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  • All HBS Web  (8,959)
    • People  (24)
    • News  (1,894)
    • Research  (4,996)
    • Events  (44)
    • Multimedia  (75)
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  • TeachingInterests

MBA Elective Curriculum-- Competing Through Business Models

By: Ramon Casadesus-Masanell

The  words  “business  model”  are  inescapable  in  our  daily  fare of  business  news.  These  two ubiquitous words seemed to effortlessly rise up to prominence during the dot-com boom of the late 1990s. When businesspeople, journalists, academics, and other... View Details

  • June 2024
  • Module Note

Value Creation Potential of New Business Models

By: David J. Collis
A business model is composed of three elements. These describe a generic way of creating value and identify the maximum potential value of that model for customers. The elements of a business model are the “job to be done” for the customer, the asset configuration, or... View Details
Keywords: Business Model; Corporate Strategy; Mission and Purpose; Competitive Strategy; Value Creation
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Collis, David J. "Value Creation Potential of New Business Models." Harvard Business School Module Note 724-491, June 2024.
  • August 2007 (Revised February 2008)
  • Case

Gome Electronics: Evolving the Business Model

By: Regina M. Abrami, William C. Kirby, F. Warren McFarlan, Gao Wang, Fei Li, Tracy Manty and Waishun Lo
After 20 years of expansion, Gome Electronics has become China's largest consumer electronics retailer. It has opened stores in almost every province in China, acquired some of its competitors, and went public in Hong Kong. However, it has begun to experience a... View Details
Keywords: Business Model; Distribution Channels; Growth and Development Strategy; Information Technology; Industry Growth; Marketing Strategy; Business Growth and Maturation; Product; Electronics Industry; Retail Industry; China
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Abrami, Regina M., William C. Kirby, F. Warren McFarlan, Gao Wang, Fei Li, Tracy Manty, and Waishun Lo. "Gome Electronics: Evolving the Business Model." Harvard Business School Case 308-026, August 2007. (Revised February 2008.)
  • 02 Oct 2019
  • Working Paper Summaries

The Value Potential of New Business Models

Keywords: by David J. Collis
  • Aug 2010
  • Keynote Speech

Emerging Business Models in Media

By: Anita Elberse
Keywords: Media; Business Model; Media and Broadcasting Industry
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Elberse, Anita. "Emerging Business Models in Media." Time Warner, New York City, NY, August 2010.
  • May 2014
  • Article

Making 'Freemium' Work: Many Start-ups Fail to Recognize the Challenges of This Popular Business Model

By: Vineet Kumar
The article discusses the "freemium" business model, which is used by some Internet businesses and smartphone application developers to give users free basic features of a digital product and access to premium functionality for a subscription fee. The discussion topics... View Details
Keywords: Freemium; Startups; Product Design; Business Model; Marketing; Business Startups
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Kumar, Vineet. "Making 'Freemium' Work: Many Start-ups Fail to Recognize the Challenges of This Popular Business Model." Harvard Business Review 92, no. 5 (May 2014): 27–29.
  • April 2020
  • Article

Designs for Estimating the Treatment Effect in Networks with Interference

By: Ravi Jagadeesan, Natesh S. Pillai and Alexander Volfovsky
In this paper, we introduce new, easily implementable designs for drawing causal inference from randomized experiments on networks with interference. Inspired by the idea of matching in observational studies, we introduce the notion of considering a treatment... View Details
Keywords: Experimental Design; Network Inference; Neyman Estimator; Symmetric Interference Model; Homophily
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Jagadeesan, Ravi, Natesh S. Pillai, and Alexander Volfovsky. "Designs for Estimating the Treatment Effect in Networks with Interference." Annals of Statistics 48, no. 2 (April 2020): 679–712.
  • 2019
  • Working Paper

The Value Potential of New Business Models

By: David J. Collis
One attempt to regain the ground that strategy has recently lost, which was described in the first article, has been the introduction of “business models” as the precursor to competitive positioning within an industry. Understanding a business model provides a... View Details
Keywords: Business Model; Value Creation
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Collis, David J. "The Value Potential of New Business Models." Harvard Business School Working Paper, No. 20-028, September 2019.
  • Aug 2012
  • Conference Presentation

Organizational Design in Business Ecosystems

By: Carliss Y. Baldwin
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Baldwin, Carliss Y. "Organizational Design in Business Ecosystems." Paper presented at the Inaugural Organizational Design Community Conference, Boston, MA, August 2012.
  • 01 Mar 2023
  • News

