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  • November 2021 (Revised May 2025)
  • Teaching Plan

Responsive Working at PepsiCo UK (A), (B), and (C)

By: Amy C. Edmondson
This teaching plan is designed to be used in conjunction with the case “Responsive Working at PepsiCo UK (A) and (B)” HBS product numbers 621076 and 621077 to help faculty deepen students’ comprehension of business issues and energize classroom discussion. View Details
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Edmondson, Amy C. "Responsive Working at PepsiCo UK (A), (B), and (C)." Harvard Business School Teaching Plan 622-047, November 2021. (Revised May 2025.)
  • Teaching Interest

Overview

I am passionate about developing leaders through education. I teach organizational behavior and leadership to MBA students. I have taught the core organizational behavior class at the Harvard Extension School for four semesters, where I three times won the “Highest... View Details
Keywords: Organizational Behavior; Leadership; Performance Appraisal; Performance Management; Culture; Motivation; Prosocial Motivation; Manufacturing Industry; Consulting Industry
  • April 2018
  • Teaching Note

InsideSales.com (A) and (B)

By: Frank Cespedes
Teaching Note for HBS Nos. 817-018 and 817-042. InsideSales.com (ISC) has been successful selling its software to small- and medium-sized businesses (SMB). But for various reasons, the founders see “the next stage of growth” as building a scalable sales and service... View Details
Keywords: Corporate Entrepreneurship; Organizational Change and Adaptation; Organizational Design; Customer Relationship Management; Growth Management; Marketing Strategy; Salesforce Management; Talent and Talent Management; Technology Industry
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Cespedes, Frank. "InsideSales.com (A) and (B)." Harvard Business School Teaching Note 818-122, April 2018.
  • February 2008 (Revised April 2010)
  • Case

The Globalization of East Asian Pop Music

By: Jordan Siegel and Yi Kwan Chu
This case on the globalization of East Asian pop music is useful for teaching concepts of regional business strategy and also of cultural arbitrage. Music companies in the case must examine why certain markets are clearly more profitable than others. They must also... View Details
Keywords: Profit; Globalization; Cross-Cultural and Cross-Border Issues; Business Strategy; Expansion; Music Industry; East Asia
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Siegel, Jordan, and Yi Kwan Chu. "The Globalization of East Asian Pop Music." Harvard Business School Case 708-479, February 2008. (Revised April 2010.)
  • January 2014 (Revised February 2016)
  • Case

U.S. Government Debt and the Debate over a Balanced Budget Amendment

By: Matthew Weinzierl, Katrina Flanagan and Alastair Su
In the first decade of the 21st century, national debt as a share of GDP rose dramatically in the United States and across the developed world. This case consists of excerpts from leading commentators explaining and commenting on this trend and the economic and moral... View Details
Keywords: National Debt; Social Discount Rate; Ricardian Equivalence; Government and Politics; Macroeconomics; United States
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Weinzierl, Matthew, Katrina Flanagan, and Alastair Su. "U.S. Government Debt and the Debate over a Balanced Budget Amendment." Harvard Business School Case 714-031, January 2014. (Revised February 2016.)
  • April 2011 (Revised November 2012)
  • Supplement

Reinsurance Negotiation: Confidential Information for Brack Re

By: Robert C. Pozen and Henoch Senbetta
The Reinsurance Negotiation case is a fictional three-party negotiation between a primary insurer and two reinsurers. The case is appropriate for use in a wide variety of courses, including Financial Institutions, Negotiations, and courses related to the Insurance and... View Details
Keywords: Insurance; Negotiation
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Pozen, Robert C., and Henoch Senbetta. "Reinsurance Negotiation: Confidential Information for Brack Re." Harvard Business School Supplement 311-113, April 2011. (Revised November 2012.)
  • April 2011 (Revised November 2012)
  • Exercise

Reinsurance Negotiation: Confidential Information for JLT Insurance Company

By: Robert C. Pozen and Henoch Senbetta
The Reinsurance Negotiation case is a fictional three-party negotiation between a primary insurer and two reinsurers. The case is appropriate for use in a wide variety of courses, including Financial Institutions, Negotiations, and courses related to the Insurance and... View Details
Keywords: Negotiation; Insurance
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Pozen, Robert C., and Henoch Senbetta. "Reinsurance Negotiation: Confidential Information for JLT Insurance Company." Harvard Business School Exercise 311-111, April 2011. (Revised November 2012.)
  • July 2022 (Revised January 2023)
  • Case

