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  • August 2016 (Revised August 2017)
  • Case

AnswerDash (Abridged)

By: Elie Ofek and Jeffrey D. Shulman
It is 2014 and AnswerDash, a startup backed by venture capital, has not seen the widespread adoption of their online self-service customer support solution that they were expecting based on early success in helping clients save and generate substantial amounts of... View Details
Keywords: Pricing; Economic Value Estimation; Price Metrics; Organizational Selling; Innovation Adoption; Business To Business; Marketing; Customer Lifetime Value; Venture Capital; Customer Relationship Management; Price; Marketing Strategy; Entrepreneurship; Technology Adoption; Business Startups; Sales; Innovation and Invention; Product Marketing; Financial Services Industry
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Ofek, Elie, and Jeffrey D. Shulman. "AnswerDash (Abridged)." Harvard Business School Case 517-020, August 2016. (Revised August 2017.)
  • June 2016 (Revised August 2017)
  • Case

AnswerDash

By: Elie Ofek and Jeffrey D. Shulman
It is 2014, and AnswerDash, a startup backed by venture capital, has not seen the widespread adoption of their online self-service customer support solution that they were expecting based on early success in helping clients save and generate substantial amounts of... View Details
Keywords: Pricing; Economic Value Estimation; Price Metrics; Organizational Selling; Innovation Adoption; Business To Business; Marketing; Customer Lifetime Value; Venture Capital; Customer Relationship Management; Price; Marketing Strategy; Entrepreneurship; Technology Adoption; Business Startups; Sales; Innovation and Invention; Product Marketing; Financial Services Industry
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Ofek, Elie, and Jeffrey D. Shulman. "AnswerDash." Harvard Business School Case 516-106, June 2016. (Revised August 2017.)
  • 2011
  • Working Paper

Business Model Innovation and Competitive Imitation: The Case of Sponsor-Based Business Models

By: Ramon Casadesus-Masanell and Feng Zhu
We study sponsor-based business model innovations where a firm monetizes its product through sponsors rather than setting prices to its customer base. We analyze strategic interactions between an innovative entrant and an incumbent where the incumbent may imitate the... View Details
Keywords: Business Model; Innovation and Invention; Market Entry and Exit; Competitive Strategy; Competitive Advantage; Value
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Casadesus-Masanell, Ramon, and Feng Zhu. "Business Model Innovation and Competitive Imitation: The Case of Sponsor-Based Business Models." Harvard Business School Working Paper, No. 11-003, July 2010. (Revised September 2011.)
  • 19 Jul 2004
  • Research & Ideas

Why Innovations Sit on the Shelf

surprising how few corporate leaders make a genuine effort to foster candor within their companies. Sadly, they lose any chance at building organizations in which speed and transparency contribute to the vitality of their enterprise. View Details
Keywords: by Michael Beer, Russell Eisenstat & Derek Schrader
  • May 2005 (Revised April 2006)
  • Background Note

Note on Innovation Diffusion: Rogers' Five Factors

By: John T. Gourville
Reviews Everett Rogers' Five Factors of product adoption. These factors help explain why some products diffuse rapidly and some slowly or not at all. View Details
Keywords: Technology Adoption; Innovation and Invention
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Gourville, John T. "Note on Innovation Diffusion: Rogers' Five Factors." Harvard Business School Background Note 505-075, May 2005. (Revised April 2006.)
  • October 2022
  • Case

Ceibal: Sustaining and Scaling Educational Innovation in Uruguay

By: John J-H Kim, Michael Chu and Mariana Cal
Ceibal was founded in 2007 in Uruguay, as an initiative to reduce the digital gap in the country. After playing an important role providing a smooth transition to remote learning during COVID, Ceibal in 2022 must now determine the best way to fulfill its mission to "be... View Details
Keywords: Digital Gap; COVID-19 Pandemic; Education; Teaching; Digital Platforms; Technology Adoption; Technological Innovation; Social Issues; Transformation; Corporate Social Responsibility and Impact; Mission and Purpose; Education Industry; Latin America; South America; Uruguay
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Kim, John J-H, Michael Chu, and Mariana Cal. "Ceibal: Sustaining and Scaling Educational Innovation in Uruguay." Harvard Business School Case 323-034, October 2022.
  • January 2016
  • Case