The Latest Model

design—to help clients no matter what their business happens to be. As a result, they have become highly skilled at explaining the finer points of contract theory and incentive design to executives who want... View Details
Keywords: Alexander Gelfand; blockchain; cryptocurrency; economic models; innovation; consulting; Management, Scientific, and Technical Consulting Services; Professional Services
  • 2005
  • Chapter

Indigenous versus Foreign Business Models

By: Yasheng Huang and Tarun Khanna
Keywords: Business Model
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Huang, Yasheng, and Tarun Khanna. "Indigenous versus Foreign Business Models." Chap. 9 in Asia's Giants: Comparing China and India, edited by Edward Friedman and Bruce Gilley. Palgrave Macmillan, 2005.
  • January 2020 (Revised December 2020)
  • Technical Note

Business Model Analysis of Startups

By: Stig Leschly
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Leschly, Stig. "Business Model Analysis of Startups." Harvard Business School Technical Note 820-089, January 2020. (Revised December 2020.)
  • October 2019
  • Teaching Note

Anthology: Pivoting the Business Model

By: Shikhar Ghosh and Shweta Bagai
Teaching Note for HBS No. 817-066. View Details
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Ghosh, Shikhar, and Shweta Bagai. "Anthology: Pivoting the Business Model." Harvard Business School Teaching Note 820-061, October 2019.
  • March 2013
  • Module Note

Launching Global Ventures: Business Models

By: William R. Kerr
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Kerr, William R. "Launching Global Ventures: Business Models ." Harvard Business School Module Note 813-161, March 2013.
  • January 2017
  • Article

Contract Design and Stability in Many-to-Many Matching

By: John William Hatfield and Scott Duke Kominers
We develop a model of many-to-many matching with contracts that subsumes as special cases many-to-many matching markets and buyer/seller markets with heterogeneous and indivisible goods. In our setting, substitutable preferences are sufficient to guarantee the... View Details
Keywords: Many-to-Many Matching; Stability; Substitutes; Contract Design; Contracts; Marketplace Matching; Balance and Stability
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Hatfield, John William, and Scott Duke Kominers. "Contract Design and Stability in Many-to-Many Matching." Games and Economic Behavior 101 (January 2017): 78–97.
  • 22 Jun 2009
  • News

Test-Driving a Foreign Business Model

  • 31 Mar 2020
  • News

Reinventing the Direct-to-Consumer Business Model

  • April 2010
  • Article

From Strategy to Business Models and onto Tactics

By: Ramon Casadesus-Masanell and Joan Enric Ricart
The notion of business model has been used by strategy scholars to refer to "the logic of the firm, the way it operates and how it creates value for its stakeholders." On the surface, this notion appears to be similar to that of strategy. We present a conceptual... View Details
Keywords: Business Model; Competitive Strategy; Value Creation; Business and Stakeholder Relations; Framework; Negotiation Tactics; Competition
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Casadesus-Masanell, Ramon, and Joan Enric Ricart. "From Strategy to Business Models and onto Tactics." Special Issue on Business Models Long Range Planning 43, no. 2 (April 2010): 195–215.
  • January 2002
  • Background Note

Note on Business Model Analysis for the Entrepreneur

By: Richard G. Hamermesh, Paul W. Marshall and Taslim Pirmohamed
Describes the primary elements and defining characteristics of a company's business model from the perspective of an entrepreneur. Introduces several analytic techniques and provides illustrative examples of business models to support the analytic framework presented. View Details
Keywords: Business Model; Entrepreneurship; Framework; Mathematical Methods; Opportunities; Perspective
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Hamermesh, Richard G., Paul W. Marshall, and Taslim Pirmohamed. "Note on Business Model Analysis for the Entrepreneur." Harvard Business School Background Note 802-048, January 2002.
  • March 2011
  • Case

MorphoSys AG: The Evolution of a Biotechnology Business Model

By: Gary P. Pisano, Ryan Johnson and Carin-Isabel Knoop
In the biotech world, the 18-year-old Munich-based company MorphoSys was a rarity: it was profitable. The company achieved this profitability not by developing and selling its own drugs, but by licensing access to its proprietary library of human antibodies. Recently,... View Details
Keywords: Business Model; Profit; Intellectual Property; Rights; Risk Management; Digital Platforms; Product Development; Business and Shareholder Relations; Vertical Integration; Biotechnology Industry; Munich
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Pisano, Gary P., Ryan Johnson, and Carin-Isabel Knoop. "MorphoSys AG: The Evolution of a Biotechnology Business Model." Harvard Business School Case 611-046, March 2011.
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