Vicky Tsai and Tatcha: Confronting Stereotypes

By: Geoffrey Jones and Veronica Tong
Teaching Plan for HBS Case No. 323-007. This case examines the career of Vicky Tsai, the creator of San Francisco-based TATCHA, a Japanese-themed luxury beauty brand launched in 2009. It explores how Tsai developed the concept, assembled management, and successfully... View Details
Keywords: Cosmetics Industry; Japan; Startup; Marketing; Entrepreneurship; Growth and Development; Product Development; Product Marketing; Acquisition; Identity; Brands and Branding; Ethnicity; Gender; Beauty and Cosmetics Industry; United States
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Jones, Geoffrey, and Veronica Tong. "Vicky Tsai and Tatcha: Confronting Stereotypes." Harvard Business School Case 323-007, July 2022. (Revised January 2023.)
  • September 2023
  • Teaching Note

Patagonia: 'Earth Is Now Our Only Shareholder'

By: Brian Trelstad, Nien-hê Hsieh, Michael Norris and Susan Pinckney
Teaching Note for HBS Case No. 323-057. Patagonia’s change of ownership from a privately held company to a perpetual purpose trust and 501(c)(4) nonprofit in order to use the company’s profit to fight the environmental crisis and be a model for future businesses. View Details
Keywords: Trusts; Business Ventures; Business Organization; Family Business; Restructuring; Change; Disruption; Transition; Decision Making; Ethics; Values and Beliefs; Finance; Financial Management; Governance; Corporate Governance; Investment Activism; Innovation Leadership; Labor; Law; Common Law; Management; Goals and Objectives; Organizations; Corporate Social Responsibility and Impact; Organizational Change and Adaptation; Organizational Culture; Ownership; Ownership Type; Family Ownership; Private Ownership; Social Enterprise; Nonprofit Organizations; Society; Social Issues; Wealth and Poverty; Value; Value Creation; Apparel and Accessories Industry; United States
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Trelstad, Brian, Nien-hê Hsieh, Michael Norris, and Susan Pinckney. "Patagonia: 'Earth Is Now Our Only Shareholder'." Harvard Business School Teaching Note 324-003, September 2023.
  • 13 Oct 2020
  • Cold Call Podcast

Can Entrepreneurs Make Mobile Voting Easy and Secure?

Keywords: Re: Mitchell B. Weiss; Public Administration
  • April 2011 (Revised November 2012)
  • Supplement

Reinsurance Negotiation: Confidential Information for Auburn Re

By: Robert C. Pozen and Henoch Senbetta
The Reinsurance Negotiation case is a fictional three-party negotiation between a primary insurer and two reinsurers. The case is appropriate for use in a wide variety of courses, including Financial Institutions, Negotiations, and courses related to the Insurance and... View Details
Keywords: Insurance; Negotiation
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Pozen, Robert C., and Henoch Senbetta. "Reinsurance Negotiation: Confidential Information for Auburn Re." Harvard Business School Supplement 311-112, April 2011. (Revised November 2012.)
  • July 2018
  • Teaching Plan

Joan Bavaria and Multi-Dimensional Capitalism

By: Geoffrey Jones and Valeria Giacomin
This Teaching Plan accompanies the case HBS No. 317-028, “Joan Bavaria and Multi-Dimensional Capitalism.” It provides guidelines for class discussion, as well as a board plan. The case traces the origins of sustainable finance and investor activism through the career... View Details
Keywords: Corporate Social Responsibility and Impact; Investment; Social Entrepreneurship; Personal Development and Career
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Jones, Geoffrey, and Valeria Giacomin. "Joan Bavaria and Multi-Dimensional Capitalism." Harvard Business School Teaching Plan 319-008, July 2018.
  • September 2009 (Revised June 2011)
  • Case

Mercury Athletic: Valuing the Opportunity

By: Timothy A. Luehrman and Joel L. Heilprin
In January 2007, West Coast Fashions, Inc., a large designer and marketer of branded apparel, announced a strategic reorganization that would result in the divestiture of their wholly owned footwear subsidiary, Mercury Athletic. John Liedtke, the head of business... View Details
Keywords: Mergers & Acquisitions; Sensitivity Analysis; Cost of Capital; Restructuring; Valuation; Cash Flow; Mergers and Acquisitions; Corporate Finance; Apparel and Accessories Industry
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Luehrman, Timothy A., and Joel L. Heilprin. "Mercury Athletic: Valuing the Opportunity." Harvard Business School Brief Case 094-050, September 2009. (Revised June 2011.)
  • March 2023
  • Teaching Note

