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- All HBS Web
(2,676)
- People (1)
- News (734)
- Research (1,420)
- Events (27)
- Multimedia (16)
- Faculty Publications (1,036)
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- March 1991
- Case
Gold Hill Computers (A)
Keywords: Computer Industry
Wheelwright, Steven C. "Gold Hill Computers (A)." Harvard Business School Case 691-073, March 1991.
- July 2008 (Revised September 2009)
- Case
ASUSTeK Computer Inc. Eee PC (A)
By: Willy C. Shih, Chintay Shih, Hung-Chang Chiu, Yi-Ching Hsieh and Ho Howard Yu
ASUSTek Computer was the world's largest manufacture of PC motherboards, yet when it tried to launch its new sub-notebook Eee PC, the organization faced challenges in doing things outside of its established processes. Though many of the team members had worked together... View Details
Keywords: Change Management; Disruptive Innovation; Product Launch; Groups and Teams; Information Infrastructure; Mobile and Wireless Technology; Technology Industry
Shih, Willy C., Chintay Shih, Hung-Chang Chiu, Yi-Ching Hsieh, and Ho Howard Yu. "ASUSTeK Computer Inc. Eee PC (A)." Harvard Business School Case 609-011, July 2008. (Revised September 2009.)
- March 1995 (Revised July 1995)
- Case
Apple Computer (B)(Abridged) : Building a Worldwide Strategy
By: Michael Beer and Gregory C. Rogers
Describes the building of Apple's new strategy. Explores how the human resource function at Apple Computer can best support that strategy. View Details
Beer, Michael, and Gregory C. Rogers. "Apple Computer (B)(Abridged) : Building a Worldwide Strategy." Harvard Business School Case 495-045, March 1995. (Revised July 1995.)
- April 2000 (Revised November 2000)
- Case
Computer Power Group: Designing Brand Architecture
Computer Power Group (CPG), an Australian-based consulting, education, and staffing placement firm in the IT industry, is contemplating a brand architecture capable of structuring its eight branded business units. CEO Peter James is particularly curious about whether a... View Details
Keywords: Brands and Branding; Employment Industry; Education Industry; Consulting Industry; Australia
Fournier, Susan M., and Andrea Carol Wojnicki. "Computer Power Group: Designing Brand Architecture." Harvard Business School Case 500-060, April 2000. (Revised November 2000.)
- November 1990 (Revised October 1994)
- Case
Apple Computer (C): The Human Resource Function
Explores how the human resource (HR) function at Apple Computer can best support the company's strategy. Describes in detail the HR function. The function is considering a reorganization at the end of the case, in response to criticism from non-HR employees and... View Details
Keywords: Organizational Change and Adaptation; Organizational Culture; Human Resources; Business Strategy; Computer Industry; United States
Gibbs, Michael J. "Apple Computer (C): The Human Resource Function." Harvard Business School Case 491-043, November 1990. (Revised October 1994.)
- February 2009
- Case
HP: The Computer is Personal Again
By: Rajiv Lal and Cathy Ross
In September 2008, Todd Bradley, executive vice president of Hewlett-Packard Company's Personal Systems Group (PSG), gathered his thoughts before a meeting with his top executives and managers for product design and marketing. On the agenda was a discussion of... View Details
Lal, Rajiv, and Cathy Ross. "HP: The Computer is Personal Again." Harvard Business School Case 509-010, February 2009.
- March 1995
- Teaching Note
Apple Computer 1995 (A) and (B) and Apple Computer in China,1993 TN
By: David B. Yoffie
Teaching Note for (9-795-061), (9-795-073), and (9-794-100). View Details
- November 1990 (Revised November 1991)
- Case
Apple Computer (A): Industry, Strategy, and Organization
Explores how the human resource (HR) function at Apple Computer can best support the company's strategy. Provides an overview of the company's history, industry, competitive position, strategy, and organization. Written at a time when the company faces a very... View Details
Keywords: Attitudes; Organizational Culture; Employees; Business Strategy; Computer Industry; United States
Gibbs, Michael J. "Apple Computer (A): Industry, Strategy, and Organization." Harvard Business School Case 491-040, November 1990. (Revised November 1991.)
- June 2001
- Teaching Note
CompUSA: The Computer Superstore TN
By: Ananth Raman
Teaching Note for (9-699-026). View Details
Keywords: Computer Industry
- April 1982 (Revised March 1984)
- Case
Brookfield Corp.'s Personal Computers (B)
By: Walter J. Salmon
Salmon, Walter J. "Brookfield Corp.'s Personal Computers (B)." Harvard Business School Case 582-131, April 1982. (Revised March 1984.)
- June 2011
- Case
Trouble in Islandia; Computer Associates 2001 - 2004
By: Jay W. Lorsch and Melissa Barton
The Board of Directors of Computer Associates deals with pressure from the U.S. Department of Justice as its members try to gain better insight into the accounting practices of the company's top management team. View Details
- 2017
- Working Paper
Explaining the Vertical-to-Horizontal Transition in the Computer Industry
This paper seeks to explain the technological forces that led to the rise of vertically integrated corporations in the late 19th century and the opposing forces that led to a vertical-to-horizontal transition in the computer industry 100 years later. I first model the... View Details
Keywords: Organizational Design; Business History; Vertical Integration; Horizontal Integration; Digital Platforms; Computer Industry
Baldwin, Carliss Y. "Explaining the Vertical-to-Horizontal Transition in the Computer Industry." Harvard Business School Working Paper, No. 17-084, March 2017.
- March 2007 (Revised April 2007)
- Case
The University of Utah and the Computer Graphics Revolution
By: H. Kent Bowen and Courtney Purrington
Computer science departments were new to universities in the 1960s, and the one created at the University of Utah by David Evans and Ivan Sutherland had a research mission to invent the field of computer graphics. Details the research process that led to many of the... View Details
Keywords: Engineering; Entrepreneurship; Management Practices and Processes; Mission and Purpose; Research and Development; Technology Adoption; Computer Industry; Computer Industry; Utah
Bowen, H. Kent, and Courtney Purrington. "The University of Utah and the Computer Graphics Revolution." Harvard Business School Case 607-036, March 2007. (Revised April 2007.)
- July 2022
- Supplement
Transformational Medical Advances: Computed Tomography
By: Amar Bhide
Bhide, Amar. "Transformational Medical Advances: Computed Tomography." Harvard Business School Multimedia/Video Supplement 322-708, July 2022.
- July 1986 (Revised August 1986)
- Case
Compass Computer Services: Satellite Communications
McKenney, James L. "Compass Computer Services: Satellite Communications." Harvard Business School Case 187-031, July 1986. (Revised August 1986.)
- April 1985
- Background Note
Writing Computer Programs in BASIC
Porter, Leslie R. "Writing Computer Programs in BASIC." Harvard Business School Background Note 185-054, April 1985.
- April 1982 (Revised July 1986)
- Case
Brookfield Corp.'s Personal Computers (A)
By: Walter J. Salmon
Salmon, Walter J. "Brookfield Corp.'s Personal Computers (A)." Harvard Business School Case 582-130, April 1982. (Revised July 1986.)
- 07 Apr 2017
- Working Paper Summaries
Explaining the Vertical-to-Horizontal Transition in the Computer Industry
- March 2015
- Case
Aarti Grover and CMS Computers
By: Thomas J. DeLong
DeLong, Thomas J. "Aarti Grover and CMS Computers." Harvard Business School Case 415-028, March 2015.
- March 1987 (Revised May 1992)
- Teaching Note