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      • Faculty Publications  (63)

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      • October 1990
      • Case

      Manufacturers Hanover Corp.: Customer Profitability Report

      By: Robert S. Kaplan
      Banking company noting declining profitability from its traditional lending activities has started to measure the total profitability of its lending relationships. A loan pricing model estimates the profit and return-on-equity from commercial loans. Additional work was... View Details
      Keywords: Investment Return; Revenue; Commercial Banking; Banks and Banking; Customer Value and Value Chain; Banking Industry
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      Kaplan, Robert S. "Manufacturers Hanover Corp.: Customer Profitability Report." Harvard Business School Case 191-068, October 1990.
      • Research Summary

      Enduring Success

      By: Howard H. Stevenson
      Harvard Business School graduates have achieved many different kinds of success as leaders of businesses, as entrepreneurs and in their public and private lives. After authoring or co-authoring 150 cases, serving on many corporate and non- profit boards, Howard... View Details
      • Research Summary

      Reforming Social Science

      By: Max H. Bazerman

      Social science research affects all of us. When researchers learned organ donation rates are higher in countries where human organs are automatically available for donation unless you specifically “opt-out” of the system, as opposed to countries like the U.S., where... View Details

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