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      • Faculty Publications  (115)

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      • July 2006 (Revised October 2006)
      • Case

      Lenovo: Building A Global Brand

      By: John A. Quelch and Carin-Isabel Knoop
      Announced in December 2004, the $1.75 billion acquisition of IBM's PC division by Lenovo, China's largest PC maker, made headlines around the world. A relative upstart in the business, Lenovo acquired the division of IBM that invented the PC in 1981. While Lenovo was... View Details
      Keywords: Marketing Strategy; Multinational Firms and Management; Information Infrastructure; Global Strategy; Acquisition; Brands and Branding; Manufacturing Industry; Computer Industry; China
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      Quelch, John A., and Carin-Isabel Knoop. "Lenovo: Building A Global Brand." Harvard Business School Case 507-014, July 2006. (Revised October 2006.)
      • 2006
      • Other Teaching and Training Material

      Bruce Harreld: Dynamic Capabilities at IBM

      By: Michael Tushman
      Keywords: Change
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      Tushman, Michael. "Bruce Harreld: Dynamic Capabilities at IBM." Harvard Business School, 2006. Video.
      • December 2005
      • Teaching Note

      IBM and Linux (A) (TN)

      By: Siobhan O'Mahony and Carliss Y. Baldwin
      Keywords: Software; Information Technology Industry
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      O'Mahony, Siobhan, and Carliss Y. Baldwin. "IBM and Linux (A) (TN)." Harvard Business School Teaching Note 906-016, December 2005.
      • September 2005
      • Case

      IBM Network Technology (A) (Abridged)

      By: Michael L. Tushman
      An unconventional manager within IBM leads the creation of a business unit with multibillion-dollar potential, winning over customers and nudging the organization to make the changes needed to achieve dramatic growth. Exemplifies how organizational design and... View Details
      Keywords: Organizational Design; Management Teams; Leadership Style; Growth and Development; Growth and Development Strategy; Employees; Information Technology Industry
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      Tushman, Michael L. "IBM Network Technology (A) (Abridged)." Harvard Business School Case 406-053, September 2005.
      • March 2005 (Revised June 2006)
      • Case

      Sun Microsystems, Inc.: Web Services Strategy

      By: Thomas R. Eisenmann and Fernando Suarez
      Microsoft and IBM have excluded Sun Microsystems from the board of the Web Services Interoperability Organization (WS-I), an industry consortium that will shape the evolution of Web services standards. Sun managers must decide whether to join WS-I as a contributing... View Details
      Keywords: Information Technology; Standards; Corporate Governance; Power and Influence; Web Services Industry; Information Technology Industry
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      Eisenmann, Thomas R., and Fernando Suarez. "Sun Microsystems, Inc.: Web Services Strategy." Harvard Business School Case 805-095, March 2005. (Revised June 2006.)
      • 23 Jan 2005
      • Conference Presentation

      IBM Since 1993

      By: R. S. Tedlow
      Keywords: Computer Industry; Information Technology Industry; Technology Industry
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      Tedlow, R. S. "IBM Since 1993." Paper presented at the HBS Global Leadership Forum, January 23, 2005.
      • 22 Jan 2005
      • Conference Presentation

      Intel and IBM in 1993

      By: R. S. Tedlow
      Keywords: Computer Industry; Information Technology Industry; Technology Industry
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      Tedlow, R. S. "Intel and IBM in 1993." Paper presented at the HBS Global Leadership Forum, January 22, 2005.
      • November 2004
      • Case

      IBM's Diversity Strategy: Bridging the Workplace and the Marketplace

      By: David A. Thomas and Ayesha Kanji
      Explores how IBM incorporated diversity into its business strategy, making the case that workforce diversity is critical to marketing its products and services to its customers. In the early 1990s, Ted Childs, vice-president of Workforce Diversity, proposed to CEO Lou... View Details
      Keywords: Information Technology; Diversification; Business Strategy; Integration; Global Strategy; Organizations; Markets; Information Technology Industry; United States
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      Thomas, David A., and Ayesha Kanji. "IBM's Diversity Strategy: Bridging the Workplace and the Marketplace." Harvard Business School Case 405-044, November 2004.
      • May 2004 (Revised July 2004)
      • Case

      IBM On Demand Community

      By: John A. Quelch
      The vice-president of IBM Corporate Community Relations is developing the launch program for IBM On Demand Community, a suite of 140 technology tools designed to enable IBM employees to assist nonprofit community organizations and schools worldwide. View Details
      Keywords: Nonprofit Organizations; Social Marketing; Computer Industry
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      Quelch, John A. "IBM On Demand Community." Harvard Business School Case 504-103, May 2004. (Revised July 2004.)
      • June 2003
      • Case

      IBM and Linux (A)

      By: Carliss Y. Baldwin, Siobhan O'Mahony and James Quinn
      In the fall of 1998, Dan Frye, member of IBM's emerging technologies and business team, is trying to decide whether to forge a strategic alliance with the Linux Development Community (LDC). Just two years earlier, IBM had its first exposure to an "open source" software... View Details
      Keywords: Mergers and Acquisitions; Open Source Distribution; Problems and Challenges; Alliances; Cooperation; Computer Industry; Information Technology Industry
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      Baldwin, Carliss Y., Siobhan O'Mahony, and James Quinn. "IBM and Linux (A)." Harvard Business School Case 903-083, June 2003.
      • April 2003
      • Case

      IBM Canada: Global Services (A)

