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Show Results For
- All HBS Web
(9,626)
- People (18)
- News (1,635)
- Research (6,505)
- Events (9)
- Multimedia (41)
- Faculty Publications (4,428)
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- 24 Apr 2014
- News
A wild ride from adventure travel to social media marketing
When Victoria Ransom (MBA 2008) wanted to promote her travel company by giving away a trip on Facebook, she couldn’t find the software to do so. Ransom solved the problem, creating an app, and in the process... View Details
- 15 Dec 2015
- News
Don’t Turn Your Sales Team Loose Without a Strategy
- 01 Dec 2002
- News
What You Know Depends on Where You Go
and Palepu's research, however, showed that conglomerate-owned firms in these markets often outperformed comparable stand-alones. “These business groups appear to Wall Street as anachronisms, but in the... View Details
- 22 Nov 2018
- News
WhatsApp Names New India Head to Grow its Biggest Market
- 20 Mar 2013
- News
ETF Beating Market With Gains Less Price Swings: Riskless Return
- 07 Jul 2020
- News
SmileDirectClub Looks Beyond Direct-to-Consumer Marketing
- 05 Jan 2017
- News
The American Food Paradox: Growing Obese and Going Hungry
- 25 Apr 2014
- News
Strategists analyze market forces—great strategists also look beyond the market
stumbles in dealing with public opposition," says Oberholzer-Gee. He and HBS collaborator Dennis Yao, the Lawrence E. Fouraker Professor of Business Administration, have developed a diagnostic tool to help companies assess the value that... View Details
- 22 Feb 2022
- News
Action Plan: Portfolio Strategy
Sadiq Gillani (MBA 2006) didn’t set out to build a different kind of career for himself. During his time at HBS, he had a clear, conventional vision of his future. As he told the Portrait Project in 2006, “I am View Details
- 20 Jun 2019
- News
What Tech Pioneers Can Learn From Emerging Markets
- 01 Sep 2023
- News
Hands-on Learning About Global Markets
seniors in many African countries are more integrated into family life. The students were tasked with helping the startup expand its primarily word-of-mouth marketing strategies and develop more scalable... View Details
Keywords: Jennifer Gillespie
- 01 Jun 2014
- News
Case Study: A Souped-Up Strategy
The question for us is about next steps: Do we go deep in small and medium-sized markets where we know our product works well? Or go wide and try View Details
- 12 Apr 2023
- News
Using AI to Adjust Your Marketing and Sales in a Volatile World
- 01 Jun 2007
- News
Students Top Marketing Contest
In January, Melissa Lau, Yanlin Liu, and Deena Malkina (all HBS ’08) took home top honors in Rice University’s seventh annual Marketing Case competition, besting student teams from nine other business schools, including Kellogg, Stanford,... View Details
- 01 Jun 2018
- News
Disrupting India’s Dental Market
dentists. (Just under half of the clinics are in Delhi and its surroundings.) Singh plans to open 600 clinics by 2020, and then develop a strategy for another stage of rapid growth. “I have View Details
Keywords: Sasha Issenberg
- 24 Aug 2021
- News