Creativity Teams - Publications - Faculty & Research

31 Mar 2022
News

A Community Hunger Solution with Global Ambitions

launched the Robin Hood Army while working for a company called Zomato, India’s largest food-delivery app. His job was to set up Zomato in international markets, live in the countries for six to nine months at a time, and establish local partnerships. It was in... View Details

01 Jun 2025
News

Agenda: Stacy Sonnenberg (MBA 2003)

with post-COVID construction costs soaring, political winds have shifted away from solely taxpayer-funded venues toward public-private partnerships. As the global head of sports finance at Goldman Sachs, Sonnenberg works to develop View Details

Keywords: Sasha Issenberg

01 Jun 2013
News

Brick by Brick

enough," would later be carved into a wooden plaque and hung in the workshop. Godtfred Kirk Kristiansen represented the second generation. The LEGO brick came into being during Godtfred's tenure; he considered it a unique, sturdy, simple product—a system—that offered... View Details

Keywords: toys; Miscellaneous Store Retailers; Retail Trade

12 Jul 2011
News

Phone Fun

have included gangster elf-themed holiday wrapping paper and a Valentine’s Day condom giveaway. “I tell my team that ideas are key and if those ideas are good, I'll reallocate budgets to make them happen,” Braterman said in the June 3... View Details

Keywords: Telecommunications; Information; Advertising, Public Relations, and Related Services; Professional Services

01 Dec 2017
News

Alumni and Faculty Books for December 2017

and Daisy Azer (Columbia University Press) Through ten stories of struggles and successes in fields such as health care, education, agriculture, transportation, social services, and security, the authors show how collaborative creativity... View Details

30 Sep 2024
News

The Making of a Streaming Sensation

keep Holly very involved creatively and in fact build the creative team around her. And sometimes, sadly, what often happens with Hollywood adaptations is the first person to... View Details

01 Dec 2008
News

Designing Change

most of the talking. Slowly, he gets the buy-in he’s been looking for as affiliates see the new logo’s influence on clients. At the same time, Boyd and his senior management team invigorate a jaded corporate culture that is divorced from... View Details

Keywords: Julia Hanna

01 Jun 2002
News

Be Our Guest: HBS Show 2002 Goes Off without a Hitch

experience to guide the creative team and to see our vision come to life,” reported Aragon, an active participant in theater for many years. “It was also a practical application of many classroom principles:... View Details

Keywords: Lee-Ann Landis; Colleges, Universities, and Professional Schools; Educational Services

01 Mar 2023
News

Turning Point: In Good Company

around the world, and perhaps most important, signed up for an undergraduate creative writing class across the river. It gave me the space for self-expression that I needed. More than any number of cases, those two years taught me how to... View Details

Keywords: bipolar disorder; mental health; wellness; HBS community

01 Mar 2018
News

Dance Dance Revelation

part of ABT’s new Leadership Lab, launched by executive director Kara Medoff Barnett (MBA 2007) with former ABT dancer and current Harvard Kennedy School student, John Michael Schert. “Experiencing and understanding the creative process... View Details

Keywords: Jennifer Mele

01 Oct 1998
News

Tech Trekker

have similarly discovered over the past 25 years. By supporting Lang's creativity and unconventional thinking, high-tech startups and established computer firms alike have found their assets turning to gold under her fingers. "I've always... View Details

Keywords: Marguerite Rigoglioso

01 Oct 2001
News

New Economy Notables: Eileen M. Rudden

to HBS to gain the business skills she found she needed at the paper. Stints at The Boston Consulting Group and Wang were followed by a stellar fourteen-year career at Lotus, where Rudden ran the teams that developed Lotus 1-2-3 and Lotus... View Details

Keywords: Young, Susan; Management, Scientific, and Technical Consulting Services; Professional Services

11 May 2011
News

In a Good Place

of Milwaukee (her father worked at the Miller brewery), Gehrke attended Northwestern University, where she was introduced to poster design while working in a print shop. From there she went to the Pratt Institute for a master’s degree in package design and discovered a... View Details

06 Jul 2015
News

Lights! Camera... Market!

Elberse’s Strategic Marketing in Creative Industries class. Having worked with the class to market a previous film, Gaudet and Pullapilly approached Elberse again in 2012 to advise them on how to find a marketing and distribution partner... View Details

Keywords: Margie Kelley; Food Manufacturing; Manufacturing; Motion Picture and Sound Recording Industries; Information

28 Mar 2018
News

Fueling the Future

to 12 percent. That’s a significant savings when you are hiring 250 engineers per year.” A short stint as assistant to the area management team for Schlumberger’s land division in 1999 exposed her to upper management, a move that led... View Details

Keywords: Jill Radsken

01 Dec 2002
News

Straddling Two Worlds

enough that I wanted out.” Since selling the team in 2001, Tierney now focuses his interest in soccer on the men's league that he plays in on weekends in Darien and on America SCORES, a nonprofit that uses soccer as a springboard to teach... View Details

Keywords: Susan Young

01 Sep 2005
News

Reunion Highlights: A Case in Point

teen audience, gave a behind-the-scenes look at creative individuals working in teams within a highly informal, nonhierarchical, and nonjudgmental culture. The shopping cart they eventually built was an... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services

01 Dec 2017
News

A Safer—and Speedier—Way to Name Your Startup

trenches. “The creative work is always challenging and fun, but I had become frustrated by how onerous, expensive, and slow it was to do a good job of checking the availability of new names and brands,” she says. “The whole process needed... View Details