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Publications

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  • All HBS Web  (1,718)
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    • News  (318)
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    • Events  (15)
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Show Results For

  • All HBS Web  (1,718)
    • People  (9)
    • News  (318)
    • Research  (1,047)
    • Events  (15)
    • Multimedia  (10)
  • Faculty Publications  (857)
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  • Web

Online Business Analytics Course | HBS Online

Introduction to Business Analytics LIMITED TIME ONLY Extra learning at no extra cost. Enroll now and unlock a GenAI Bonus Bundle featuring complimentary lessons on AI fundamentals. Download our guide to learn more about this limited-time... View Details
  • July 2022
  • Teaching Note

eGrocery and the Role of Data and E-Commerce Analytics for CPG Firms

By: Ayelet Israeli
Teaching Note for HBS Case No. 521-077. View Details
Keywords: Data; Data Analysis; Data Analytics; Data Sharing; CPG; Consumer Packaged Goods (CPG); Delivery Planning; Customer Lifetime Value; Online Channel; Retail; Retail Analytics; Retailing Industry; Ecommerce; Grocery; Optimization; Analytics and Data Science; Analysis; Customer Value and Value Chain; Marketing Channels; E-commerce; Retail Industry; Consumer Products Industry; United States
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Israeli, Ayelet. "eGrocery and the Role of Data and E-Commerce Analytics for CPG Firms." Harvard Business School Teaching Note 523-012, July 2022.
  • June 2015
  • Teaching Note

Carolinas HealthCare System: Consumer Analytics

By: John A. Quelch
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Quelch, John A. "Carolinas HealthCare System: Consumer Analytics." Harvard Business School Teaching Note 515-111, June 2015.
  • April 2020
  • Case

Ment.io: Knowledge Analytics for Team Decision Making

By: Yael Grushka-Cockayne, Jeffrey T. Polzer, Susie L. Ma and Shlomi Pasternak
Ment.io was a software platform that used proprietary data analytics technology to help organizations make informed and transparent decisions based on team input. Ment was born out of founder Joab Rosenberg’s frustration that, while organizations collected ever... View Details
Keywords: Decision Making; Information Technology; Knowledge; Knowledge Acquisition; Knowledge Management; Operations; Information Management; Product; Product Development; Entrepreneurship; Business Startups; Communications Industry; Information Industry; Information Technology Industry; Web Services Industry; Middle East; Israel
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Grushka-Cockayne, Yael, Jeffrey T. Polzer, Susie L. Ma, and Shlomi Pasternak. "Ment.io: Knowledge Analytics for Team Decision Making." Harvard Business School Case 420-078, April 2020.
  • Fast Answer

Industries: financial analytical data and tools

Where can I find aggregate data on specific industries? An increasing number of databases are now available on the market to support the financial data analytical needs of bankers and financial professionals. Baker provides access to a... View Details
  • November 2016 (Revised November 2016)
  • Case

Radial Analytics Probes Post-Acute Care

By: Richard G. Hamermesh and Olivia Hull
Thaddeus Fulford-Jones and Eric Weiss, founders of healthcare technology startup Radial Analytics, have been busy developing a software program designed to save hospitals money and improve patient outcomes by producing customized care plans for patients leaving the... View Details
Keywords: Electronic Medical Records; Electronic Health Records; Data Science; Entrepreneurship; Health Care and Treatment; Business Model; Business Startups; Innovation and Invention; Growth Management; Marketing Strategy; Product Launch; Product Positioning; Science-Based Business; Business Strategy; Health Industry; Technology Industry; Cambridge; Massachusetts
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Hamermesh, Richard G., and Olivia Hull. "Radial Analytics Probes Post-Acute Care." Harvard Business School Case 817-029, November 2016. (Revised November 2016.)
  • Video

Population Sampling - Business Analytics

  • December 2022
  • Article

The Rise of People Analytics and the Future of Organizational Research

By: Jeff Polzer
Organizations are transforming as they adopt new technologies and use new sources of data, changing the experiences of employees and pushing organizational researchers to respond. As employees perform their daily activities, they generate vast digital data. These data,... View Details
Keywords: Organizational Change and Adaptation; Analytics and Data Science; Technology Adoption; Employees
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Polzer, Jeff. "The Rise of People Analytics and the Future of Organizational Research." Art. 100181. Research in Organizational Behavior 42 (December 2022). (Supplement.)
  • July 2022
  • Supplement

Solution for E-Commerce Analytics for CPG Firms (B): Optimizing Assortment for a New Retailer

By: Ayelet Israeli
Keywords: Data; Data Analysis; Data Analytics; Data Sharing; CPG; Consumer Packaged Goods (CPG); Delivery Planning; Customer Lifetime Value; Online Channel; Retail; Retail Analytics; Retailing Industry; Ecommerce; Grocery; Optimization; Analytics and Data Science; Analysis; Customer Value and Value Chain; Marketing Channels; E-commerce; Retail Industry; Consumer Products Industry; United States
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Israeli, Ayelet. "Solution for E-Commerce Analytics for CPG Firms (B): Optimizing Assortment for a New Retailer." Harvard Business School Spreadsheet Supplement 523-705, July 2022.
  • 09 Jul 2019
  • News