Ransomware Attack at Colonial Pipeline Company

By: Suraj Srinivasan and Li-Kuan Ni
Teaching Note for HBS Case No. 123-069. On the morning of May 7, 2021, Colonial Pipeline Company became aware that the company had been the victim of a malicious ransomware attack that had stolen and locked up company data. The extortionists demanded 75 bitcoins (worth... View Details
Keywords: Disruption; Communication; Communication Strategy; Decision Making; Decision Choices and Conditions; Judgments; Corporate Accountability; Corporate Disclosure; Corporate Governance; Governance Controls; Policy; Employees; News; Cybersecurity; Digital Strategy; Information Infrastructure; Information Management; Internet and the Web; Crisis Management; Business or Company Management; Resource Allocation; Risk Management; Negotiation Tactics; Failure; Business and Stakeholder Relations; Attitudes; Behavior; Perception; Reputation; Trust; Public Opinion; Social Issues; Infrastructure; Distribution Industry; United States; Alabama
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Srinivasan, Suraj, and Li-Kuan Ni. "Ransomware Attack at Colonial Pipeline Company." Harvard Business School Teaching Note 123-070, March 2023.
  • January 1986 (Revised March 1993)
  • Case

Centex Telemanagement, Inc.

By: William A. Sahlman
Contains a description of the events surrounding the financing of Centex Telemanagement, Inc. by Sierra Ventures, a venture capital fund. The case is written from the perspective of the venture capitalists and is designed to teach students about the process of venture... View Details
Keywords: Venture Capital
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Sahlman, William A. "Centex Telemanagement, Inc." Harvard Business School Case 286-059, January 1986. (Revised March 1993.)
  • October 1995
  • Case

Centex Telemanagement, Inc. (B)

By: William A. Sahlman and Andrew S. Janower
Contains a description of the events surrounding the financing of Centex Telemanagement, Inc. by Sierra Ventures, a venture capital fund. The case is written from the perspective of the venture capitalists and is designed to teach students about the process of venture... View Details
Keywords: Venture Capital; Financing and Loans; Financial Institutions; Business Startups
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Sahlman, William A., and Andrew S. Janower. "Centex Telemanagement, Inc. (B)." Harvard Business School Case 396-102, October 1995.
  • June 2016
  • Teaching Note

The Rawlinsons: Facing Life and Career Decisions as a Couple

By: Boris Groysberg and Robin Abrahams
David and Nadia Rawlinson are a dual-career power couple who both seek executive careers in large organizations. At the beginning of the case, Nadia has taken a new job in San Francisco, while David has been offered an opportunity in London. What are the risks of... View Details
Keywords: Career Management; Career Planning; Personal Development and Career; Gender
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Groysberg, Boris, and Robin Abrahams. "The Rawlinsons: Facing Life and Career Decisions as a Couple." Harvard Business School Teaching Note 416-062, June 2016.
  • January 1989 (Revised September 1995)
  • Case

MSDI-Alcala de Henares, Spain

By: Timothy A. Luehrman
Merck & Co., Inc. is evaluating a proposed cost-saving investment by its Spanish subsidiary. The case introduces techniques of discounted cash flow valuation analysis in a multicurrency setting. Can be used to teach basic international parity conditions as they relate... View Details
Keywords: Business Subsidiaries; Cash Flow; Cost Management; Currency; Investment; Management Analysis, Tools, and Techniques; Valuation; Spain
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Luehrman, Timothy A. "MSDI-Alcala de Henares, Spain." Harvard Business School Case 289-029, January 1989. (Revised September 1995.)
  • May 2016
  • Teaching Plan

Lomography: Analog in a Digital World

By: John T. Gourville
This teaching plan is designed to be used in conjunction with the case “Lomography: Analog in a Digital World,” HBS No. 516-006 and its related products to help faculty deepen students’ comprehension of business issues and energize classroom discussion. View Details
Keywords: Photography; Digital; Analog; Technology
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Gourville, John T. "Lomography: Analog in a Digital World." Harvard Business School Teaching Plan 516-109, May 2016.
  • December 2015
  • Case

IDEO: Human-Centered Service Design

By: Ryan W. Buell and Andrew Otazo
The case describes IDEO, one of the world's leading design firms, and its human-centered innovation culture and processes. It is an example of what managers can do to make their own organizations more innovative. In reaction to a rapidly changing competitive landscape,... View Details
Keywords: Design Thinking; Innovation; Service Management; Service; Design; Service Delivery; Innovation and Management; Entertainment and Recreation Industry; Peru
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Buell, Ryan W., and Andrew Otazo. "IDEO: Human-Centered Service Design." Harvard Business School Multimedia/Video Case 615-703, December 2015.
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