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- All HBS Web (1,343)
- Faculty Publications (385)
- 18 Feb 2013
- Research & Ideas
Breaking Through a Growth Stall
team to what is actually going on. Effective customer selection requires segmenting a market based on the benefits that customers receive and perceive in the product or service. It focuses on buyers:... View Details
Keywords: by Sean Silverthorne
- 01 Dec 2015
- News
Complements to the Case Method
Coleman Professor of Financial Management. “We are surprised by how teams come in and say we talked to the CEO,” laughs Cohen. One of the key lessons in Cohen and Malloy’s field course, Stock Pitching, is that the market is almost always... View Details
- 19 Feb 2008
- Research & Ideas
Radical Design, Radical Results
has found that companies adopt one of three different strategies: Launch and see. The company launches a variety of products, and then measures market reaction to each, relying on the selective capability of... View Details
- 28 May 2008
- First Look
First Look: May 28, 2008
on a systematic selection and analysis of articles, the paper outlines an emerging consensus on the definition and process of institutional entrepreneurship. It also presents the previously identified enabling conditions for, and reviews... View Details
Keywords: Martha Lagace
- 09 Aug 2004
- Research & Ideas
A Diagnostic for Disruptive Innovation
revisit another. But the goal remains the same: Find the option that can set your company on the path to disruptive growth. Customer Diagnostic This diagnostic assesses customers in order to identify "disruptable" market... View Details
- 10 Nov 2008
- What Do You Think?
How Much Can You Ask of Your Customers?
over-involvement (of) customers have led to bitter intellectual property right disputes customers simultaneously trying to drive the product in two (or more) very separate market directions (or) feature creep that literally prevents... View Details
Keywords: by Jim Heskett
- Web
Investment Strategies - Course Catalog
and personal finance. A cornerstone of any investment philosophy is a view on the efficiency of markets. An efficient market is one where prices reflect true fundamental values. In an efficient market, there is little value in the View Details
- Fast Answer
FIELD Global Immersion Resources: Boston
Where can I find industry, market, company information and news about Boston, MA? Industry and market research The industry and market research recommendations below will have data/analysis for the United... View Details
- Fast Answer
Investing in Life Sciences - SIP Resources
Market research: BCC Research - Reports on major economic, scientific, and technological developments in industrial, pharmaceutical, and high technology worldwide. Frost & Sullivan - Reports and market... View Details
- Fast Answer
FIELD Global Immersion: South Korea
not covered for every country. Search tips: select a specific market then narrow region to relevant country. Country information and data View Details
- Fast Answer
FIELD Global Immersion Resources: Argentina
Where can I find country, industry and market information and news about Argentina? Industry and market researchView Details
- Web
Option Pricing in Theory & Practice: The Nobel Prize Research of Robert C. Merton
Introduction Prelude to the Option Pricing Model The Formula The Spread and Adoption of Option Pricing Models The Significance and Consequences of Financial Models Selected Bibliography Lenders to the Exhibit Additional Information About... View Details
- 01 Jun 2011
- News
Students Start-Ups Tap New HBS Fund
Nine HBS student-led teams received grants in March averaging $5,000 to $7,000 to launch and test their start-up business ideas. A total of $50,000 was made available through the pilot Minimum Viable Product Fund program run by HBS’s Arthur Rock Center for... View Details
Keywords: awards
- 24 Jul 2000
- Research & Ideas
Something Ventured, Something Gained: A European View of Venture Capital
young firms, given the uncertainties that were a natural part of the entrepreneurial process," Lerner explained. "General Doriot's idea was to create a new kind of organization that established a selection process, supplied... View Details
- Web
Curriculum | MBA
key disciplines. Fall Term Finance 1 Financial Reporting & Control (FRC) Leadership & Organizational Behavior (LEAD) Marketing Technology & Operations Management (TOM) Strategy Spring Term Data Science & AI for Leaders Business,... View Details
- 03 Oct 2023
- Blog Post
Hire an MBA: The Benefits and Misconceptions for Startups
they can add. Sample projects might include: Competitive/Pricing Analysis Market Analysis & Segmentation Business Partner Evaluations Due diligence & ROI analysis New Business Development It is not uncommon for second years who... View Details
- 01 Apr 1999
- News
HBS Alumni Association Board of Directors: President's Report
club operations, development of continuing education, and the marketing of programs and services to alumni. Three committees have been formed to focus on these issues, and they are presently hard at work assessing the current status of... View Details
- 07 Sep 2021
- News
Green House
achieve net-zero-energy demand by pairing ultra-low energy use with solar panels for energy production. But Harper’s home goes even further than that select group—achieving net-positive-energy production—because the house uses so little... View Details
- 01 Dec 1999
- News
The Way You See It
In response to a special Bulletin survey, hundreds of HBS alumni selected the people, products, and events that in their view have most affected business over the last 75 years. These intrepid respondents also did some crystal-ball... View Details
- 09 Jan 2013
- Sharpening Your Skills
Sharpening Your Skills: Understanding Customers
Customer Feedback Not on elBulli's Menu At its height, Chef Ferran Adrià's elBulli restaurant may have been the most popular in the world, but why? In professor Michael Norton's course, students learn about marketing from a business owner... View Details
Keywords: Re: Multiple Faculty