Haiti Hope: Innovating the Mango Value Chain

By: Amy C. Edmondson and Jean-François Harvey
This case study examines a market-based approach to economic development through the eyes of NGO TechnoServe's project manager, implementing a US$9.5 million five-year public-private partnership between Coca-Cola, IDB, and USAID. The case ends at the beginning of the... View Details
Keywords: Sustainability; Economic Development; Corporate Social Responsibility; Emerging Country; Teaming; Public-private Partnership; Inter-organizational Relationships; Collaboration; Strategy Implementation; Agricultural Commodity; Plant-Based Agribusiness; Public Sector; Supply Chain Management; Customer Value and Value Chain; Corporate Social Responsibility and Impact; Learning; Partners and Partnerships; Private Sector; Developing Countries and Economies; Social Enterprise; Food and Beverage Industry; Agriculture and Agribusiness Industry; Haiti
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Edmondson, Amy C., and Jean-François Harvey. "Haiti Hope: Innovating the Mango Value Chain." Harvard Business School Case 616-040, January 2016.
  • 2003
  • Book

The Slow Pace of Fast Change: Bringing Innovations to Market in a Connected World

By: Bhaskar Chakravorti

Innovation's encounter with the market results in a game of both high risk and high stakes. Often its outcome defies common sense: Superior new products flop, unlikely ideas become runaway hits, and—despite rapid technological advances and intense... View Details

Keywords: Game Theory; Network Effects; Innovation and Invention; Product Marketing; Economics
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Chakravorti, Bhaskar. The Slow Pace of Fast Change: Bringing Innovations to Market in a Connected World. Boston: Harvard Business School Press, 2003.
  • 04 Mar 2010
  • Working Paper Summaries

The Determinants of Individual Performance and Collective Value in Private-Collective Software Innovation

Keywords: by Ned Gulley & Karim R. Lakhani; Video Game; Web Services
  • 06 Jan 2014
  • Research & Ideas

Technology Re-Emergence: Creating New Value for Old Innovations

opportunity to redefine the technology's value; an organization's acceptance of the new definition; an entire industry's buy-in of the same; and a healthy tension between those pushing for innovation and those protecting the technology's... View Details
Keywords: by Carmen Nobel; Apparel & Accessories; Technology; Consumer Products
  • 28 Nov 2016
  • Research & Ideas

Challenging the Belief that Liability Laws Kill Medical Device Innovation

Sudok1 In order to investigate the question, Luo and Galasso set up a two-stage model. The first looked at whether and how much an innovator would invest in R&D for a new product, anticipating doctors’ View Details
Keywords: by Michael Blanding; Medical Devices & Supplies
  • 15 Oct 2012
  • Research & Ideas

Why Business IT Innovation is so Difficult

radical business process innovation versus incremental change. It's widely understood that when it comes to product innovation, market-leading firms are often more likely than laggards to pursue product improvements in a very incremental... View Details
Keywords: by Maggie Starvish
  • 2009
  • Working Paper

Technology Innovation and Diffusion as Sources of Output and Asset Price Fluctuations

By: Diego A. Comin, Mark Gertler and Ana Maria Santacreu
We develop a model in which innovations in an economy's growth potential are an important driving force of the business cycle. The framework shares the emphasis of the recent "new shock" literature on revisions of beliefs about the future as a source of fluctuations,... View Details
Keywords: Business Cycles; Economic Growth; Asset Pricing; Technological Innovation; Mathematical Methods; System Shocks; Technology Adoption
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Comin, Diego A., Mark Gertler, and Ana Maria Santacreu. "Technology Innovation and Diffusion as Sources of Output and Asset Price Fluctuations." Harvard Business School Working Paper, No. 09-134, May 2009. (Revise and Resubmit at the Journal of Political Economy.)
  • 2011
  • Other Unpublished Work

