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Publications

Publications

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Filter Results: (73) Arrow Down Arrow Up

Show Results For

  • All HBS Web  (73)
    • News  (20)
    • Research  (48)
    • Multimedia  (2)
  • Faculty Publications  (28)

Show Results For

  • All HBS Web  (73)
    • News  (20)
    • Research  (48)
    • Multimedia  (2)
  • Faculty Publications  (28)
← Page 4 of 73 Results
  • 05 Feb 2014
  • Research & Ideas

Can Putin Score Olympic Gold?

Rings'—capital T, capital R—are arguably one of the most recognized brand symbols in the world. By definition, companies want to cobrand with the Olympics, at least when they aren't laden with problems. Big names such as Coca-Cola (an Olympic sponsor since 1928) and... View Details
Keywords: by Michael Blanding; Sports; Advertising
  • 01 Oct 2000
  • News

Books

longest-running and most successful media strategy in U.S. advertising history," according to Advertising Age. McCraw reminds readers that despite the present-day size of behemoths such as McDonald's and Ford Motor Company, each began as... View Details
  • 23 Aug 2010
  • Research & Ideas

The Drive to Acquire’s Impact on Globalization

industries, including timber, oil, gold, silver, and titanium. [ ] Under the widely practiced international sales system, a corporation in a developed nation sells finished goods to a consumer in a less-developed nation; this is View Details
Keywords: by Paul R. Lawrence
  • 20 Aug 2013
  • First Look

First Look: August 20

Wall Street's expectations. Shares fell 5% based on this outlook. P&G results were lagging its peers by 4% in 2012 and 2% in the first quarter of 2013. Then, abruptly in late May, CEO Robert A. McDonald, who was 59, resigned. The board selected A.J. Lafley (65),... View Details
Keywords: Anna Secino
  • 05 Mar 2013
  • First Look

First Look: March 5

David E., and Mary ShelmanHarvard Business School Case 513-045 OSI, one of the world's largest suppliers of processed meats to McDonald's and other QSRs, was in the middle of a $400 million expansion in China that included backward... View Details
Keywords: Sean Silverthorne
  • 26 May 2003
  • Research & Ideas

What Your Competition is Telling You

players—for example, McDonald's in fast food—have the resources that allow them to exhaustively study locations and build at only the most sure-fire of them. Other fast-food outlets and retailers seeking roughly the same customers may... View Details
Keywords: by David Stauffer
  • 01 Jun 1997
  • News

Sorting Myth from Reality at Hong Kong Conference

University of International Business and Economics, Beijing, and Daniel Ng, founder-chairman, McDonald's Restaurants (HK), Ltd. But what about all those intricate family connections and networks that have made Asian entrepreneurship... View Details
Keywords: Alejandro Reyes
  • 17 Oct 2006
  • First Look

First Look: October 17, 2006

markets. The Philippines' Jollibee Foods, for instance, has profitably battled McDonald's because it realizes that Filipinos like their burgers to have a particular soy and garlic taste. Some have exploited their knowledge of local talent... View Details
Keywords: Sean Silverthorne
  • 21 Jun 2010
  • Research & Ideas

Strategy and Execution for Emerging Markets

core function in a business of making anything from widgets to washing machines to life-saving drugs. McDonald's sells burgers worldwide, but the way it does so has to change from location to location, adapting to the institutional voids... View Details
Keywords: by Martha Lagace
  • 01 Dec 1998
  • News

Africa's Way

corporations - Dow Chemical, for instance - are putting down important roots in South Africa, others such as Hilton Hotels, Coca-Cola, and McDonald's are boosting their presence throughout the sub-Saharan area. As noted, South Africa's... View Details
Keywords: Susan Young and Garry Emmons
  • 01 Mar 2014
  • News

The Solution to the Global Food Crisis Just Might Come from Nigeria

of Nakala. And just as McDonald's trucks raw food to its franchisees from a distribution center, Babban Gona delivered those inputs directly to Josua's door, including 3 bags of improved seed, 14 bags of fertilizer (much of it from... View Details
Keywords: Francis Storrs; John H. Davis; Michael Halse; Crop Production; Agriculture; Administration of Economic Programs; Government; Food Manufacturing; Manufacturing
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