Publications

October 2009
Case

Low-k Dielectrics at IBM

By: Willy C. Shih and Giovanni Carraro

Innovations at the frontiers of technology carry enormous risk of making wrong choices. This case examines a decision made by IBM in its semiconductor process technology strategy: a material to use as a dielectric insulator in its leading edge silicon chip technology.... View Details

Keywords: Competency and Skills; Decision Choices and Conditions; Technological Innovation; Product Development; Science; Creativity; Semiconductor Industry; United States

May 2006
Module Note

Leading Culturally Diverse Teams

By: Robin J. Ely

Describes the Leading Culturally Diverse Teams module (eight class sessions), which teaches students the leadership perspectives and skills necessary to develop high-functioning, culturally diverse teams (teams diverse in, for example, race, ethnicity, gender,... View Details

Keywords: Competency and Skills; Diversity; Leadership; Groups and Teams; Perspective; Culture

April 2025
Article

The Impact of Minority Representation at Mortgage Lenders

By: W. Scott Frame, Ruidi Huang, Erica Jiang, Yeonjoon Lee, Will Liu, Erik J. Mayer and Adi Sunderam

We study links between the labor market for loan officers and access to mortgage credit. Using novel data matching the (near) universe of mortgage applications to loan officers, we find that minorities are significantly underrepresented among loan officers. Minority... View Details

Keywords: Household Finance; Demographic Economics; Financial Institutions; Diversity; Prejudice and Bias; Mortgages; Personal Finance

June 1994 (Revised August 1994)
Case

Cunard Line Ltd.: Managing Integrated Marketing Communications

By: Stephen A. Greyser

Cunard, the world's oldest luxury line company, is confronted with several key issues involving its marketing and marketing communications strategy. One concerns the balance between image/positioning advertising and short-term-oriented promotional... View Details

Keywords: Advertising Campaigns; Marketing Communications; Marketing Strategy; Product Positioning; Consumer Behavior; Organizational Structure; Identity; Balance and Stability; Shipping Industry

2018
Working Paper

Need for Speed: The Impact of Website Performance on Online Retail

By: Santiago Gallino, Nil Karacaoglu and Antonio Moreno

The share of e-commerce sales is rapidly increasing and so are the associated losses generated by website outages and slow websites. We leverage novel retail and website performance data to investigate the impact of website performance on online sales. This question is... View Details

Keywords: Online Retail; Quasi-experiments; Abandonment; Synthetic Control; Internet and the Web; Performance; Service Operations

SSRN

July 1989 (Revised May 2004)
Case

Colonial Homes

By: David E. Bell

Colonial Homes supplies a complete raw materials package to build entire homes. The price of the package is guaranteed at the signing of the sales contract, while delivery (and payment) are not effected for up to six months. In an effort to reduce its exposure to... View Details

Keywords: Customer Value and Value Chain; Contracts; Price; Price Bubble; Fluctuation; Monopoly; Problems and Challenges; Sales; Accommodations Industry; Real Estate Industry

May 2023
Article

A Public Health Approach to Negative News Media: The 3-to-1 Solution

By: Tyler VanderWeele and Arthur C. Brooks

There is clear evidence that the prevalence of negative media reporting has increased substantially over the past years. There is evidence also that this negative reporting adversely affects social interactions, as well as health and well-being outcomes. Given the wide... View Details

Keywords: News; Social Networks; Contagion; Population Health; Media; Health; Welfare; Organizational Change and Adaptation; Journalism and News Industry

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April 2013
Case

Southfield Packaging

By: Michael Beer and Alisa Zalosh

Southfield Packaging provides packaging materials and services to medical device manufacturers. The case examines the relationship between a corporate vice president, Mark Sanders, and one of his direct reports, Regional Manager Frank Belby. Sanders' preparation for... View Details

Keywords: Rank and Position; Performance Evaluation; Problems and Challenges; Management Teams; Medical Devices and Supplies Industry; Distribution Industry; Service Industry

December 2014 (Revised July 2016)
Case

HEINEKEN—Brewing a Better World

By: Forest L. Reinhardt, José Alvarez, Tonia Junker and Daniela Beyersdorfer

The Dutch company HEINEKEN, one of the leading global brewers known for its brands like Heineken, Amstel, and Desperados and for its award-winning marketing campaigns, seeks to closely integrate its long-term sustainability "Brewing a Better World" approach into its... View Details