Innovation and Regulative Ambiguities in the U.S. Geothermal Power Sector

By: Shon R. Hiatt
While prior institutional research has focused on institutional ambiguity as an exogenous condition under which organizations exercise agency, this study examines the state's exercise of agency in making legal institutions more or less ambiguous and its impact on... View Details
Keywords: Entrepreneurship; Policy; Energy Sources; Innovation and Invention; Energy Industry; United States
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Hiatt, Shon R. "Innovation and Regulative Ambiguities in the U.S. Geothermal Power Sector." 2011.
  • December 2022
  • Article

Collaborative Rooming: An Innovative Pilot Project to Overcome Primary Care Challenges

By: Gagandeep Singh, Jill G. Lenhart, Richard A. Helmers, Michele Renee Eberlee, Heather Costley, Joel B. Roberts and Robert S. Kaplan
Primary care physicians are overburdened with growing complexities and increasing expectations for primary care visits. To meet expectations, primary care physicians must multitask during visits and spend extra hours in the office for charting, billing, and... View Details
Keywords: Health Care and Treatment; Groups and Teams; Job Design and Levels; Health Industry
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Singh, Gagandeep, Jill G. Lenhart, Richard A. Helmers, Michele Renee Eberlee, Heather Costley, Joel B. Roberts, and Robert S. Kaplan. "Collaborative Rooming: An Innovative Pilot Project to Overcome Primary Care Challenges." Wisconsin Medical Journal 121, no. 4 (December 2022): 306–309.
  • 02 Jul 2009
  • Working Paper Summaries

Technology Innovation and Diffusion as Sources of Output and Asset Price Fluctuations

Keywords: by Diego A. Comin, Mark Gertler & Ana Maria Santacreu; Technology
  • Research Summary

Reinvention and “Frame Flexibility”

By: Ryan L. Raffaelli

Adopting a radical innovation creates pressure for leaders to reframe their mental models while they also sustain their organization's existing capabilities and product category variants. Yet at key junctures in a product class and during technological change, a... View Details

Keywords: Institutional Change; Innovation & Entrepreneurship; Diffusion Processes; Technology Adoption; Cognition and Thinking; Identity; Emotions
  • 2025
  • Book

The World Is Your Office: How Work from Anywhere Boosts Talent, Productivity, and Innovation

By: Prithwiraj Choudhury
A research-based look at a growing phenomenon—companies allowing their employees to work from anywhere in the world—and how those who adopt this model can boost talent, innovation, and productivity.
In recent years, companies in a wide range of industries have... View Details
Keywords: Remote Work; Telecommuting; Employees; Business Offices; Organizational Culture; Retention; Recruitment; Policy; Competitive Advantage
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Choudhury, Prithwiraj. The World Is Your Office: How Work from Anywhere Boosts Talent, Productivity, and Innovation. Harvard Business Review Press, 2025.
  • 2008
  • Book

Disrupting Class: How Disruptive Innovation Will Change the Way the World Learns

By: Clayton M. Christensen, Michael B. Horn and Curtis W. Johnson
According to recent studies in neuroscience, the way we learn doesn't always match up with the way we are taught. If we hope to stay competitive—academically, economically, and technologically—we need to rethink our understanding of intelligence, reevaluate our... View Details
Keywords: Learning; Teaching; Disruptive Innovation; Competitive Advantage; Technology Adoption
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Christensen, Clayton M., Michael B. Horn, and Curtis W. Johnson. Disrupting Class: How Disruptive Innovation Will Change the Way the World Learns. McGraw-Hill, 2008.
  • December 2002
  • Article

Something Old, Something New: A Longitudinal Study of Search Behavior and New Product Introduction

By: Riitta Katila and Gautam Ahuja
We examine how firms search, or solve problems, to create new products. According to organizational learning research, firms position themselves in a unidimensional search space that spans a spectrum from local to distant search. Our findings in the global robotics... View Details
Keywords: Problem Solving; New Products; Organizational Learning; Uncertainty; Organizational Research; Knowledge Management; Robotics; Organizational Behavior; Organizational Effectiveness; Innovation Adoption; Strategy; Product Design; Business Processes; Product Development
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Katila, Riitta, and Gautam Ahuja. "Something Old, Something New: A Longitudinal Study of Search Behavior and New Product Introduction." Academy of Management Journal 45, no. 6 (December 2002): 1183–1194.
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