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  • 03 Mar 2008
  • Research & Ideas

Marketing Your Way Through a Recession

advertisements by shifting from 30-second to 15-second advertisements, substituting radio for television advertising, or increasing the use of direct marketing, which gives more immediate sales impact. 4. Adjust product portfolios.... View Details
Keywords: by John Quelch
  • 11 Sep 2018
  • First Look

New Research and Ideas, September 11, 2018

Information or Wing It? A Model of Dynamic Pricing with Seller Learning By: Huang, Guofang, Hong Luo, and Jing Xia Abstract—Pricing idiosyncratic products is often challenging because the seller, ex ante, lacks information about the View Details
Keywords: Dina Gerdeman
  • 08 Mar 2012
  • Research & Ideas

Unplugged: What Happened to the Smart Grid?

efficiency, remote troubleshooting, and customer personalization—has been delayed despite wide acceptance by many experts that the existing power system is falling far short of America's energy needs. In 2009, energy demand in the United... View Details
Keywords: by Dina Gerdeman; Energy; Utilities
  • 23 Feb 2016
  • First Look

February 23, 2016

cases many-to-many matching markets and buyer/seller markets with heterogeneous and indivisible goods. In our setting, substitutable preferences are sufficient to guarantee the existence of stable outcomes; moreover, in contrast to... View Details
Keywords: Sean Silverthorne
  • 04 Aug 2003
  • What Do You Think?

Are We Facing an Attitude Shortage?

management and less hierarchy and bureaucracy. Their "attitudes approach" has had time to get communicated far and wide. Additionally, the rigors of competing in an economy with constrained demand have given further impetus to... View Details
Keywords: by James Heskett
  • 27 Jan 2015
  • First Look

First Look: January 27

The Effect of Service Quality and Competition on Demand By: Balasubramanian, Karthik, and David F. Drake Abstract—The use of electronic money transfer through cellular networks ("mobile money") is rapidly increasing in the... View Details
Keywords: Sean Silverthorne
  • 26 Jul 2016
  • First Look

July 26, 2016

beneficent nonprofits exploit such regulatory leniency and exhibit higher mispricing. Drawing on organizational legitimacy theory, we argue that both regulators and beneficent nonprofits seek to protect their legitimacy with stakeholders, including those who View Details
Keywords: Sean Silverthorne
  • 29 Jan 2019
  • First Look

New Research and Ideas, January 29, 2019

Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=55504 forthcoming Theoretical Economics Full Substitutability By: Hatfield, John William, Scott Duke Kominers, Alexandru Nichifor, Michael Ostrovsky, and Alexander Westkamp... View Details
Keywords: Dina Gerdeman
  • 26 Jun 2007
  • First Look

First Look: June 26, 2007

include positioning strategies, choosing the proper channel, potential partnerships, manufacturing issues, market analysis, and PR management. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=507016 View Details
Keywords: Martha Lagace
  • 11 Sep 2007
  • First Look

First Look: September 11, 2007

  Working PapersStrategic Interactions in Two-Sided Market Oligopolies Authors:Emmanuel Farhi and Andrei Hagiu Abstract Strategic interactions between two-sided platforms depend not only on whether their decision variables are strategic complements or View Details
Keywords: Martha Lagace
  • 06 May 2014
  • First Look

First Look: May 6

authority, substituting their economic and political sovereignty for the people's. This has been accomplished by creating an enormous public service sector operating in the material interest of politicians themselves and of their big... View Details
Keywords: Sean Silverthorne
  • 01 Oct 2013
  • First Look

First Look: October 1

recessions, it is not clear if this is due to demand or supply. We address this question by studying firms' substitution between bank debt and non-bank debt (public bonds) using firm-level data. Any firm... View Details
Keywords: Sean Silverthorne
  • 07 Sep 2011
  • First Look

First Look: Sept. 7

hard to quantify in the time-series. While loan issuance falls in recessions, it is not clear if this is due to demand or supply. We address this question by studying firms' substitution between bank debt... View Details
Keywords: Sean Silverthorne
  • 20 Jan 2010
  • First Look

First Look: Jan. 20

self-report of a licensee. Self-reporting gives rise to demand for auditing by the licensor or third-party attestation by the licensee. We characterize the optimal royalty contract, accounting system choice by the licensee, and audit... View Details
Keywords: Martha Lagace
  • 22 May 2007
  • First Look

First Look: May 22, 2007

resulting currency position tends to rise in value when equity markets fall. This strategy works well for investment horizons of one month to one year. In the past 15 years the risk-minimizing demand for the dollar appears to have... View Details
Keywords: Martha Lagace
  • 18 Dec 2007
  • First Look

First Look: December 18, 2007

description, prediction, and prescription. According to Baldwin and Clark's theory, modular architectures add value to system designs by creating options to improve the system by substituting or experimenting on individual modules. In... View Details
Keywords: Martha Lagace
  • 23 Aug 2016
  • First Look

August 23, 2016

experiences alter their responses. Moreover, although individual and other experience act as substitutes prior to negative news, we find that this substitution curtails significantly following the negative... View Details
Keywords: Sean Silverthorne
  • 29 Jul 2008
  • First Look

First Look: July 29, 2008

demand, the national accounts, and the balance of payments. Aid has no measurable impact on prices or economic growth, though it does affect most components of the national income accounts. We find that much aid is consumed, primarily in the form of imported... View Details
Keywords: Martha Lagace
  • 25 May 2010
  • First Look

First Look: May 25

old technology, and "retreat" strategies, which attempt to accommodate the rise of the new technology by repositioning the old technology in the demand environment. Underlying our arguments is the observation that the emergence... View Details
Keywords: Martha Lagace
  • 14 Oct 2002
  • Research & Ideas

The Widening Rift Between Corporations and Society

(2) technologies capable of addressing the demands of the new markets, and (3) a new enterprise logic that can link employees, technologies, and markets in new ways. Today's environment holds the potential for these three forces to... View Details
Keywords: by Martha Lagace

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