Community - Publications - Faculty & Research

21 Mar 2018
Blog Post

Telling Your Story: How to Create a Powerful Personal Digital Brand

foundation: Get your story straight"Your story is much more than a pitch," Grinshpun says. "A good story gives others a clear idea of who you are and what excites you," and embraces three core virtues: 1) it View Details

23 May 2000
Research & Ideas

Minding the Muse: The Impact of Downsizing on Corporate Creativity

challenging assignments, adequate resources, supportive work groups, management that places a premium on creativity, and project leaders who understand the creative process and have strong communications skills. At the other end of the... View Details

Keywords: by Peter K. Jacobs

February 5, 2009
Comment

In Praise of Marketing

By: John A. Quelch

Many dismiss marketing as manipulative, deceptive, and intrusive. Marketing, they argue, focuses too much of our attention on material consumption. More recently, Benjamin Barber, in his 2007 book Consumed, claims that marketing is "sucking up the air from every other... View Details

Keywords: Marketing; Consumer Loyalty; Local Vs. Global Branding; Multi-national Brands; Misleading and Fraudulent Advertising; Customer Value and Value Chain; Customer Satisfaction; Globalized Economies and Regions; Cross-Cultural and Cross-Border Issues; Multinational Firms and Management; Globalized Markets and Industries; Brands and Branding; Marketing Communications; Marketing Strategy; Product Positioning

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10 Mar 2021
Blog Post

COVID Killed the Traditional Workplace

physically together during periods of temporary colocation and encourage asynchronous communication and knowledge codification. It is also important to plan for virtual watercoolers to foster informal social interactions in remote... View Details

Keywords: All Industries

15 May 2012
First Look

First Look: May 15

Distributed Innovation Author:Carliss Y. Baldwin Abstract Systems of distributed innovation-so-called business ecosystems-have become increasingly prevalent in many industries. These entities generally encompass numerous corporations, individuals, and View Details

Keywords: Carmen Nobel

18 Feb 2022
Blog Post

Short Intensive Program (SIP): Climate Adaptation

job of highlighting this point of "who has access to these models?" as well as the potential future democratization of data. Kate Gordon’s point about climate risks being bipartisan really hit home for me too, as she pointed out that no View Details

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Leadership, Ethics, and Corporate Accountability Course | HBS Online

conflicts and communicate the “why” behind your decisions Establish a toolkit for making tough leadership decisions now and in the future Who Will Benefit First-Time Managers Mid-Career & Senior Professionals Entrepreneurs Determine and... View Details

08 Mar 2019
Blog Post

Reclaiming Feminism: A Celebration of International Women’s Day

In honor of International Women's Day, the Women's Student Association set out to reclaim the word 'feminism'. They reached out to the HBS community to find out what the word means to its members. The result is a portrait project... View Details

01 Dec 1998
News

Africa's Way

Communications Group) has secured $37 million in financing to support wireless communication programs in underdeveloped regions, including sub-Saharan Africa. "We are currently setting up voicemail through... View Details

Keywords: Susan Young and Garry Emmons

28 Sep 2015
Research & Ideas

Six Lessons from Mobile Money Ventures in Developing Countries

one hand, this is not rocket science, and yet you see hundreds of applications not doing well.” Lal’s research delved into five successful mobile money deployments: Telesom ZAAD in Somaliland, Dialog eZ Cash in Sri Lanka, Econet EcoCash in Zimbabwe, SMART View Details

Keywords: by Dina Gerdeman; Financial Services; Telecommunications

02 Jul 2015
Op-Ed

The Future of the Greek Economy

reducing corruption. A finance minister who will lead this challenging reform needs to communicate clearly, consistently, and specifically regarding the financial condition and future targets of the country. It's essential to build trust... View Details

Keywords: by Laura Alfaro, Dante Roscini & George Serafeim; Banking

18 Nov 2010
Research & Ideas

GM’s IPO: Back to the Future

the doubt as it progresses with the IPO, GM must not only follow through with products that deliver higher quality and reliability but also clearly communicate these advances to consumers, even If that means focusing on just a small... View Details

Keywords: by Staff; Auto

22 Jan 2007
Research & Ideas

The Immigrant Technologist: Studying Technology Transfer with China

circles. Q: What makes technology transfer happen? Is it entrepreneurial opportunity in the home country, a loyalty to the home country, or government policies that encourage or require people to come home? A: It's all of those. Surveys of these diasporic View Details

Keywords: Re: William R. Kerr; Technology; Computer

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A Retirement Expert Explores Finding Fulfillment After Work | Working Knowledge

retiring and happily spent more time with her family, friends, and community activities. Jay worked half time for six months after he retired from his partnership in a consulting firm, then retired, but continued to do some part-time... View Details

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Preface - Coin and Conscience – Baker Library | Bloomberg Center, Historical Collections

the collection—Breughel, Goltzius, Rembrandt, Hogarth, and Gillray, to name a few—its subject orientation offers a unique dimension to researchers, who would otherwise have access to print catalogs only by artist or school. For social and economic historians, these... View Details

01 Mar 2014
News

Faculty and Alumni Books for March 2014

build a community of engaged partners who share a common passion and are eager to provide the resources needed to change the world—not just money, but also time, talents, personal networks, creative thinking, and public support. A... View Details

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Strategies for Cross-National Regions - Institute For Strategy And Competitiveness

nations Speed up the process of economic upgrading at the national level Promote interest and investment in the region by the international community The Institute and Michael Porter are engaged in helping several cross-national regions... View Details

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Welcome to HBS | MBA

Welcome to HBS Student Handbook Dear Student, Welcome! At Harvard Business School, we bring together an inclusive community of serious, collaborative learners in dynamic, immersive educational environments fueled by rigorous research and... View Details

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Impact & Testimonials | Information Technology

held reaching 11,000+ participants globally, including MBA and Executive Education classes, virtual board meetings, as well as exciting community engagement events. Since Fiscal Year 2021 143 Unique Faculty 13,500 Unique Participants... View Details

01 Dec 2007
News

Faculty Books

communication and collaboration between the FDA and the private sector. The editors place the perspectives of agency leaders and industry representatives within the context of the FDA’s regulatory history and provide newer, more realistic... View Details

Keywords: Business Schools & Computer & Management Training; Educational Services

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