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  • All HBS Web  (1,009)
    • People  (2)
    • News  (254)
    • Research  (508)
    • Multimedia  (2)
  • Faculty Publications  (223)

Show Results For

  • All HBS Web  (1,009)
    • People  (2)
    • News  (254)
    • Research  (508)
    • Multimedia  (2)
  • Faculty Publications  (223)
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  • 01 Mar 2012
  • News

Shop Talk, Different Avenues

supply. In 2009 we started shaping the kind of inventory we needed and partnered with brands in the same way department stores do to make sure that we’re not left empty-handed when we have surges in demand. MT: How are you responding to... View Details
Keywords: Julia Hanna; shopping; e-commerce; Clothing and Clothing Accessories Stores; Retail Trade
  • 01 Dec 2010
  • News

The Father of Modern Advertising

“creative,” and suddenly agencies could bill much more for their newly developed writing and marketing services. Brands that Lasker’s agency helped make or reinvent included Goodyear, Kleenex, Palmolive, and Pepso-dent. His skill wasn’t... View Details
Keywords: Sean Silverthorne; Advertising, Public Relations, and Related Services; Professional Services
  • 01 Sep 2010
  • News

Dare to be Different

table having an interesting conversation with someone about the way the world works. There is a certain seamlessness between business and the everyday lives of ordinary people. I wanted to create that same kind of seamlessness in the book. You write that the kind of... View Details
Keywords: Jeff Cruikshank;Youngme Moon; Advertising, Public Relations, and Related Services; Professional Services
  • 01 Aug 2002
  • News

HBS Alumni Association Board of Directors: President's Report

we worked on. The Alumni Communications Committee, under the able guidance of Paul Stewart (MBA '87), reached out to a sampling of alumni in order to better define existing market segments and their needs. The committee's work will inform... View Details
  • 13 Jun 2017
  • News

Finding Common Ground

Church, Virginia, with his wife and three children, “They told me, ‘Oh sorry, we’ve closed.’ The upside was that my severance paid for a new company.” That company was the Delve Group, which focused on branding and View Details
Keywords: Ralph Ranalli
  • 01 Aug 2014
  • News

A closer look at the industry of beauty

entrepreneurial imagination: the ability to understand values and trends and to shape them into brands people want," says Jones. Jones describes how, as the industry gained momentum, it played a significant role in standardizing beauty... View Details
  • 16 Jul 2013
  • News

Embracing Chaos

where he lives with his wife. "We've created a platform so that if you want to make a difference, there's a place for you to come in, meet like-minded people, and have resources and a brand so you can go out and have an impact in the... View Details
Keywords: Management, Scientific, and Technical Consulting Services; Professional Services
  • 01 Sep 2010
  • News

Leslie Gold

weeknights on www.shovio.com, with podcasts at www.radiochick.com. Tell us about life before RadioChick. I grew up in Bridgeport, Connecticut, where my dad ran a construction-related business, which is probably how I got business in my blood. I went to Syracuse... View Details
Keywords: Talk Radio; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment; Furniture and Related Product Manufacturing; Manufacturing
  • 01 Jun 2012
  • News

A Better World, One Idea at a Time

offering a brand of all-natural facial moisturizing oils derived from argan oil, obtained from southern Morocco’s argan tree. The company will work with the rural poor to build sustainable business around argan oil production. Emprofit,... View Details
Keywords: contests; awards; cosmetics; Crop Production; Agriculture; Chemical Manufacturing; Manufacturing; Nonstore Retailers; Retail Trade
  • 01 Sep 2017
  • News

Case Study: Confidence Builder

we create a category?” How they answered the question: “It’s a question that’s still top of mind,” says Rose. The company has focused on defining its brand as one that provides “wonder, emotion, and meaning,” and View Details
Keywords: April White; Confi; Colleges, Universities, and Professional Schools; Educational Services
  • 30 Jun 2021
  • News

Your Rainbow Logo Doesn’t Make You an Ally

  • 06 Jul 2015
  • News

Lights! Camera... Market!

In the 2013 independent feature film Beneath the Harvest Sky, two teenage boys struggle to find their future in a rural farming community in northern Maine. Set against the backdrop of the blue-potato farm that employs much of the town,... View Details
Keywords: Margie Kelley; Food Manufacturing; Manufacturing; Motion Picture and Sound Recording Industries; Information
  • 01 Mar 2006
  • News

Can the United States Avoid a Fractured Future?

millennia. Ubiquitous communication is allowing people to rapidly compare how they’re doing with others. When countries promise a lot and deliver little, they end up as brands no one wants to support. How... View Details
Keywords: Lewis I. Rice; Finance; Health, Social Assistance
  • 18 Apr 2022
  • News

Book Smart

who wrote the Magic Tree House series; Dennis Scott, former NBA player and reading advocate; Andy Jassy (MBA 1997), CEO of Amazon; Roy Swan, head of impact investing at Ford; and Carrie Rathod, who leads brand innovation at Proctor &... View Details
  • 01 Sep 2009
  • News

Make the Most of HBS Alumni Resources

’95), board committees focused on four areas of interest to both alumni and the School: Brand Perception — offered the alumni perspective on the branding strategy being developed by Brian Kenny, the School’s... View Details
Keywords: Educational Support Services; Educational Services
  • 18 Aug 2021
  • News

Alumni on the Black Lives Matter Movement

2021 AUGUST 12 Edwards Lifesciences Corporation recently announced that it has established a $100 million Social Impact Investment Fund “aimed at advancing racial equity through economic development, especially in predominantly Black and underserved View Details
  • 01 Jun 2015
  • News

Faculty Q&A: Reemerging Technologies

to the product, as well as the identity of the organizations and community that produce and sell them. For example, the Swiss redefined mechanical watches as luxury goods infused with craftsmanship and beauty. Something I’ve studied... View Details
Keywords: April White; Apparel Manufacturing; Manufacturing; Electrical Equipment, Appliance, and Component Manufacturing; Manufacturing; Printing and Related Support Activities; Manufacturing
  • 26 Jan 2017
  • News

Turning Millennials into Leaders

Garrett Gravesen (PLDA 20, 2015) is a leadership coach and cofounder of ADDO Worldwide, a brand and experience consultancy based in Atlanta, Georgia. In this video, he talks about working with Chick-fil-A to develop its Leader Academy,... View Details
  • 24 Mar 2017
  • News

Personalizing the Path to Professional Success for Women

The business launched in March 2016 and has found clients among a diverse population of women and companies that cross all industries and geographies, says Skeete Tatum. The platform has a range of offerings from personal brand and... View Details
  • 01 Oct 2001
  • News

HBS Press Books in Brief

maintain that in order to survive, traditional multinationals must stop playing yesterday's global game — essentially creating a homegrown strategy and then projecting it around the world — and start competing the metanational way. The Infinite Asset: Managing View Details
Keywords: Publishing Industries (except Internet); Information; Management; Finance
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