      By: Michael L. Tushman, David Kiron and Wendy Smith
      IBM Canada Global Services is losing shares in a stagnant information technology market. A new leader must overcome a senior team rife with internal conflict and change internal processes to drive innovation streams. The leader struggles to build an ambidextrous... View Details
      Keywords: Leading Change; Organizational Change and Adaptation; Change Management; Management Teams; Innovation and Management; Conflict Management; Groups and Teams; Service Industry; Canada
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      Tushman, Michael L., David Kiron, and Wendy Smith. "IBM Canada: Global Services (A)." Harvard Business School Case 403-070, April 2003.
      • April 2003
      • Case

      IBM Canada: Global Services (B)

      By: Michael L. Tushman, David Kiron and Wendy Smith
      Supplements the (A) case. View Details
      Keywords: Leading Change; Technological Innovation; Organizational Change and Adaptation; Change Management; Management Teams; Information Technology; Organizational Structure; Information Technology Industry; Canada
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      Tushman, Michael L., David Kiron, and Wendy Smith. "IBM Canada: Global Services (B)." Harvard Business School Case 403-078, April 2003.
      • April 2003
      • Case

      IBM Canada: Global Services (C)

      By: Michael L. Tushman, David Kiron and Wendy Smith
      Supplements the (A) case. View Details
      Keywords: Leading Change; Technological Innovation; Organizational Change and Adaptation; Change Management; Management Teams; Information Technology; Organizational Structure; Information Technology Industry; Canada
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      Tushman, Michael L., David Kiron, and Wendy Smith. "IBM Canada: Global Services (C)." Harvard Business School Case 403-079, April 2003.
      • 2003
      • Other Teaching and Training Material

      Leadership, Culture, and Change: Lou Gerstner, IBM

      By: M. Tushman
      Keywords: Leadership; Change; Culture
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      Tushman, M., ed. "Leadership, Culture, and Change: Lou Gerstner, IBM." Boston, MA: Harvard Business School, 2003. Video. (Tape #10019 (for HBS use only). An edited speech by Lou Gerstner at HBS.)
      • January 2002
      • Case

      IBM's Reinventing Education (B): West Virginia

      By: Rosabeth M. Kanter and Daniel Galvin
      Describes IBM's ongoing Reinventing Education initiative to improve K-12 public education via information technology developed by IBM's engineers and consultants. Focuses on one site, West Virginia, to reveal how IBM and the state created a mutually beneficial... View Details
      Keywords: Programs; Partners and Partnerships; Information Technology; Education; Business and Community Relations; Information Technology Industry; Education Industry; West Virginia
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      Kanter, Rosabeth M., and Daniel Galvin. "IBM's Reinventing Education (B): West Virginia." Harvard Business School Case 302-076, January 2002.
      • November 2001 (Revised October 2004)
      • Case

      IBM Network Technology (A)

      By: Michael L. Tushman and Robert C Wood
      An unconventional manager within IBM leads the creation of a business unit with multibillion-dollar potential, winning over customers and nudging the organization to make the changes needed to achieve dramatic growth. This case provides an example of how organizational... View Details
      Keywords: Growth and Development; Growth and Development Strategy; Leadership; Corporate Entrepreneurship; Change Management; Management Practices and Processes; Business Plan; Organizational Design; Organizational Change and Adaptation; Success; Technology Industry
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      Tushman, Michael L., and Robert C Wood. "IBM Network Technology (A)." Harvard Business School Case 402-012, November 2001. (Revised October 2004.)
      • November 2001
      • Case

      IBM Network Technology (B)

      By: Michael L. Tushman
      Supplements the (A) case. View Details
      Keywords: Organizational Design; Management Teams; Leadership Style; Organizational Change and Adaptation; Change Management; Growth Management; Information Technology Industry
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      Tushman, Michael L. "IBM Network Technology (B)." Harvard Business School Case 402-013, November 2001.
      • September 2001
      • Teaching Note

      IBM Ireland: Reinventing Education Crosses the Atlantic TN

      By: Rosabeth M. Kanter
      Teaching Note for (9-300-034). View Details
      Keywords: Technology Industry; Education Industry; United States; Republic of Ireland
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      Kanter, Rosabeth M. "IBM Ireland: Reinventing Education Crosses the Atlantic TN." Harvard Business School Teaching Note 302-046, September 2001.
      • August 2001 (Revised June 2002)
      • Case

      IBM Software Solutions (A)

      By: Michael L. Tushman, Charles A. O'Reilly III and Robert Chapman Wood
      Executives and managers of key IBM software units struggle to make IBM a top player in the post-mainframe era. When one software unit introduces a visionary product with potential to create a new leadership position for the firm, the result is an epic conflict in the... View Details
      Keywords: Business Units; Leadership Style; Leading Change; Managerial Roles; Organizational Change and Adaptation; Conflict Management; Information Technology Industry
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      Tushman, Michael L., Charles A. O'Reilly III, and Robert Chapman Wood. "IBM Software Solutions (A)." Harvard Business School Case 402-016, August 2001. (Revised June 2002.)
      • August 2001 (Revised June 2002)
      • Case

      IBM Software Solutions (B)

      By: Michael L. Tushman and Robert Chapman Wood
      Supplements the (A) case. View Details
      Keywords: Information Technology Industry
      Citation
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      Tushman, Michael L., and Robert Chapman Wood. "IBM Software Solutions (B)." Harvard Business School Case 402-017, August 2001. (Revised June 2002.)
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