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- All HBS Web (86)
- Faculty Publications (15)
Show Results For
- All HBS Web (86)
- Faculty Publications (15)
- 12 Nov 2008
- Research & Ideas
The Marketing of a President
likely voters. He built a coalition that energized young, first-time voters and registered thousands of previous non-voters. His organization encouraged early voting by Democrats to build well-publicized poll leads and to reduce the... View Details
Keywords: by John Quelch
- 22 Jan 2020
- News
What It Takes
Middle East, running a huge sovereign wealth fund, took it over. He was a royal family member. And I had never met him before, so I was going to be the first person who managed money for this giant institution. To meet him, it was going... View Details
- Web
Leadership, Ethics, and Corporate Accountability Course | HBS Online
investors, and society Determine and deliver on your economic, legal, and ethical responsibilities Formulate a plan to address conflicts and communicate the “why” behind your decisions Establish a toolkit for making tough leadership decisions now and in the future Who... View Details
- 07 Jan 2025
- Blog Post
Revolutionizing Wellness: Kate Twist (MBA 2008) Shapes the Future of Consumer Health Brands
remain - and someone in your friend group will remember the ‘takeaway’ you need in the moment.” The HBS network also played a role in Twist landing her first brand management position at Estee Lauder. As a recent graduate, she actively... View Details
- 02 Jun 2010
- First Look
First Look: June 2
medical schools continue to focus on the basic sciences, to the exclusion of such managerial topics as running effective teams. The approach to executing reform appears to assume that practice managers and entrepreneurs can undertake the... View Details
Keywords: Martha Lagace
- 30 Sep 2002
- Research & Ideas
Use the Psychology of Pricing To Keep Customers Returning
pricing and the merits of billing over time. Also, see an excerpt from a recent Harvard Business Review article by Gourville and collaborator Dilip Soman. Mahoney: What are some first steps managers can take once they have decided to... View Details
Keywords: by Manda Mahoney
- Web
Demo Day | New Venture Competition
their well-being by optimizing cash flow, managing debt, and providing real-time, personalized financial guidance. It's like Mint x ChatGPT for the next generation entering the workforce CareCorgi Hailey How (MPH 2025), Bobby Zhao (MDes... View Details
- 05 Dec 2005
- Research & Ideas
VCs Survey Post-Bubble Opportunities
business." "The statistics are correct," said Raj Kapoor (HBS MBA '96), managing director at Mayfield, a venture capital firm based in Menlo Park, California. "It's an extremely hit-driven business that's becoming more... View Details
- 01 Jun 2017
- News
The Exchange: Venture Forth
something that is conventional wisdom: VCs are investing in the management team, not the business idea. PG: This debate has been going on in academic circles for a long time: How much is the jockey, the team, versus how much is the horse,... View Details
Keywords: April White
- 22 Feb 2011
- Research & Ideas
Most Popular Articles, Papers of the Decade
Readers also benefitted when, in 2008, we began to publish HBS faculty working papers—often the first expressions of emerging ideas on the cutting edge of management research. The most popular paper looks at the dark side of goal-setting,... View Details
Keywords: by Sean Silverthorne
- 01 Jun 2018
- News
Up by the Roots
revolutionizing everything from online payments and wealth management to cybersecurity and insurance through digital technologies as diverse as blockchain and artificial intelligence. Despite being the world’s financial capital and home... View Details
- 01 Jun 1996
- News
Keepers of the Flame
It's an international celebration of sport and goodwill whose humble beginnings date back two millennia. Today, with the vastly expanded modern Games, putting on the Olympics has become as much of a test of management skill as athletic... View Details
Keywords: Garry Emmons
- 16 Mar 2010
- First Look
First Look: March 16
Managing such a firm in the era of globalization posed enormous challenges. The book covers the company's strategies and provides compelling evidence of its decision making, marketing, brand management, innovation, acquisition strategies,... View Details
Keywords: Martha Lagace
- 12 Aug 2008
- First Look
First Look: August 12, 2008
are the most and least value-added board activities?"; "How do you manage the board?"; "How does board composition change over time?"; "What were your biggest surprises about boards?"; and "What... View Details
Keywords: Sean Silverthorne
- 01 Jun 2014
- News
Ready for Takeoff
vacant. "The country stops. The days that Brazil plays, it will be a national holiday," Sender says. This year, though, Sender won't have much time to celebrate. As CEO of TAM Airlines, Brazil's largest, she'll be managing operations at... View Details
- 06 Feb 2025
- News
How to Judge Your Next Job
Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Dan Morrell: Clay Christensen was a legendary professor and thinker and his “Jobs to Be Done” theory—this idea that customers buy products to solve problems—was one of his iconic intellectual contributions.... View Details
- 01 Jun 2017
- News
Six Receive 2017 HBS Alumni Achievement Award
Now CMO of the 1,600-employee company, which provides crowdsourced reviews of local home-service providers, Hicks maintains the enthusiasm she had as a first-time entrepreneur: “If you’re excited about what you’re doing, it’s contagious.”... View Details
- 01 Dec 2010
- News
How to Survive Past Start-up
alumnus who went on to earn his doctoral degree and to teach entrepreneurship at HBS. “Distinguish between ideas that only rise to the level of ‘nice to have,’ versus things that people really need or greatly want.” Especially in the cases of younger or View Details
- 16 Sep 2008
- First Look
First Look: September 16, 2008
Abstract This paper presents evidence of performance persistence in entrepreneurship. We show that entrepreneurs with a track record of success are much more likely to succeed than first-time entrepreneurs and those who have previously... View Details
- 02 Sep 2018
- News
Havana Rising
When hotel manager Alessandro Benedetti worked for Kempinski chain locations in Spain and Switzerland, morning meetings were a time to go over the numbers and discuss strategy for the days ahead. But ever since Benedetti moved to Havana... View Details
Keywords: Dan Morrell; photographed by Eve North