Publications
Publications
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- All HBS Web
(622)
- Faculty Publications (149)
- May 2009
- Article
Intellectual Property, Architecture, and the Management of Technological Transitions: Evidence from Microsoft Corporation
By: Alan David MacCormack and Marco Iansiti
- 2009
- Simulation
Finance Simulation: M&A in Wine Country: No. 3289.
By: Timothy A. Luehrman and W. Carl Kester
In this simulation, students play the role of CEO at one of three publicly-traded wine producers: Starshine, Bel Vino, or International Beverage. Each player evaluates merger and/or acquisition opportunities among the three companies and then determines reservation... View Details
- January 2009
- Case
Microsoft's Search
By: Jan W. Rivkin and Eric J. Van den Steen
In 2008, executives at Microsoft must decide how to compete against Google in the market for Internet search and advertising. The case describes how Microsoft has responded to a set of competitive threats in the past, how Google has gained a dominant position in... View Details
- September 2008 (Revised August 2009)
- Case
VMware, Inc., 2008
By: David B. Yoffie, Andrei Hagiu and Michael Slind
Paul Maritz took the helm of VMware in July 2008, just as the company confronted a radically new competitive environment. Since its founding in 1998, VMware had been the leading provider of virtualization software. Now it faced the kind of threat that every software... View Details
- August 2008
- Supplement
Microsoft's Unlimited Potential (B)
By: V. Kasturi Rangan and Marie Madelene Bell
This short (B) case provides an update of how Microsoft organized its unlimited potential initiative. View Details
- 2008
- Simulation
Strategic Innovation Simulation: Back Bay Battery
By: Willy C. Shih and Clayton Christensen
This online simulation allows students to play the role of a business unit manager at Back Bay Battery Company who faces the dilemma of balancing a portfolio of investment strategies across products in the rechargeable battery space. Players have to manage R&D... View Details
- April 2008 (Revised August 2008)
- Supplement
AT&T v. Microsoft (B): District Court Ruling and Appeal
By: Willy C. Shih
The (B) case follows the course of Microsoft's settlement with AT&T, and its appeal in the issue of foreign replicated software that eventually goes to the U.S. Supreme Court. It is intended for follow-up the discussion of the (A) case with what happened, examining a... View Details
- March 2008 (Revised March 2009)
- Case
Microsoft's Unlimited Potential (A)
By: V. Kasturi Rangan and Marie Bell
In April 2007, Bill Gates announced Microsoft Unlimited Potential. Its mission was to enable social and economic opportunity for the next five billion people. To deliver against this mission, Microsoft sought to focus its citizenship efforts and its product development... View Details
- January 2008
- Teaching Note
Microsoft in China and India, 1993-2007 (TN)
By: Tarun Khanna and Prithwiraj Choudhury
Teaching Note for [708444]. View Details
- January 2008 (Revised August 2008)
- Case
AT&T v. Microsoft (A): IP Litigation Strategy
By: Willy Shih
This case examines a hard fought litigation over a patent that originated at Bell Labs. It illustrates the challenges that technology companies face today innovating in a complex intellectual property environment in fields where there is a high amount of... View Details
- 2008
- Simulation
Everest Leadership and Team Simulation
By: Michael A. Roberto and Amy C. Edmondson
This item is currently not available for purchase on this site. To order, please contact Customer Service - (800) 545-7685 or (617) 783-7600. **REVISED AUGUST 2009!** This web-based simulation uses the dramatic context of a Mount Everest expedition to reinforce student... View Details
- 2008
- Simulation
Pricing Simulation: Universal Car Rental
This web-based simulation presents an engaging context in which students develop their knowledge of pricing by managing a rental car operation (Universal) in Florida and improve regional performance by developing a pricing strategy. The simulation involves three... View Details
Keywords: Competition; Consumer Behavior; Price; Profit; Renting or Rental; Auto Industry; Service Industry; Miami; Orlando; Tampa
- September 2007
- Supplement
Ravi Venkatesan, Chairman, Microsoft India
By: Tarun Khanna and Krishna G. Palepu
Ravi Venkatesan, chairman of Microsoft India, discusses market entry, localization, and intellectual property rights in emerging markets. View Details
- August 2007 (Revised December 2007)
- Case
Microsoft in China and India, 1993-2007
By: Tarun Khanna and Prithwiraj Choudhury
Relates to Microsoft's expansion in China and India in the period 1993-2007 and the strategic issues faced by multinationals in emerging markets. View Details
- April 2007
- Article
Wintel: Cooperation and Conflict
We study competitive interactions between Intel and Microsoft, two producers of complementary products. In a system of complements, like the PC, the value of the final product depends on how well the different components work together. This, in turn, depends on the... View Details
- February 2007 (Revised August 2007)
- Case
Microsoft Office 2007
By: Marco Iansiti and Bianca Buccitelli
A discussion of the history and processes behind the development of Microsoft's Office 12 software. View Details
- December 2006 (Revised March 2010)
- Case
Bill Gates and Steve Jobs
By: Anthony Mayo and Mark Benson
Bill Gates and Steve Jobs, founders of Microsoft and Apple respectively, have revolutionized the relationship between the individual and computer technology. Once the exclusive domain of academia and research facilities, computers can now be found in every area of... View Details
- October 2006 (Revised February 2010)
- Case
Linux vs. Windows
By: Ramon Casadesus-Masanell and Jordan Mitchell
As of 2006, Microsoft is finding that its dominant position in client and server operating systems is under attack from Linux. While Linux has only 3% of the worldwide installed base of PC operating systems, it had captured 20% of the server market by the end of 2005... View Details
- September 2006 (Revised September 2007)
- Case
VMware, Inc. (A)
By: David B. Yoffie, Ward Bullard, Nikhil Raj and Suja Vaidyanathan
VMware, Inc., the first company to crack the software virtualization market, faces new challenges from competitors' plans to bundle free virtualization solutions in operating systems. VMware, acquired by data storage giant EMC Corp. in 2003, has delivered top-line... View Details