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Show Results For
- All HBS Web
(998)
- People (1)
- News (177)
- Research (585)
- Events (9)
- Multimedia (3)
- Faculty Publications (376)
- 2021
- Working Paper
G.I. Joe Phenomena: Understanding the Limits of Metacognitive Awareness on Debiasing
By: Ariella S. Kristal and Laurie R. Santos
Knowing about one’s biases does not always allow one to overcome those biases— a phenomenon referred to as the G. I. Joe fallacy. We explore why knowing about a bias doesn’t necessarily change biased behavior. We argue that seemingly disparate G. I. Joe... View Details
Keywords: Biases; Judgment; Decision-making; Nudge; Debiasing; Illusions; Prejudice and Bias; Decision Making; Behavior; Change
Kristal, Ariella S., and Laurie R. Santos. "G.I. Joe Phenomena: Understanding the Limits of Metacognitive Awareness on Debiasing." Harvard Business School Working Paper, No. 21-084, January 2021.
- 13 Jun 2005
- Research & Ideas
Rescuing Products with Stealth Positioning
companies that use stealth positioning adopt a covert approach. They conceal the true nature of their products by affiliating them with a different category. This is a powerful strategy for marketers when a category is in some way... View Details
Keywords: by Youngme Moon
- 29 Mar 2019
- Blog Post
My Concerns About Learning Accounting at HBS
gave me confidence in leadership, strategy, marketing, product development, and other categories – I was definitely worried about coming to HBS with no (and I mean zero!) finance or accounting experience. Here are some of the worries I... View Details
- November 1999
- Case
net.Genesis, Inc.
By: Robert J. Dolan, Rajiv Lal and Perry Fagan
Net.Genesis is planning a strategy for the developing Internet market. In particular, it is creating the category of e-business intelligence and striving to be the brand leader in it. View Details
Keywords: Emerging Markets; Strategic Planning; Expansion; Brands and Branding; Knowledge Use and Leverage; Marketing Communications; Internet and the Web; Change Management
Dolan, Robert J., Rajiv Lal, and Perry Fagan. "net.Genesis, Inc." Harvard Business School Case 500-009, November 1999.
- January–February 2015
- Article
The Truth about CSR
By: Kasturi Rangan, Lisa Chase and Sohel Karim
The article discusses corporate social responsibility (CSR) programs. In the authors' view many of these programs consist of disparate, uncoordinated initiatives that fail to maximize their impact. They recommend a more coherent strategy that divides CSR efforts into... View Details
Rangan, Kasturi, Lisa Chase, and Sohel Karim. "The Truth about CSR." Harvard Business Review 93, nos. 1/2 (January–February 2015): 40–49.
- 17 Aug 2015
- Research & Ideas
Who is Boss in the Sharing Economy?
them the lion's share of revenues in order to incentivize them. "On the other hand, I also don't think it's right to say that Uber is a pure marketplace and that it doesn't have any obligations. The answer is obviously in the middle." New View Details
- June 2015 (Revised August 2016)
- Case
Apple's Future: Apple Watch, Apple TV, and/or Apple Car?
By: David B. Yoffie and Eric Baldwin
In 2015, Apple CEO Tim Cook knew that Apple, despite its phenomenal success, needed to continue to innovate in new product areas in order to continue its momentum into the future. This case explores three new (actual or potential) product offerings from Apple: the... View Details
Keywords: Strategy; Electronics; Innovation; Technology; Technological Innovation; Competitive Strategy; Corporate Strategy; Emerging Markets; Growth and Development Strategy; Computer Industry; Retail Industry; Electronics Industry
Yoffie, David B., and Eric Baldwin. "Apple's Future: Apple Watch, Apple TV, and/or Apple Car?" Harvard Business School Case 716-401, June 2015. (Revised August 2016.)
- June 2020
- Article
Waiting to Inhale: Reducing Stigma in the Medical Cannabis Industry
By: Kisha Lashley and Timothy G. Pollock
When a new industry category is predicated on a product or activity subject to ‘‘core’’ stigma—meaning its very nature is stigmatized—the actors trying to establish it may struggle to gain the resources they need to survive and grow. To explain the process of reducing... View Details
Keywords: Stigma; Cannabis Industry; Deviance; Public Opinion; Moral Sensibility; Health Care and Treatment
Lashley, Kisha, and Timothy G. Pollock. "Waiting to Inhale: Reducing Stigma in the Medical Cannabis Industry." Administrative Science Quarterly 65, no. 2 (June 2020): 434–482.
- 13 May 2015
- News
Will brick-and-mortar stores survive?
- 13 Mar 2014
- HBS Seminar
David Moss, Harvard Business School
- January 2007
- Article
Introducing the First Management Control Systems: Evidence from the Retail Sector
By: Tatiana Sandino
Focusing on a sample of US retailers, I study the management control systems (MCS) that firms introduce when they first invest in controls, and identify four categories of initial MCS, which are defined in terms of the purposes these MCS fulfill. The first category,... View Details
Keywords: Management Control Systems; Entrepreneurial Organizations; Firm Growth; Corporate Strategy; Entrepreneurship; Management Systems; Growth and Development Strategy
Sandino, Tatiana. "Introducing the First Management Control Systems: Evidence from the Retail Sector." Accounting Review 82, no. 1 (January 2007): 265–293. (Awarded the Outstanding Doctoral Dissertation Award, 2005, Management Accounting Section, American Accounting Association;
Awarded the Emerging Scholar Competitive Manuscript Award, 2011, Foundation for Applied Research, Institute of Management Accountants.)
- July 2007 (Revised March 2010)
- Case
Note on the Bus Industry
By: Ramon Casadesus-Masanell and Jordan Mitchell
Supplements the "Irizar in 2005" case. Briefly documents key points in the motor coach industry such as market size, categories of buses, reasons for purchasing, and the basis for competition amongst motor coach manufacturers. View Details
Casadesus-Masanell, Ramon, and Jordan Mitchell. "Note on the Bus Industry." Harvard Business School Case 708-435, July 2007. (Revised March 2010.)
- 03 May 2017
- News
Growing the Black Economy by Moving to the Middle
- 24 Apr 2015
- Video
StreetShares wins Best Investment in HBS Alumni New Venture Competition
- February 2001 (Revised November 2009)
- Case
Amazon.com (D)
By: Jeffrey F. Rayport, Dickson Louie and William A. Sahlman
At the end of 1999, Amazon.com founder and CEO Jeff Bezos--just named Time Magazine's Man of the Year--ponders the next moves for his company. Having expanded into numerous categories in 1999, ranging from Z-shops to Auctions to E-cards as well as increasing the number... View Details
Keywords: Growth and Development Strategy; Organizational Change and Adaptation; Competitive Advantage; Expansion; Online Technology; Retail Industry
Rayport, Jeffrey F., Dickson Louie, and William A. Sahlman. "Amazon.com (D)." Harvard Business School Case 901-022, February 2001. (Revised November 2009.)
- July – August 2011
- Article
Managing the Multiple Dimensions of Risk: Part I
By: Robert S. Kaplan and Anette Mikes
Based on an extensive program of case-writing and teaching on risk management, we identify three categories of risk and elaborate on the ways companies can identify and mitigate them, with particular emphasis on strategy execution risks. View Details
Kaplan, Robert S., and Anette Mikes. "Managing the Multiple Dimensions of Risk: Part I." Balanced Scorecard Report 13, no. 4 (July–August 2011): 1–6.