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  • All HBS Web  (1,549)
    • News  (610)
    • Research  (804)
    • Multimedia  (53)
  • Faculty Publications  (568)
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  • February 2022 (Revised February 2023)
  • Case

TikTok in 2020: Super App or Supernova? (Abridged)

By: Jeffrey F. Rayport, Dan Maher and Dan O'Brien
TikTok’s parent company, ByteDance, was launched in 2012 around a simple idea—helping users entertain themselves on their smartphones while on the Beijing Subway. In less than a decade, it had become one of the world’s most valuable private companies, with investors... View Details
Keywords: Digital Platform; Artificial Intelligence; AI; Mobile App; Mobile App Industry; Mobile and Wireless Technology; Market Entry and Exit; Brands and Branding; Growth and Development Strategy; China
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Rayport, Jeffrey F., Dan Maher, and Dan O'Brien. "TikTok in 2020: Super App or Supernova? (Abridged)." Harvard Business School Case 822-112, February 2022. (Revised February 2023.)
  • July 2021
  • Teaching Note

Digital Transformation 2.0: CEO Elie Girard at Atos

By: Tsedal Neeley
Teaching Note for HBS Case No. 421-024. Elie Girard has taken the helm as CEO of multinational IT giant Atos to lead the company into the next era of digital transformation. Noticing that customers’ digital needs were evolving to become even more specialized and global... View Details
Keywords: Restructuring; Leading Change; Mergers and Acquisitions; Environmental Sustainability; Organizational Change and Adaptation; Digital Transformation; Information Technology Industry
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Neeley, Tsedal. "Digital Transformation 2.0: CEO Elie Girard at Atos." Harvard Business School Teaching Note 422-006, July 2021.

    The Portfolio Life: How to Future-Proof Your Career, Avoid Burnout, and Build a Life Bigger than Your Business Card

    What Color Is Your Parachute? meets Out of Office in this inspiring, practical playbook to achieve sustainable work-life balance while optimizing your happiness, personal growth, and bank accounts.

    Pouring yourself into a single... View Details
    • 02 May 2023
    • What Do You Think?

    How Should Artificial Intelligence Be Regulated—if at All?

    said, “Savvy employers don’t have to settle for the limitations of a local talent pool ” Ryan concluded, “The given argument (for in-office innovation) is weak because it uses a pre-pandemic example of collaboration and innovation, ignoring the transformative impact of... View Details
    Keywords: by James Heskett; Information Technology; Technology
    • January 2021
    • Case

    Digital Transformation 2.0: CEO Elie Girard at Atos

    By: Tsedal Neeley and James Barnett
    Elie Girard has taken the helm as CEO of Atos—multinational IT giant—to lead the company into the next era of digital transformation. Noticing that customers’ digital needs were evolving to become even more specialized and global in scope, he made a bold first step as... View Details
    Keywords: Restructuring; Change; Leadership; Technology Industry
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    Neeley, Tsedal, and James Barnett. "Digital Transformation 2.0: CEO Elie Girard at Atos." Harvard Business School Case 421-024, January 2021.
    • October 2022
    • Case

    EducationSuperHighway 2.0

    By: William A. Sahlman, Allison M. Ciechanover and Emily Grandjean
    In 2012, Evan Marwell launched EducationSuperHighway (ESH) to address a major problem: though most public K-12 schools in the US had access to the Internet, only roughly 30% had true broadband access that would enable every student to have high speed connectivity. ... View Details
    Keywords: Nonprofit Organizations; Social Entrepreneurship; Social Issues; Leading Change; Early Childhood Education; Infrastructure; Internet and the Web; Telecommunications Industry; Education Industry; Technology Industry; United States; San Francisco
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    Sahlman, William A., Allison M. Ciechanover, and Emily Grandjean. "EducationSuperHighway 2.0." Harvard Business School Case 823-060, October 2022.
    • July 2021 (Revised August 2021)
    • Supplement

    Airbnb Emerges from the Pandemic: Lessons for Stakeholder Governance (B)

    By: Benjamin C. Esty and Allison M. Ciechanover
    As the COVID pandemic spread in early 2020, global travel ground to a halt. For Airbnb, the San Francisco-based platform for renting accommodations, the impact was both swift and severe as revenues plummeted more than 70% over the prior year. Responding to the sudden... View Details
    Keywords: Business and Stakeholder Relations; Corporate Governance; Crisis Management; Leadership; Two-Sided Platforms; Corporate Social Responsibility and Impact; Mission and Purpose; Value Creation; Decision Making; Goals and Objectives; Travel Industry; Tourism Industry; Service Industry; United States
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    Esty, Benjamin C., and Allison M. Ciechanover. "Airbnb Emerges from the Pandemic: Lessons for Stakeholder Governance (B)." Harvard Business School Supplement 222-003, July 2021. (Revised August 2021.) (To be taught in September 2021.)
    • 17 Jan 2023
    • In Practice

