Filter Results:
(116)
Show Results For
- All HBS Web
(116)
- People (1)
- News (29)
- Research (73)
- Multimedia (1)
- Faculty Publications (39)
Show Results For
- All HBS Web
(116)
- People (1)
- News (29)
- Research (73)
- Multimedia (1)
- Faculty Publications (39)
- July 2021 (Revised September 2024)
- Case
Supreme: Remaining Cool While Pursuing Growth
By: Jill Avery, Sandrine Crener, Marie-Cecile Cervellon and Ranjit Thind
Following VF Corporation’s acquisition of cult streetwear brand Supreme, consumers and industry pundits were nervous that becoming part of a large, public corporation would put an end to Supreme’s slow and careful growth trajectory as pressure for quarterly results... View Details
Keywords: Marketing; Brands and Branding; Luxury; Marketing Strategy; Consumer Behavior; Growth Management; Fashion Industry; Fashion Industry; United States; North America
Avery, Jill, Sandrine Crener, Marie-Cecile Cervellon, and Ranjit Thind. "Supreme: Remaining Cool While Pursuing Growth." Harvard Business School Case 522-006, July 2021. (Revised September 2024.)
- 06 Jan 2014
- Research & Ideas
Technology Re-Emergence: Creating New Value for Old Innovations
brand of colorful Swatch watches. A portmanteau of "second watch," Swatch essentially introduced the idea of an inexpensive quartz watch as a fashion accessory. The strategy was wildly successful, with sales exceeding 50 million... View Details
- Web
Winners & Runners-Up | New Venture Competition
Health helps doctors select the healthiest embryo(s) for assisted reproductive therapy. Darza Yazan Halwani, MBA 2020 Business Track Runner-Up DARZA is a new e-commerce fashion brand that provides the best online shopping View Details
- Web
Industry Information - Alumni
and news on emerging designers, disruptive technologies and global brands in the fashion and luxury goods industries. United States Census Bureau: Retail Trade Provides the industry monthly sales and... View Details
- 05 Feb 2019
- News
The First Five Years: Karan Shah (MBA 2016)
Karan Shah (MBA 2016) Karan Shah (MBA 2016) Karan Shah (MBA 2016) is executive director of Precision Camshafts Limited, a large precision manufacturing company in Solapur, India, and a partner in MAYU, a luxury goods startup. What’s a... View Details
- 09 Dec 2013
- Research & Ideas
Cultural Disharmony Undermines Workplace Creativity
asking those questions a few years ago, when writing a case about a Chinese luxury apparel company. The firm had members from China, Hong Kong, Germany, and France, who were all working together to meld Chinese elements with Western... View Details
Keywords: by Michael Blanding
- 09 Jun 2014
- Research & Ideas
The Manager in Red Sneakers
more likely to be viewed as committing a fashion faux pas and did not experience a boost in perceived status. "red Sneakers Effect" Many people are prone to conspicuous consumption—accumulating luxury items... View Details
- 22 Jan 2018
- Blog Post
"Luxury, Technology, Integration"
managed to integrate the two in an industry characterized by heritage and craftsmanship, luxury goods. Since their inception, YOOX and Net-A-Porter revolutionized this space selling luxury and View Details
Keywords: Consumer Products / Retail
- 01 Jun 2015
- News
@Soldiers Field
Photo courtesy @chiaraferragni Case study subject Chiara Ferragni—the fashion designer/blogger best known as The Blonde Salad—took a break from New York Fashion Week to visit HBS professor Anat Keinan’s new... View Details
- Profile
Alex Nelson
business." In her own fashion Contrary to engineer stereotypes, Alex has always been interested in fashion. This summer, "I plan on interning with a luxury goods retailer in New York," she... View Details
- 14 Oct 2020
- News
Sewn with Love
Girls for Humanity (FGFH), the mission of which was to provide humanitarian services and funding to communities in need across the world. Hanazawa mobilized the global fashion industry by soliciting excess merchandise from View Details
Keywords: Maureen Harmon
- 01 Mar 2016
- News
How Do I Get Your Job?
McKinsey before coming to HBS. Beck, cofounder and CEO of beauty retailer Bluemercury, tells Uberoi, a member of the student-run Retail & Luxury Goods Club, how she went from consultant to entrepreneur to retail maven, with 70-plus stores... View Details
- 27 Sep 2021
- News
Sewn with Love
began raising funds to support small businesses within the fashion and garment industries that pivoted their manufacturing to create personal protective equipment and partnered with The RealReal, an e-commerce site for pre-owned View Details
- 04 Jan 2010
- Research & Ideas
Best of HBS Working Knowledge 2009
reduce their purchases of items when they see their friends buying them. This negative social effect reduces the revenue for this group by more than 14 percent. This finding is consistent with the typical fashion cycle wherein opinion... View Details
Keywords: by Staff
- 25 Jul 2016
- Blog Post
Advice on Switching Careers While at HBS
many retail speakers as I could, typically 1-2 presentations a week, covering everything from large fashion brands to small e-commerce start ups. I found I always learned at least one useful thing per session that helped boost my... View Details
- 21 May 2018
- HBS Case
How Would You Price One of the World's Great Watches?
millimeters, so I don’t know how they noticed this. However, this says a lot about who they are. They go into tiny details and make sure that everything is perfect.” Perfection and precision are at the heart of A. Lange & Söhne, which produces View Details
- 14 May 2008
- Research & Ideas
Getting Down to the Business of Creativity
of employees that can prove most difficult." It Takes An Innovative Village Creativity is doubtless a significant force in the Indian fashion business, the focus of research by HBS professor Mukti Khaire. While the View Details
- 01 Sep 2010
- News
Online Fashionistas
MAYBANK AND WILSON: Doing well while looking good. Courtesy Gilt Groupe Cofounded in 2007 by Alexandra Wilkis Wilson (MBA ’04), formerly of Louis Vuitton and Bulgari, and ex-eBayer Alexis Maybank (MBA ’04), Gilt Groupe is an online, members-only, View Details
- Web
Teams | New Venture Competition
manufacturing process. Argus Systems Lisa Yan (MBA 2025), Drew Borinstein (MBA 2025 Accelerating AI model development for physical AI. Catalog Paul Lachman (MBA 2025), Hamish Gunasekara Catalog is a new-age commerce platform that helps View Details
- 19 Mar 2018
- Sharpening Your Skills
8 Ways To Be An Environmentally Conscious Manager
iPhoto In an interview about his recent book Profits and Sustainability, which portrays the iconoclastic entrepreneurs who built green startups in the 19th century, Harvard Business School historian Geoffrey Jones notes that being a business-environmentalist can be... View Details