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  • June 2003
  • Teaching Note

Discovering the Future: R&D Strategy at Merck (TN)

By: Gary P. Pisano
Teaching Note for (9-601-086). View Details
Keywords: Pharmaceutical Industry
Citation
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Pisano, Gary P. "Discovering the Future: R&D Strategy at Merck (TN)." Harvard Business School Teaching Note 603-137, June 2003.
  • October 2002 (Revised June 2003)
  • Background Note

New Frontiers in Target Discovery and Validation

By: Regina E. Herzlinger, Niv Caviar, Jon Chatterton and Andrea Lynn
Explains Immusol and Novartis's technology. View Details
Keywords: Information Technology; Technological Innovation; Pharmaceutical Industry
Citation
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Herzlinger, Regina E., Niv Caviar, Jon Chatterton, and Andrea Lynn. "New Frontiers in Target Discovery and Validation." Harvard Business School Background Note 303-054, October 2002. (Revised June 2003.)
  • August 2001
  • Case

Scios, Inc.

By: Regina E. Herzlinger
Scios, filled with distinguished scientists and experienced managers, nevertheless fails to clear the FDA Phase III process for an important biotechnology drug. This case asks the students to analyze the social costs and benefits of the regulatory process. View Details
Keywords: Governing Rules, Regulations, and Reforms; Health Care and Treatment; Cost Management; Cost vs Benefits; Social Issues; Pharmaceutical Industry; United States
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Herzlinger, Regina E. "Scios, Inc." Harvard Business School Case 302-034, August 2001.
  • March 2001 (Revised September 2002)
  • Case

Merck Latin America (C): Brazil

By: Michael Beer and James Weber
Examines Merck's change effort in Brazil from the perspective of the local employees. View Details
Keywords: Change Management; Cross-Cultural and Cross-Border Issues; Multinational Firms and Management; Employees; Operations; Perspective; Pharmaceutical Industry; Brazil
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Beer, Michael, and James Weber. "Merck Latin America (C): Brazil." Harvard Business School Case 401-031, March 2001. (Revised September 2002.)
  • February 2000
  • Case

Merck-Medco (B)

By: V. Kasturi Rangan
Keywords: Pharmaceutical Industry
Citation
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Rangan, V. Kasturi. "Merck-Medco (B)." Harvard Business School Case 500-078, February 2000.
  • February 1987 (Revised April 1987)
  • Case

Eli Lilly and Co. (A)

By: William J. Bruns Jr.
Keywords: Pharmaceutical Industry
Citation
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Bruns, William J., Jr. "Eli Lilly and Co. (A)." Harvard Business School Case 187-064, February 1987. (Revised April 1987.)
  • March 1999 (Revised June 2000)
  • Case

Eli Lilly: The Evista Project

By: Steven C. Wheelwright and Matt Verlinden
Describes the creation and operation of the initial two heavyweight teams for new drug development and launch. The primary focus is on one of the teams, Evista, although comparisons to the other team, Zyprexa, are included. Lilly must decide the next phase (postlaunch)... View Details
Keywords: Projects; Groups and Teams; Operations; Management Teams; Product Development; Transition; Product Design; Business Startups; Business Plan; Product Launch; Competition; Service Operations; Pharmaceutical Industry
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Wheelwright, Steven C., and Matt Verlinden. "Eli Lilly: The Evista Project." Harvard Business School Case 699-016, March 1999. (Revised June 2000.)
  • September 1993
  • Supplement

Manufacturing at ALZA: The Right Prescription? (C)

By: Dorothy A. Leonard
ALZA, a drug delivery company, considers marketing its own and other companies' products. The primary issue is whether to build an internal sales force focused on a few niche markets, to finance a sales force through alliances, or to acquire a marketing company. View Details
Keywords: Mergers and Acquisitions; Product Marketing; Alliances; Research and Development; Salesforce Management; Business Strategy; Pharmaceutical Industry
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Leonard, Dorothy A. "Manufacturing at ALZA: The Right Prescription? (C)." Harvard Business School Supplement 694-021, September 1993.
  • September 1983 (Revised November 1984)
  • Case

Syntex Laboratories (B)

The recommendations of the consultants require a number of assumptions and modifications to be implemented by Syntex Labs. Presents the initial implementation plan of the company. View Details
Keywords: Organizational Change and Adaptation; Strategic Planning; Salesforce Management; Pharmaceutical Industry
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Clarke, Darral G. "Syntex Laboratories (B)." Harvard Business School Case 584-034, September 1983. (Revised November 1984.)
  • July 28, 2004
  • Article

Generic Dispensing and Substitution in Mail and Retail Pharmacies

By: Marta Wosinska and Robert S. Huckman
Keywords: Health; Sales; Pharmaceutical Industry
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Wosinska, Marta, and Robert S. Huckman. "Generic Dispensing and Substitution in Mail and Retail Pharmacies." Health Affairs (July 28, 2004): W4–409 – W4–416.
  • August 1995 (Revised June 1997)
  • Case

Hillcrest Research Associates, Inc.

