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      • Forthcoming
      • Article

      Consumer Choice and Corporate Bankruptcy

      By: Samuel Antill and Megan Hunter
      We estimate the indirect costs of corporate bankruptcy associated with lost customers. In incentivized experiments, randomly informing consumers about a firm’s Chapter 11 reorganization lowers their willingness to pay for the firm’s products by 17%-28%. Consumers worry... View Details
      Keywords: Consumer Choice; Bankruptcy; Financial Distress; Structural Estimation; Experimental Economics; Hertz; Insolvency and Bankruptcy; Perception; Consumer Behavior
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      Antill, Samuel, and Megan Hunter. "Consumer Choice and Corporate Bankruptcy." Journal of Finance (forthcoming).
      • Research Summary

      Corporate Restructuring and Business Insolvency: Economic Impact and Best Practices

      By: Stuart C. Gilson
      Stuart C. Gilson is studying how severe financial distress impacts corporate policies and economic resource allocation. He is also studying how managers can best respond to financial distress in order to preserve and grow value. He is undertaking this research... View Details
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