Publications

28 Jun 2023
Podcast

Volvo Cars retools its talent strategy for an EV future

The shift to electric vehicle production means revamping jobs throughout the organization. Chief People Officer Hanna Fager explains the process, from lining up skills to maintaining an inclusive corporate culture. View Details

27 Feb 2017
News

How Ford will create a new generation of driverless cars

13 Apr 2016
News

Women-only Car Services Fill a Niche, But Are They Legal?

18 May 2021
Podcast

74. Electric Cars For Everyone: A Conversation with John de Souza

John de Souza is an entrepreneur and investor who, over the course of his career, has accumulated a great depth of experience in sectors of technology, automotive, health, and finance. In this episode, he joins Steve Geskos to discuss his current role as Co-Founder and... View Details

26 Sep 2024
HBS Case

If a Car Can Drive Itself, Can It Make Life-or-Death Decisions?

prioritize one life over another? Does a self-driving car swerve to avoid a pedestrian if it means the driver or passenger gets injured, and how does that calculus change if the pedestrian is jaywalking or in a group, elderly or a child?... View Details

Keywords: by Tom Quinn; Auto; Technology

06 Oct 2016
News

You may not have to haggle for the next car you buy

May 2019
Case

Mobileye Update, 2019

By: David B. Yoffie and Daniel Fisher

Mobileye was an Israeli company, officially headquartered in The Netherlands, which was a Tier 2 supplier to the global automobile industry. This short case updates Mobileye's business performance and strategy, following the acquisition by Intel in 2017. View Details

Keywords: Driverless Car; Competitive Advantage; Strategy; Market Entry and Exit; Technology; Auto Industry; Semiconductor Industry; Technology Industry; Israel

26 Mar 2018
News

Yoshi: The Story Behind The Startup That Brings Car Maintenance To You

Keywords: Personal Services

01 Dec 2010
News

Rent Out Your Ride

CLARK: A bright idea for utilizing untold idle capacity, America’s privately owned autos. It’s estimated that a privately owned midsize car costs about $8,000 a year to own and operate. In cities, it also spends most of its time parked... View Details

Keywords: car sharing; Transit and Ground Passenger Transportation; Transportation

24 Feb 2016
News

Did William Alden Invent the Car of the Future in the 1960s?

and remarkably prescient.” Now 89, Alden is again in the PRT—personal rapid transit—business: ”After decades away from PRT, he reunited with a group of other transportation experts to build a new system called Airport Personal Transport, a tiny self-driving View Details

04 Oct 2021
News

What America’s Supply Chain Shortages Mean for Your Buying, from Phones to Cars

2021
Working Paper

Trade and the Single Car Market: The EC-Japan Elements of Consensus, 1985–1999

By: Grace Ballor

In 1991, in the midst of the program to create a liberal Single European Market and in the context of a new Joint Declaration for cooperation with Japan, the European Commission brokered a private deal to restrict Japanese imports into the European Community for nearly... View Details

Keywords: Market; Protectionism; Liberalization; Trade; Markets; International Relations; Auto Industry; Europe; European Union; Japan

Read Now

05 Apr 2017
Research & Ideas

For Women Especially, It Pays to Know What Car Repairs Should Cost

lower than the $365 benchmark price. The repair shops didn’t bite. It pays for all consumers in a negotiated price settlement—everything from buying a house or a car to hiring a contractor—to do their homework when it comes to average... View Details

Keywords: by Wendy Guild Swearingen; Auto; Service

09 Aug 2019
Blog Post

Making the Switch from CPG to a Self-Driving Car Startup through my Summer Internship

accurate – April rolled around and, like clockwork, so did an internship opportunity at Cruise, a self-driving car company (hence my futuristic commute). After WesTrek, I realized I wanted to work in San Francisco at a tech startup... View Details

09 Nov 2011
News

GM's Global Resurgence to No. 1 Symbolizes New World for Automakers: Cars

September 2015 (Revised February 2020)
Case

Managing Consumer Touchpoints at Nissan Japan

By: Thales Teixeira, Nobuo Sato and Akiko Kanno

In 2015, Nissan was third place in the Japanese auto market, behind Toyota and Honda. The challenge of increasing market share was that 80% of car shoppers who were non-Nissan owners did not consider Nissan during their purchase process. This process involved three... View Details

Keywords: Nissan; Automobiles; Cars; Touch Points; Digital Marketing; Internet and the Web; Marketing Channels; Advertising; Auto Industry; Japan

March 2016 (Revised February 2021)
Case

Lotus F1 Team

By: Stefan Thomke, Nikolaos Trichakis, Jérôme Lenhardt and Daniela Beyersdorfer

Describes the detailed inner workings of a high performance Formula One (F1) racing team. It shows how Lotus F1 Team has been able to battle bigger rivals in a very fast-moving, highly regulated, and ultra-competitive environment, where winning races can come down to... View Details

Keywords: Formula One; Motor Sport; Racing Cars; Car Development; Supply Chain; Logistics; Innovation and Management; Competitive Advantage; Product Design; Research and Development; Auto Industry; Sports Industry; Entertainment and Recreation Industry

January 2020
Teaching Plan

Zhejiang Geely Holding Group: Acquisition of Volvo Cars and Volvo Cars: Acquisition by Geely

By: Willy Shih

This teachning plan is for the two cases 619-041 which describes Geely's acquisition of Volvo Cars, and 619-042 which describes Volvo Cars' acqusition by Geely. The case is designed to illustrate the different sides of an M&A transaction and the organizational culture... View Details

Keywords: Organizational Culture; Mergers and Acquisitions; Auto Industry; China; Sweden

December 2018
Supplement

Formula E Championship Racing (B)

By: Robert F. Higgins, Susie Ma and James Weber

Formula E's season three is nearly complete. CEO Alejandro Agag needs to examine his business model to ensure the racing series is positioned to grow sustainably in the years to come. View Details

Keywords: Electric Car Racing; Entrepreneurship; Business Model; Growth and Development Strategy