online Social Contributions by Workers During the Coronavirus Shock." Harvard Business School Working Paper, No. 20-096, March 2020. (Revised April 2020.)
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