Keywords: Beer/brewing Industry; Sustainability; Local Sourcing; Corporate Strategy; Global Strategy; Brands and Branding; Marketing Strategy; Supply Chain Management; Corporate Social Responsibility and Impact; Food and Beverage Industry

September 2016
Article

Disproportional Control Rights and the Bonding Role of Debt

By: Aiyesha Dey, Valeri Nikolaev and Xue Wang

We examine the governance role of debt in the context of U.S.-based dual class ownership structures. We hypothesize that the use of debt alleviates the conflict between shareholder classes by balancing the power of controlling insiders. We document that dual class... View Details

Keywords: Dual Class; Private Debt; Debt Covenants; Bonding Mechanisms; Ownership Type; Capital Structure; Borrowing and Debt

Article

Isolating the Symbolic Implications of Employee Mobility: Price Increases after Hiring Winemakers from Prominent Wineries

By: Peter W. Roberts, Mukti Khaire and Christopher I. Rider

When a skilled employee moves from one organization to another, the effects on the hiring organization can be substantive (i.e., changes in actual outcomes) and symbolic (i.e., changes in expectations or valuations and therefore prices). We theorize that strong or even... View Details

Keywords: Employees; Organizations; Performance Expectations; Price; Competency and Skills; Quality; Management Analysis, Tools, and Techniques; Selection and Staffing; Valuation; Food and Beverage Industry

Research Summary

Personal Data in Marketing

By: John A. Deighton

Between 10% and 20% of all marketing activity in the United States, and a smaller proportion internationally, relies on data about individuals, whether personally identifying or pseudonomized. These data flow across a system of established and emerging firms operating... View Details

Keywords: Data; Personal Data; Information Technology; Industry Structure; Marketing

Article

A Multi-country Test of Brief Reappraisal Interventions on Emotions During the COVID-19 Pandemic

By: Ke Wang, Amit Goldenberg, Charles Dorison, Jeremy Miller, Jennifer Lerner and James Gross

The COVID-19 pandemic is increasing negative emotions and decreasing positive emotions globally. Left unchecked, these emotional changes may have a wide array of adverse impacts. To reduce negative emotions and increase positive emotions, we will examine the impact of... View Details

Keywords: COVID-19; Emotion Regulation; Reappraisal; Interventions; Health Pandemics; Emotions; Global Range

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July 2020
Article

Higher Economic Inequality Intensifies the Financial Hardship of People Living in Poverty by Fraying the Community Buffer

By: Jon M. Jachimowicz, Barnabas Szaszi, Marcel Lukas, David Smerdon, Jaideep Prabhu and Elke U. Weber

The current research investigates whether higher economic inequality disproportionately intensifies the financial hardship of low-income individuals. We propose that higher economic inequality increases financial hardship for low-income individuals by reducing their... View Details

Keywords: Economic Inequalty; Economy; Income; Equality and Inequality; Poverty; Civil Society or Community

June 2001 (Revised March 2003)
Case

Alibris (B)

Takes place more than two years after the (A) case. Alibris has weathered the storms and has built a popular, growing business. As the Christmas season of 2000 approaches, the company is confronted with two IT projects that both seem urgent and important. The first is... View Details

Keywords: Resource Allocation; Information Technology; Service Operations; Competitive Advantage; Information Management; Service Industry

Research Summary

Innovations in Logistics: The Impact of Channel Coordination

By: Roy D. Shapiro

Roy D. Shapiro is studying innovative systems and management approaches that integrate and coordinate material and information flows through the supply chain so as to reduce or eliminate the redundant activities that tend to characterize these channels. His research... View Details

Article

Highways and Spatial Location within Cities: Evidence from India

By: Ejaz Ghani, Arti Grover Goswami and William R. Kerr

We investigate the impact of the Golden Quadrilateral (GQ) highway project on the spatial organization and efficiency of manufacturing activity. The GQ project upgraded the quality and width of 3,633 miles of road in India. We use a difference-in-difference estimation... View Details

Keywords: Infrastructure; Transportation; India