Publications

1992
Chapter

Critical Path to Corporate Renewal: Developing Human Resources While Focusing on the Business

September 1990 (Revised January 1992)
Case

Procter & Gamble Japan (A)

By: Michael Y. Yoshino

Ten years after entering Japan, P&G had accumulated over $250 million in operating losses on declining annual sales of $120 million by 1983. The decision facing the president of P&G International: exit, retrench or rebuild the operation? Ironically, the initial entry... View Details

Keywords: Restructuring; Change Management; Profit; Market Entry and Exit; Market Participation; Sales; Competition; Technology; Beauty and Cosmetics Industry; Consumer Products Industry; Japan

September 1990 (Revised January 1992)
Case

Eli Lilly and Co. (A): Globalization

By: Michael Y. Yoshino

Examines the changes taking place in Eli Lilly in response to the globalization of the pharmaceuticals industry. Identifies the steps taken by management, problems currently faced, and challenges for the future. Allows examination of the process of implementing a... View Details

Keywords: Change; Globalization; Global Strategy; Business or Company Management; Problems and Challenges; Perspective; Pharmaceutical Industry

August 1990 (Revised January 1992)
Case

Eli Lilly and Co. (B): Europe

By: Michael Y. Yoshino

Examines the challenges facing the company in light of the changing economic, regulatory, and competitive environment in the European pharmaceutical industry. Examines the steps taken by the company adapting to this changing situation as part of a total globalization... View Details

Keywords: Change Management; Economics; Global Strategy; Business or Company Management; Growth and Development Strategy; Adaptation; Competition; Pharmaceutical Industry; Europe

March 1990 (Revised September 1993)
Case

People Express Airlines: Rise and Decline

Describes the innovative approach to organizing and managing employees by People Express and describes the company's eventual demise. This material can be used to inform about leading edge human resource management practices and to raise questions about what went... View Details

Keywords: Employee Relationship Management; Human Resources; Air Transportation Industry

December 1989
Supplement

People Express Decline: Interview with Don Burr, Video

Presents an interview with Don Burr, CEO, as he reviews his account of how and why People Express failed as a corporation and was ultimately sold to Continental Airlines. View Details

Keywords: Management Teams; Failure; Business Exit or Shutdown; Air Transportation Industry

December 1989
Supplement

People Express Philosophy: Interview with Don Burr, Video

Presents an interview with Don Burr as he reviews the philosophy of management and managements approach of People Express. View Details

Keywords: Management Style; Management Teams; Strategy; Goals and Objectives; Air Transportation Industry

April 1989 (Revised March 1990)
Case

Burlington Northern (B)

By: Janice H. Hammond

Describes the experiences of a seasoned Burlington Northern (BN) sales representative after the introduction of ShipSmart, a decision support system developed by the BN to help its employees and customers analyze logistics problems. After a brief description of a... View Details

Keywords: Change Management; Expansion; Rail Transportation; Logistics; Distribution Channels; Truck Transportation; Innovation and Invention; Sales; Rail Industry; United States

December 1988
Background Note

Note: An Introduction to Team Building

Keywords: Groups and Teams

Winter 1988
Article

Towards a Redefinition of OD: A Critique of Research Focus and Method

Read Now

September 1988
Case

Skil Corp.

By: Michael E. Porter

The portable electric power tool market in the United States was approximately $1.1 billion in 1979. There were about a dozen manufacturers competing in the U.S. market, of which five were U.S. companies. Skil was the third largest U.S. competitor. Skil was acquired by... View Details

Keywords: Competition; Competitive Strategy; Mergers and Acquisitions; Business Strategy; Emerging Markets; United States

June 1988
Supplement

Bethoney Manufacturing: Interview with Plant Manager and Union President, Video

Keywords: Labor and Management Relations

January 1988
Case

Line Technologies Immunocytometry Systems

January 1988 (Revised January 2007)
Background Note

Leading Change

Presents a conceptual framework for understanding the process of leading organizational change. Change leaders must create dissatisfaction with the status quo, develop a vision of the future state, and manage a process that sequences and orchestrates events and changes... View Details

Keywords: Organizational Change and Adaptation; Change Management; Leading Change

October 1987 (Revised January 1991)
Case

Dana Corp.: The Richmond Camshaft Plant (Condensed)

Keywords: Labor; Performance Productivity

April 1987
Case

Giant Systems Division: The Personnel Function

Keywords: Human Resources; Management

April 1987 (Revised April 1987)
Case

Tiberg Co.

By: Michael Beer and Daniel J. Isenberg

Describes the efforts of a vice president of purchasing to coordinate and centralize purchasing procedures in a multinational company. He encounters a lack of active cooperation. A rewritten version of an earlier case by G. Lombard. View Details

Keywords: Cost Management; Multinational Firms and Management; Governance Controls; Managerial Roles; Organizational Change and Adaptation; Organizational Design; Power and Influence