    8 Trends to Watch in 2023

    As 2023 begins, businesses and employees face an uncertain economy and labor market, as the twin dilemmas of inflation and interest rates weigh on forecasts. Harvard Business School faculty share the top trends that they believe will shape the workplace and markets... View Details
    Keywords: by Avery Forman
    • 27 Feb 2024
    • Research & Ideas

    Why Companies Should Share Their DEI Data (Even When It’s Unflattering)

    pandemic’s uneven demands on labor markets and supply chains. The study notes that Amazon’s 2020 EEO-1 suggested that three in five workers hired to cover the pandemic surge in sales were people of color, but only 3.6 percent of its... View Details
    Keywords: by Shalene Gupta
    • Web

    Negotiation, Organizations & Markets - Faculty & Research

    effects, priming effects, and the interaction of the two in shaping beliefs. Keywords: Expectations ; Memory ; COVID-19 Pandemic ; Risk and Uncertainty ; Cognition and Thinking Citation Read Now Purchase Related Bordalo, Pedro, Giovanni... View Details
    • March 2021 (Revised July 2021)
    • Case

    Resident

    By: Jeffrey F. Rayport and Thomas O. Jones
    Launched in 2016, Resident was a leading player in the direct-to-consumer bed-in-a-box mattress market, where it was one of at least 175 venture-backed companies competing in the space. By late 2020, it had realized over $500 million in revenue, profitability in the... View Details
    Keywords: Digital Marketing; Business Growth and Maturation; Operations; Entrepreneurship; Competitive Strategy; Initial Public Offering; Decisions; Marketing Strategy; Cash Flow; Demand and Consumers
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    Rayport, Jeffrey F., and Thomas O. Jones. "Resident." Harvard Business School Case 821-090, March 2021. (Revised July 2021.)
    • 18 Jul 2023
    • News

    The First Five Years: Brooke Biederman (MBA 2019)

    challenging part? It’s been a joy to chart the direction of a new commercial venture. Starting from the business equivalent of tabula rasa has been extremely invigorating. Some would say launching an entertainment production company months before a global View Details
    Keywords: Robert Bochnak
    • 01 Sep 2023
    • News

    Solving for Z

    that those who had the least personal contact as a result of pandemic lockdowns now want it the most. “Some of the newest teammates who spent years on college campuses virtually are hungriest for that in-person connection when they... View Details
    Keywords: Alexander Gelfand; Illustrations by Doug Chayka; Administration of Human Resource Programs; Government
    • Web

    Skydeck - Alumni

    improve Black representation in their ranks What the Climate Change Movement Can Learn from the Pandemic Joro founder Sanchali Pal (MBA 2018) on the power of collective action How Business Can Advance Racial Equity Executive Lisa Lewin... View Details
    • Web

    Faculty & Research - Entrepreneurship

    industry is moving from hardware to software in the form of smart, connected elevators. But instead of laying off lega... More Research August 2025 Article Revenue Collapses and the Consumption of Small Business Owners in the COVID-19 View Details
    • Web

    Finance - Faculty & Research

    Controls." Art. 104104. Journal of International Economics 157 (September 2025). Revenue Collapses and the Consumption of Small Business Owners in the COVID-19 Pandemic By: Olivia S. Kim , Jonathan A. Parker and Antoinette Schoar August... View Details
    • Web

    HBS - The year in Review

    pandemic travel restrictions, the program pivoted to focus on US challenges and opportunities, taking more than 1,000 students to one of 15 domestic locations. With a lens on the course’s three modules—contextual intelligence, team... View Details
    • November 2020 (Revised June 2022)
    • Case

    Community-First Public Safety

    By: Mitchell B. Weiss and Sarah Mehta
    How many police officer positions to fund? In August 2020, the question facing St. Paul Mayor Melvin Carter, which might have seemed routine to another mayor at another time in another place, was anything but. A pandemic had rendered the city some $19-$34 million short... View Details
    Keywords: Race; Law Enforcement; Governance; Decision Making; Safety; Social Issues; Public Administration Industry; United States; Minnesota; Saint Paul
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    Weiss, Mitchell B., and Sarah Mehta. "Community-First Public Safety." Harvard Business School Case 821-005, November 2020. (Revised June 2022.)
    • Web

    2023 Reunion Presentations - Alumni

    acquiring and engaging talent. These challenges are especially concerning as they attempt to define the future of work. The pandemic of 2020 forced executives to confront the challenges head-on. But years before the pandemic, in 2015,... View Details
    • 02 Jun 2020
    • Research & Ideas

    Coronavirus Careers: Cloud Kitchens Are Now Serving

    tougher, especially when there is no opportunity for in-person interactions. THE CORONAVIRUS CRISIS More Business-Related Pandemic Coverage from Around Harvard and Beyond COVID-19 Business Impact Center (Harvard Business School) Lessons... View Details
    Keywords: by Lena Ye and Geoffrey Jones; Food & Beverage
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