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Show Results For
- All HBS Web
(5,397)
- People (32)
- News (1,971)
- Research (2,517)
- Events (20)
- Multimedia (89)
- Faculty Publications (920)
- 02 Oct 2018
- Video
Klarman Hall: Bringing Ideas Together
- Web
Business of Ideas - Course Catalog
HBS Course Catalog Business of Ideas Course Number 1161 Professor Caroline Elkins Fall; Q2; 1.5 credits Course Overview: Today, ideas matter more than ever. Idea generators –... View Details
- 24 Feb 2014
- News
A Capital Idea for Small Business
managements, and form groups around common interests." "I like the idea of the crowd vetting ideas, and determining winners and losers by voting with their capital," says McGee. "This project got its start back in 2011. I had been... View Details
- 30 Jan 2024
- News
‘Intrinsic Joy’ Sparks Ideas Better than Cash
- November 2014
- Article
Evidence on Self-Stereotyping and the Contribution of Ideas
We use a lab experiment to explore the factors that predict an individual's decision to contribute her idea to a group. We find that contribution decisions depend upon the interaction of gender and the gender stereotype associated with the decision-making domain:... View Details
Coffman, Katherine Baldiga. "Evidence on Self-Stereotyping and the Contribution of Ideas." Quarterly Journal of Economics 129, no. 4 (November 2014): 1625–1660.
- May 1986 (Revised February 1989)
- Case
Gillette Co.: Dry Idea Advertising (B), The Bake-Off
Presents the second of two cases describing the struggle to find "the right advertising" for the Dry Idea antiperspirant brand introduced in 1978 by the Gillette Co. and its advertising agency, Batten, Barton, Durstine & Osborne (BBDO). The case begins with Gillette's... View Details
Bonoma, Thomas V. "Gillette Co.: Dry Idea Advertising (B), The Bake-Off." Harvard Business School Case 586-043, May 1986. (Revised February 1989.)
- 13 Nov 2013
- HBS Conference
Sustainability and the Corporation: Big Ideas
- 07 Jun 2012
- News
Keeping America's Best Ideas Under Wraps
- 14 Nov 2012
- News
Wonks dust off radical revenue-raising ideas
- 20 Feb 2019
- News
Where Do Good Ideas Come From?
- 10 Sep 2018
- News
Why big companies squander good ideas
- 08 Jun 2011
- News
Fixing America's Economy: Nine Ideas from Around the World
- November 2019
- Article
Conversations and Idea Generation: Evidence from a Field Experiment
By: Sharique Hasan and Rembrand Koning
When do conversations lead people to generate better ideas? We conducted a field experiment at a startup boot camp to evaluate the impact of informal conversations on the quality of product ideas generated by participants. Specifically, we examine how the personality... View Details
Keywords: Peer Effects; Field Experiment; Interpersonal Communication; Creativity; Personal Characteristics; Entrepreneurship; Innovation and Invention
Hasan, Sharique, and Rembrand Koning. "Conversations and Idea Generation: Evidence from a Field Experiment." Art. 103811. Research Policy 48, no. 9 (November 2019).
- 01 Dec 2023
- News
Thinking Ahead
As we wind down 2023, there’s talk everywhere of generative AI and how it will fundamentally alter the world as we know it; but how does that translate for your corner of the business world? Is TikTok something you need to take seriously? (Is it time to dance?) We... View Details
- 22 Sep 2015
- News
Getting New Ideas off the Ground
targeted advertising, and now advises startups and early-stage companies as they get their own ideas off the ground. In this video, Grouf reflects on his track record as a tech entrepreneur and innovator. “The whole View Details
- 20 Jun 2017
- Working Paper Summaries
Conversational Peers and Idea Generation: Evidence from a Field Experiment
Keywords: by Sharique Hasan and Rembrand Koning
- 19 Feb 2020
- News
Capitol Ideas to Combat Climate Change
leaders engaging on the idea of a national-level response to climate change for years, but remarked that interest has notably increased among its members. “We’re now seeing [interest from] folks from the insurance sector, from banks, from... View Details
Keywords: April White; photos by Jack Conroy
- 13 Oct 2022
- Other Presentation
4 Business Ideas That Changed the World: Disruptive Innovation
By: Amy Bernstein, Rita McGrath, Felix Oberholzer-Gee and Derek van Bever
A roundtable conversation takes stock of Clayton Christensen’s influential theory. This first in a series of roundtable conversations assessing the origins and impact of four breakthrough ideas.
In the 1980s, Clayton Christensen cofounded a startup that... View Details
In the 1980s, Clayton Christensen cofounded a startup that... View Details
Keywords: Disruptive Innovation
"4 Business Ideas That Changed the World: Disruptive Innovation." HBR IdeaCast (podcast), Harvard Business Review Group, October 13, 2022.
- March 2020
- Teaching Note
The Boss Has the Wrong Idea
By: Katherine B. Coffman, Alison Wood Brooks, Judith A. Clair, Katherine Chen, Manuela Collis and Kathleen L. McGinn
Teaching Note for HBS Nos. 920-023 and 920-024. View Details
- 29 Jan 2010
- Other Presentation
Ideas Lab: Value Based Healthcare Delivery
This presentation draws on Michael E. Porter and Elizabeth Olmsted Teisberg: Redefining Health Care: Creating Value-Based Competition on Results, Harvard Business School Press, May 2006, and ―How Physicians Can Change the Future of Health Care, Journal of the American... View Details
Porter, Michael E. "Ideas Lab: Value Based Healthcare Delivery." IdeasLab with Harvard University, World Economic Forum, Davos, Switzerland, January 29, 2010.