Hillcrest designs and administers testing procedures for drugs to determine whether they pass FDA specifications. As the company grows, it encounters problems with information technology and with the clinical research associates, who feel pressured to report more... View Details
Keywords: Growth Management; Information Technology; Health Testing and Trials; Pharmaceutical Industry
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Barnes, Louis B. "Hillcrest Research Associates, Inc." Harvard Business School Case 496-021, August 1995. (Revised June 1997.)
  • May 1992
  • Teaching Note

Amgen, Inc.: Planning the Unplannable, Teaching Note

By: Nitin Nohria
Teaching Note for (9-492-052). View Details
Keywords: Pharmaceutical Industry
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Nohria, Nitin. "Amgen, Inc.: Planning the Unplannable, Teaching Note." Harvard Business School Teaching Note 492-054, May 1992.
  • 05 Mar 2001
  • What Do You Think?

Fine Coupling: Can Human Resource Management Learn from Supply Chain Management?

Productivity will improve as the alternation of job assignments eliminates the 'indispensable' worker." Connie Luthy says, "I have practiced 'Just-In-Time' hiring ... in the pharmaceutical industry.... I have advised my client... View Details
Keywords: by James Heskett
  • 10 Jan 2005
  • Research & Ideas

Motivation and the Cross-Sector Alliance

medicines. Furthermore, Chile offers no reimbursements for pharmaceutical expenses, so this tends to add to customers' negative disposition." To respond to this situation, FASA considered a possible collaboration with the Fundación... View Details
Keywords: by James Austin, Ezequiel Reficco & SEKN research team
  • 10 Sep 2007
  • Research & Ideas

High Note: Managing the Medici String Quartet

The panel consisted of Bob Frosch, who used to head NASA and R&D for GM; Vicki Sato, who was president of Vertex Pharmaceuticals and is now on the HBS faculty; and Peter Hanke, a conductor. These people have had a lot of experience... View Details
Keywords: by Martha Lagace; Music
  • 07 Aug 2009
  • What Do You Think?

Why Can’t Americans Get Health Care Right?

above are numerous in a channel that includes, in your comments, food and tobacco producers of unhealthy products (Christy Hitchens, Tom Dolembo); lifestyle equipment and service providers; developers and manufacturers of high-cost View Details
Keywords: by Jim Heskett; Health
  • 05 Jan 2011
  • Op-Ed

Funding Unpredictability Around Stem-Cell Research Inflicts Heavy Cost on Scientific Progress

In light of the latest developments of the on-again, off-again, on-again government funding of human embryonic stem-cell research, it is time to consider the devastating implications of this chaotic funding environment. And to do that, one needs to understand how a... View Details
Keywords: by William Sahlman; Pharmaceutical; Pharmaceutical; Pharmaceutical
  • 01 Jun 2009
  • Lessons from the Classroom

The Challenges of Investing in Science-Based Innovation

In economic downtimes, businesses are apt to cut R&D projects that don't promise a speedy return on investment. But take a cue from smart science-based businesses, which view the recession as an opportunity to stoke up research and innovation for long-term... View Details
Keywords: by Julia Hanna; Pharmaceutical; Pharmaceutical; Pharmaceutical
  • 09 Feb 2016
  • First Look

February 9, 2016

challenges as it seeks to continue its growth. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/816013-PDF-ENG Harvard Business School Case 316-010 The Allergan Board Under Fire (A) In 2014, the Allergan Inc. board of directors received a surprise takeover... View Details
Keywords: Sean Silverthorne
  • 26 Sep 2006
  • First Look

First Look: September 26, 2006

patient needs and working backwards to develop profitable solutions rather than starting with the government, pharmaceutical or healthcare industry or NGO. The examination is undertaken on two levels, a macro level that focuses on... View Details
Keywords: Sean Silverthorne
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