Setting Better Sales Goals with Analytics

  • March 1989 (Revised February 1992)
  • Case

Associated Instruments Corp.: Analytic Instruments Division

By: Steven C. Wheelwright
Keywords: Industrial Products Industry
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Wheelwright, Steven C. "Associated Instruments Corp.: Analytic Instruments Division." Harvard Business School Case 689-052, March 1989. (Revised February 1992.)
  • November 2018
  • Teaching Note

TrustSphere: Building a Market for Relationship Analytics

By: Boris Groysberg, Robin Abrahams and Tricia Gregg
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Groysberg, Boris, Robin Abrahams, and Tricia Gregg. "TrustSphere: Building a Market for Relationship Analytics." Harvard Business School Teaching Note 419-015, November 2018.
  • 2011
  • Book

Business Intelligence: Making Decisions through Data Analytics

By: Jerzy Surma
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Surma, Jerzy. Business Intelligence: Making Decisions through Data Analytics. New York: Business Expert Press, 2011.
  • Teaching Interest

Harvard Business Analytics Program: Operations and Supply Chain Management

By: Dennis Campbell
Digital technologies and data analytics are radically changing the operating model of an organization and how it connects to its broader supply chain and ecosystem. This course emphasizes managing product availability, especially in a context of rapid product... View Details
  • March–April 2023
  • Article

Pricing for Heterogeneous Products: Analytics for Ticket Reselling

By: Michael Alley, Max Biggs, Rim Hariss, Charles Herrmann, Michael Lingzhi Li and Georgia Perakis
Problem definition: We present a data-driven study of the secondary ticket market. In particular, we are primarily concerned with accurately estimating price sensitivity for listed tickets. In this setting, there are many issues including endogeneity, heterogeneity in... View Details
Keywords: Price; Demand and Consumers; AI and Machine Learning; Investment Return; Entertainment and Recreation Industry; Sports Industry
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Alley, Michael, Max Biggs, Rim Hariss, Charles Herrmann, Michael Lingzhi Li, and Georgia Perakis. "Pricing for Heterogeneous Products: Analytics for Ticket Reselling." Manufacturing & Service Operations Management 25, no. 2 (March–April 2023): 409–426.
  • Article

Vungle Inc. Improves Monetization Using Big-Data Analytics

By: Bert De Reyck, Ioannis Fragkos, Yael Grushka-Cockayne, Casey Lichtendahl, Hammond Guerin and Andrew Kritzer
The advent of big data has created opportunities for firms to customize their products and services to unprecedented levels of granularity. Using big data to personalize an offering in real time, however, remains a major challenge. In the mobile advertising industry,... View Details
Keywords: Big Data; Monetization; Data and Data Sets; Advertising; Mobile Technology; Customization and Personalization; Performance Improvement
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De Reyck, Bert, Ioannis Fragkos, Yael Grushka-Cockayne, Casey Lichtendahl, Hammond Guerin, and Andrew Kritzer. "Vungle Inc. Improves Monetization Using Big-Data Analytics." Interfaces 47, no. 5 (September–October 2017): 454–466.
  • May 1990
  • Teaching Note

Associated Instruments Corp.: Analytic Instruments Division, Teaching Note

By: Steven C. Wheelwright
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Wheelwright, Steven C. "Associated Instruments Corp.: Analytic Instruments Division, Teaching Note." Harvard Business School Teaching Note 690-091, May 1990.
  • 02 Feb 2013
  • News

Finance as an Analytical Partner to the Business

  • February 1974
  • Journal Article

Natural Selection of Life History Attibutes: An Analytical Approach

By: Robert S. Kaplan, Howard M. Taylor, Robert Gourley and Charles Lawrence
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Kaplan, Robert S., Howard M. Taylor, Robert Gourley, and Charles Lawrence. "Natural Selection of Life History Attibutes: An Analytical Approach." Theoretical Population Biology 5, no. 1 (February 1974).
  • May–June 2023
  • Article

Unmasking Behaviors During the Pandemic with Video Analytics

By: Shunyuan Zhang, Kaiquan Xu and Kannan Srinivasan
In 2020, as the novel coronavirus spread globally, face masks were recommended in public settings to protect against and slow down viral transmission. People complied to varying extents, and their reactions may have been driven by a variety of psychological factors.... View Details
Keywords: COVID-19 Pandemic; Social Influence; Social Norms; Health Pandemics; Behavior
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Zhang, Shunyuan, Kaiquan Xu, and Kannan Srinivasan. "Unmasking Behaviors During the Pandemic with Video Analytics." Marketing Science 42, no. 3 (May–June 2023): 440–450.
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