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      • April 1998
      • Case

      Compaq, 1998

      By: Steven C. Wheelwright and Matt Verlinden
      In 1997, Compaq Computer Corp. had become a $25 billion powerhouse. It had accomplished its revenue growth projections, successfully made a number of strategic acquisitions, and increased its gross margins, principally by moving up market into servers, workstations,... View Details
      Keywords: Mergers and Acquisitions; Transformation; Customer Relationship Management; Profit; Revenue; Growth and Development Strategy; Brands and Branding; Distribution Channels; Alliances; Customization and Personalization; Computer Industry
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      Wheelwright, Steven C., and Matt Verlinden. "Compaq, 1998." Harvard Business School Case 698-094, April 1998.
      • September 1994
      • Case

      Marks & Spencer: Sir Richard Greenbury's Quiet Revolution

      By: Joseph L. Bower and John B. Matthews Jr.
      Marks & Spencer (M&S) is one of the world's greatest companies. In 1994, its management was chosen the most admired in Europe by 637 peers. The case explores how Sir Richard Greenbury, appointed the new chairman of the company in 1991, transformed his inheritance into... View Details
      Keywords: Growth and Development Strategy; Business or Company Management; Business Strategy; Management Teams; Global Strategy; Multinational Firms and Management; Europe; United States
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      Bower, Joseph L., and John B. Matthews Jr. "Marks & Spencer: Sir Richard Greenbury's Quiet Revolution." Harvard Business School Case 395-054, September 1994.
      • May 1994
      • Background Note

      Designing Channels of Distribution

      By: V. Kasturi Rangan
      Presents a framework and a method for addressing the new product channel choice decision. Offers a six-step method that involves: 1) disaggregating and prioritizing a distribution channel by customers' channel function requirements; 2) obtaining and combining... View Details
      Keywords: Distribution Channels; Framework; Cost; Customers; Cost vs Benefits; Management
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      Rangan, V. Kasturi. "Designing Channels of Distribution." Harvard Business School Background Note 594-116, May 1994.
      • March 1993 (Revised May 2009)
      • Case

      CF MotorFreight in 1992

      By: David B. Yoffie
      In June 1992, CFMF management finds that despite a number-two ranking nationwide among long-haul carriers, two smaller rivals are far more profitable for the year-ended 1991. Management confronts the issue of encroaching competition from the country's smaller regional... View Details
      Keywords: Labor Unions; Business or Company Management; Distribution; Competition; Consolidation; Truck Transportation
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      Yoffie, David B. "CF MotorFreight in 1992." Harvard Business School Case 793-100, March 1993. (Revised May 2009.)
      • February 1990 (Revised August 2001)
      • Case

      Merloni Elettrodomestici SpA: The Transit Point Experiment

      By: Janice H. Hammond and Maura G Kelly
      Merloni Elettrodomestici is a leading Italian manufacturer of domestic appliances. In 1986, an exposition for Merloni customers is scheduled at its Milano regional warehouse. During the two-month period preceding the event, when the warehouse must be free of inventory,... View Details
      Keywords: Logistics; Marketing Channels; Planning; Time Management; Distribution Channels; Competitive Advantage; Customer Relationship Management; Information Technology; Consumer Products Industry; Italy
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      Hammond, Janice H., and Maura G Kelly. "Merloni Elettrodomestici SpA: The Transit Point Experiment." Harvard Business School Case 690-003, February 1990. (Revised August 2001.)
      • Research Summary

      Distributed Innovation in Open Systems—The Role of Modularity

      By: Carliss Y. Baldwin
      Distributed innovation in open systems is an important trend in the modern global economy. As education levels rise and communication costs fall, more people have the means and motivation to innovate. Supply chains now stretch around the world as firms outsource... View Details
      • Teaching Interest

      Harvard Business Analytics Program: Operations and Supply Chain Management

      By: Dennis Campbell
      Digital technologies and data analytics are radically changing the operating model of an organization and how it connects to its broader supply chain and ecosystem. This course emphasizes managing product availability, especially in a context of rapid product... View Details
      • Teaching Interest

      Supply Chain Management

      By: Kris Johnson Ferreira

      The Supply Chain Management (SCM) course builds on aspects of the first-year Technology and Operations Management (RC TOM) course. However, whereas RC TOM focuses primarily on developing and producing products and services, SCM emphasizes managing... View Details

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