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  • All HBS Web  (1,577)
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  • 20 Nov 2012
  • First Look

First Look: November 20

  PublicationsThe Unbundling of Advertising Agency Services: An Economic Analysis Authors:Mohammad Arzaghi, Ernst R. Berndt, James C. Davis, and Alvin J. Silk Publication:Review of Marketing Science (forthcoming) Abstract We address a... View Details
Keywords: Sean Silverthorne
  • 28 Aug 2018
  • First Look

New Research and Ideas, August 28, 2018

whereas the contemporaneous marginal effect is higher for generalists. The paper also provides a key methodological insight to the marketing and economics literature. In the Nerlove-Arrow framework, moment... View Details
Keywords: Dina Gerdeman
  • 29 Jun 2007
  • First Look

First Look: June 29, 2007

  Working PapersEconomic Catastrophe Bonds Authors:Joshua D. Coval, Jakub W. Jurek, and Erik Stafford Abstract The central insight of asset pricing is that a security's value depends on both its distribution of payoffs across economic... View Details
Keywords: Martha Lagace
  • 14 Apr 2015
  • First Look

First Look: April 14

collection of innovative research and management insights that build upon the foundations of the first book but takes the study of brand relationships outside of traditional realms by applying new theoretical frameworks and considering... View Details
Keywords: Sean Silverthorne
  • 27 Dec 2015
  • Research & Ideas

The Most Popular Stories and Research Papers of 2015

professors weigh in with their views on leadership in action. Clay Christensen’s Milkshake Marketing (20,015) About 95 percent of new products fail. The problem often is that their creators are using an ineffective View Details
  • 23 Jan 2018
  • First Look

First Look at New Research and Ideas, January 23, 2018

reduce risk, though the effectiveness depends upon the role of capital structure in volatility. To address this question, we build a statistical model of equity volatility that accounts for leverage. Our approach blends Merton’s insights... View Details
Keywords: Sean Silverthorne
  • 09 Jul 2024
  • Research & Ideas

Are Management Consulting Firms Failing to Manage Themselves?

large research and practice infrastructures to produce in-depth insights for a staggering array of public companies, private entities, investment firms, public sector organizations, academic institutions, not-for-profits, and governmental... View Details
Keywords: by David Fubini; Consulting
  • 28 May 2013
  • First Look

First Look: May 28

existing agglomerations, not creating new ones. The paper discusses several practical insights for regional policy makers. Publisher's link: http://cjres.oxfordjournals.org/cgi/reprint/rst008 2006 Psychological Science The Ergonomics of... View Details
Keywords: Sean Silverthorne
  • 09 Oct 2018
  • First Look

New Research and Ideas, October 9, 2018

examination. This book combines insights and lessons from business practice, government policy, and individual decision-making to give voice to data and ideas that should drive the next wave of policy and business practice. Publisher's... View Details
Keywords: Dina Gerdeman
  • 22 May 2007
  • First Look

First Look: May 22, 2007

resulting currency position tends to rise in value when equity markets fall. This strategy works well for investment horizons of one month to one year. In the past 15 years the risk-minimizing demand for the dollar appears to have... View Details
Keywords: Martha Lagace
  • 24 Jul 2018
  • Op-Ed

4 Ways Managers Can Exercise Their 'Agency' to Change the World

proven business tactic. For every newsworthy instance of a corporation putting profit ahead of social good, there are multiple unheralded examples of companies using social good-oriented initiatives to expand their markets or enhance... View Details
Keywords: by George Serafeim
  • 16 Aug 2024
  • In Practice

Election 2024: What's at Stake for Business and the Workplace?

Ahead of the Democratic National Convention, HBS Working Knowledge gathered insights from Harvard Business School faculty about what’s at stake for companies, and how the election might impact workplaces. They offer an assessment as the... View Details
Keywords: by Rachel Layne
  • 10 Apr 2018
  • First Look

First Look at New Research, April 10, 2018

guidance on the design of optimal call patterns in route sales. Our analyses reveal that the long-term persistence effect of detailing is more pronounced for specialist physicians, whereas the contemporaneous marginal effect is higher for generalists. We also provide a... View Details
Keywords: Sean Silverthorne
  • 17 Nov 2015
  • Lessons from the Classroom

How Activist Investors Became Respectable

no company is off limits. Activists have recently pressed for action at Apple, GE, and DuPont. Campaigns against companies with market capitalizations of more than $25 billion nearly tripled last year. The activist’s transformation to... View Details
Keywords: by Joseph Fuller; Financial Services; Banking
  • 26 Sep 2013
  • Research & Ideas

Behind India’s Economic and Political Woes

Institute at Harvard University and Jorge Paulo Lemann Professor at Harvard Business School, offers some insights into the causes and conditions at play. Zeenat Potia: Can you give some context around the downturn of the Indian economy... View Details
Keywords: by Zeenat Potia
  • 05 Dec 2006
  • First Look

First Look: December 5, 2006

http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=107028 The Virtual Entrepreneurial Team Exercise—VETE; Overview and Instructions for Participants Harvard Business School Note 806-158   PublicationsCRM Implementation: Effectiveness Issues and View Details
Keywords: Sean Silverthorne
  • 18 Dec 2012
  • First Look

First Look: December 18

panel of advisers-resulting in a wealth of teaching moments bound to keep you captivated. Experts agree that many twentieth-century leadership practices won't work in the turbulent twenty-first century. This engaging book gives you the View Details
Keywords: Carmen Nobel
  • 02 Jun 2010
  • First Look

First Look: June 2

stick with practicing medicine. This essay argues that physicians currently in practice could be equipped over time with the management skill necessary to develop and implement new models of primary care. A Choice Prediction Competition for View Details
Keywords: Martha Lagace
  • 23 Sep 2008
  • First Look

First Look: September 23, 2008

individual-level data from an Indian software services firm to examine the effects of team familiarity and variation in market experience on multiple measures of performance for over 1,100 software development projects. Consistent with... View Details
Keywords: Martha Lagace
  • 22 Jun 2009
  • Research & Ideas

“Too Big To Fail”: Reining In Large Financial Firms

issued a dissenting minority report. The partisan clash of views foreshadowed the political debate now echoing in the corridors on Capitol Hill. The Case For More Regulation Looking at the historical record, Moss makes a strong case that targeted government regulation... View Details
Keywords: by Roger Thompson; Banking; Financial Services
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