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- Faculty Publications (30)
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- All HBS Web (120)
- Faculty Publications (30)
- 26 Oct 2022
- Research & Ideas
How Paid Promos Take the Shine Off YouTube Stars (and Tips for Better Influencer Marketing)
“Now, brands are working with a lot of influencers, and it’s difficult for them to centralize content. Second, they probably don’t want to centralize content because they actually want to leverage the authenticity and the creativity of... View Details
- 31 Jul 2023
- News
Striving for Imperfection
they could crowdsource in collective intelligence from the world of, in this case, it was a person who was an expert in computer vision and artificial intelligence to transform how a conservation organization works. We’ve seen very similar things with what’s called... View Details
- 08 Feb 2024
- Blog Post
African American Student Union Spotlight on Joint Degrees
most unique components of the educational experience at HBS is the case method. This collaborative approach to learning has exposed me to new ways of thinking and has provided creative methods of structuring solutions to problems. It has... View Details
- Web
Winners & Runners-Up | New Venture Competition
healthier alternative candy bar snack. Business Track, 2025 Argus Systems Lisa Yan (MBA 2025) Drew Borinstein (MBA 2025) Business Track Winner Accelerating AI model development for physical AI. HydroHaul Eli Litchman (MBA 2025) Fenil... View Details
- 07 May 2020
- Research & Ideas
The One Good Thing Caused by COVID-19: Innovation
makes consumers more willing to pay for safety features." Already during the pandemic, companies have been creative in identifying "low-hanging fruit" that could be quickly implemented in their operations. Grocery stores... View Details
Keywords: by Hong Luo and Alberto Galasso
- 01 Mar 2024
- News
Alumni and Faculty Books and Podcasts
retribution. Fusion Strategy: How Real-Time Data and AI Will Power the Industrial Future By Vijay Govindarajan (MBA 1976, DBA 1978) and Venkat Venkatraman Harvard Business School Press Tech giants like Facebook, Amazon, and Google can... View Details
- Web
Globalization - Faculty & Research
becoming CEO. Lisa Su and AMD (B) helps students understand the key elements of the transformation, and how Su is positioning the company for the future. Keywords: Turnaround ; Change Management ; Transformation ; Decision Making ; Globalized Markets and Industries ;... View Details
- Web
Disruptive Innovation Online Course | HBS Online
WRH's Dilemma Show Hide Details Concepts Introduction Three Types of Innovation Some Finer Details About Disruption WR Hambrecht and the Google IPO Applying Innovation and Disruption to You Featured Exercises Reflection: Blockbuster’s Demise View Details
- Web
Frequently Asked Questions | HBS Online
of Digital Innovation and Strategy CORe AI Essentials for Business Alternative Investments Business Analytics Business and Climate Change Business Strategy Creating Brand Value Design Thinking and Innovation Digital Marketing Strategy... View Details
- 22 Feb 2022
- News
New Urban Order
that they want to invest in for the long term.” “Private equity firms look at water as a critical asset that they want to invest in for the long term.” But the path to further innovations and technology in the water space, says Littlefield, needs some View Details
Keywords: Kathleen Fu, Deborah Blagg, Julia Hanna, and Maureen Harmon; illustrations by; energy; environment; sustainability; entrepreneurship; Transit and Ground Passenger Transportation; Transportation; Water, Sewage and Supply Systems; Utilities; Construction of Buildings; Construction; Waste Management and Remediation Services; Corporate Services
- 06 Aug 2019
- Cold Call Podcast
Super Bowl Ads Sell Products, but Do They Sell Brands?
The signature song in the show is “Advertising Ruins Everything”, the tongue and cheek nature of it. This was all on social media, and then coupled with the actual live performance was one of the most interesting and creative strokes of... View Details
- 15 Dec 2024
- News
Forward Thinking
You can ask the internet anything, but getting an answer via generative artificial intelligence consumes about 10 times more electricity than a traditional Google search. Consequently, the data centers where AI tools are trained and run are guzzling more and more... View Details
- 25 Aug 2022
- News
A New Platform for Alumni Engagement
whole experience was an experiment, says Lakhani, the Dorothy and Michael Hintze Professor of Business Administration. In designing the Business of AI SIP, Lakhani had as his thought partner HBS executive fellow Vladimir Jacimovic (MBA... View Details
Keywords: April White
- Web
Cynthia Chen | MBA
from those I worked with. Professional goals: I hope to build and lead products at the forefront of AI and data, enabling machine learning to benefit society. Some long-term visions that I hope to contribute toward include steering View Details
- 21 Mar 2024
- News
OC Alumni Get Clarity on AI; Inequality and Climate Change Explored in DC
Clubs News Clubs News Demystifying AI at Orange County Leadership Breakfast At its first HBS Leadership Breakfast event since before the pandemic, the HBS Association of Orange County (HBSAOC) tackled the potential of View Details
Keywords: Margie Kelley
- Web
A-Z List of Tools | Information Technology
A-Z List of Tools An alphabetical list Login information may be required to access some of the links in this list. 3 3Play A Adobe Creative Suite & Components Alumni Portal B Buy-to-Pay C Canvas Case Template Catering Classroom &... View Details
- Web
Navigating Your Worth: AI, Negotiations, and the Nature of Expertise - Course Catalog
following: in today’s environment, your expertise can be codified. Consider the new Tom Hank’s film Here (2024), where an AI model of Tom’s acting expertise can be used to face-swap and de-age him. Using similar technology, the emails,... View Details
- Web
3 Technologies that Will Change the World - Course Catalog
opportunities and risks will they create for business leaders? What ethical choices will they force business leaders to confront? In November 2022, the introduction of ChatGPT brought the potential and power of Generative AI into public... View Details
- Web
Faculty | Information Technology
Creative Cloud Budgeting ChatGPT Edu Computer Upgrades Generative AI Tools at HBS My Requests Information Security Marketing & Communications Templates O365 SharePoint OneDrive O365 Teams Personal Devices... View Details
- 25 Aug 2022
- News
Labs Enable Large-scale Research
an effective and equitable way. The lab’s findings will be especially relevant to large, digital-immigrant organizations and to younger organizations aiming to develop retraining services in the private and public sectors. TRUSTWORTHY AI... View Details