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(135)
- News (37)
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- 30 Jan 2019
- What Do You Think?
Who Will Measure up to These Two Remarkable Leaders?
and darmody1 nominated Alan Mulally as a candidate. Mulally completed an undergraduate degree at the University of Kansas and an SM degree from the Sloan Program at MIT. FAQ proposed Marc Benioff of Salesforce and Satya Nadella of... View Details
- 31 Mar 2002
- Research & Ideas
You’re Wasting Your Employees! What You Can Do About It
employees' eroding sense of loyalty and cynicism over the growing gap between the compensation of those at the top and those on the front lines all indicate that value distribution must change. The rapid spread of stock options as a form... View Details
- 19 Jan 2022
- In Practice
7 Trends to Watch in 2022
As 2022 gets underway we asked our faculty to highlight some trends worth watching in the coming year. Ariel Stern: A new future for digital health care While 2020 and 2021 were years of rapid innovation and deployment of new health care technologies and delivery... View Details
Keywords: by HBS News
- 09 Nov 2009
- Research & Ideas
Come Fly with Me: A History of Airline Leadership
evolution of the industry through the introduction of key service elements like flight attendants, in-flight meals, and loyalty programs. Each of these service elements, which are common today, was introduced as a key differentiator by a... View Details
- 21 Jul 2003
- Research & Ideas
Don’t Get Buried in Customer DataUse It
With the advent of customer relationship management (CRM) in the late 1990s, companies came to believe that by using technology to tailor their offerings to individual consumers' needs, customer loyalty—and company profits—would skyrocket. But in today's crowded... View Details
Keywords: by Jean Ayers
- 21 May 2013
- First Look
First Look: May 21
programs to strengthen top-performing service providers' loyalty to Cross Country. Concurrently, the company undertook a two-step organization redesign to focus more resources on service providers (the new... View Details
Keywords: Sean Silverthorne
- 24 Jan 2012
- First Look
First Look: Jan. 24
(C):http://cb.hbsp.harvard.edu/cb/product/806101-PDF-ENG PunchTab, Inc. Ramana Nanda, William R. Kerr, and Lauren BarleyHarvard Business School Case 812-033 PunchTab was a Silicon Valley start-up, founded in 2011, that was developing an Internet-based turnkey customer... View Details
Keywords: Sean Silverthorne
- 22 Feb 2011
- Research & Ideas
The Most Important Management Trends of the (Still Young) Twenty-First Century
perhaps even more importantly, engaging in CSR-activities on a customer-by-customer basis allows firms to calculate a return-on-investment for such activities: Do customers who we involve in our charitable causes "pay us back" with increased brand View Details
Keywords: by Sean Silverthorne
- 24 Apr 2018
- First Look
First Look at New Research and Ideas, April 24, 2018
consumers trust a platform, revealing acceptable information flows increases ad effectiveness. Studies 5a and 5b, conducted in the field with a loyalty program website (i.e., a trusted platform), demonstrate... View Details
Keywords: Sean Silverthorne
- 23 Dec 2002
- Research & Ideas
Partnering and the Balanced Scorecard
improvement programs kept failing. Meliones created a leadership team with representatives from each of the three employee groups to redefine the mission and to develop a Balanced Scorecard that incorporated two apparently conflicting... View Details
Keywords: by Robert S. Kaplan & David P. Norton
- 16 Dec 2002
- Research & Ideas
Mentoring—Using the Voice of Experience
As Stan is indicating in that quote, there's a big difference between experienced and inexperienced entrepreneurs. SS: Does that mean that if you're constructing a mentoring program that you don't want a master teaching a novice? DL:... View Details
Keywords: by Sean Silverthorne
- 05 Dec 2017
- First Look
First Look at New Research and Ideas, December 5, 2017
that addresses part of that challenge—with a particular focus on predicting customer churn. However, several other equally important aspects of managing retention have not received similar level of attention, leaving many managerial problems not completely solved, and... View Details
Keywords: Sean Silverthorne
- 08 Jun 2010
- First Look
First Look: June 8
extract maximum value from technologies such as point-of-sale scanners and customer loyalty cards. Highly readable and compelling, The New Science of Retailing is your playbook for turning all that data into a wellspring for new profits... View Details
Keywords: Martha Lagace