Publications

March 2000
Case

Lockheed Martin: The Employer of Choice Mission

By: Clayton M. Christensen and Michael D Overdorf

A Lockheed Martin manager is faced with the decision of where to focus the organization's resources in order to develop a world-class employee development system. The manager's recommendation will serve as the basis for the company's goal of becoming an Employer of... View Details

Keywords: Organizational Culture; Resource Allocation; Decision Choices and Conditions; Employees; Human Resources; Leadership Development; Cost Management; Organizational Design; Aerospace Industry

Educators

October 2009
Article

Shaping Online Consumer Choice by Partitioning the Web

By: Jolie M. Martin and Michael I. Norton

This research explores how partitioning attributes in online search interfaces changes the valuations of those attributes-and impacts subsequent choice-such that attributes that are displayed as separate categories tend to receive greater decision weight than... View Details

Keywords: Decision Choices and Conditions; Information Management; Demand and Consumers; Research; Internet and the Web; Valuation

Read Now

July 1997
Article

Perspectives on Multiple Category Choice

By: Gary Russell, David Bell, Anand Bodapati, Christina Brown, Joengwen Chiang, Gary Gaeth, Sunil Gupta and Puneet Manchanda

Keywords: Decision Choices and Conditions; Perspective

01 May 2010
Lecture

Clusters and Start-Up Location Choice

By: William R. Kerr

Keywords: Industry Clusters; Decision Choices and Conditions; Geographic Location

Read Now

November 2003 (Revised December 2003)
Background Note

Note on School Choice in U.S. Public Education

This note surveys school choice in the United States. School choice characterizes the school assignment of approximately 56% of U.S. school-aged children and, in order of popularity, can be categorized into seven types: residential choice, private schools, intra- and... View Details

Keywords: Education; United States

Awards

DRUID Best Paper Award

By: Juan Alcacer

Awarded Best Paper at the DRUID 2013 Conference in Barcelona, Spain, for "Spatial Organization of Firms: Location Choices through the Value Chain" (with Mercedes Delgado). View Details

Article

Complex Choices Better made Unconsciously?

Keywords: Decision Choices and Conditions

2013
Working Paper

Organization Identity and Accounting Choices

By: J. Bouwens and P. Kroos

March 2013
Module Note

Launching Global Ventures: Location Choices

By: William R. Kerr

04 May 2007
Conference Presentation

Choice Amnesia: Tough Choice? Fahgeddaboutit!

By: Zoe Chance and Michael I. Norton

April 2000
Teaching Note

Merrill Lynch: Integrated Choice TN

By: V. Kasturi Rangan and Marie Bell

Teaching Note for (9-500-090). View Details

22 Nov 2021
Blog Post

Class of 2021 Career Choices

enterprise with fourteen of our graduates joining the 20th class of Leadership Fellows, a once-in-a-lifetime opportunity for a select group of graduating students to experience high-impact management positions in nonprofit and public sector organizations for one year... View Details

Keywords: All Industries

2014
Chapter

Appetite, Consumption, and Choice in the Human Brain

By: Brian Knutson and Uma R. Karmarkar

Although linked, researchers have long distinguished appetitive from consummatory phases of reward processing. Recent improvements in the spatial and temporal resolution of neuroimaging techniques have allowed researchers to separately visualize different stages of... View Details

27 Feb 2023
Video

The Life Choices and Legacy of Muhammad Ali

Article

Maximization, Incomparability, and Managerial Choice

By: Nien-he Hsieh

Keywords: Management

October 2001
Teaching Note

Merrill Lynch: Integrated Choice (Abridged)TN

By: F. Warren McFarlan

Teaching Note for (9-301-081). View Details

Keywords: Financial Services Industry

February 2001 (Revised April 2001)
Case

Merrill Lynch: Integrated Choice (Abridged)

By: F. Warren McFarlan and James Weber

Merrill Lynch, a full-service brokerage firm with $1.5 trillion in client assets, is under attack from both discount and electronic brokerage firms. It responds with Integrated Choice, a suite of products designed to capture clients, from the do-it-yourself investor... View Details

Keywords: Investment Banking; Marketing Strategy; Distribution Channels; Organizational Change and Adaptation; Risk and Uncertainty; Financial Services Industry

Educators