Machinery and Machining - Publications - Faculty & Research

20 Dec 2017
Lessons from the Classroom

How to Design a Better Customer Experience

Dietz, who didn’t realize that children saw the company’s MRI scanners as cold, scary chambers of misery until he visited a hospital and saw for himself. The machines created enough fear View Details

Keywords: by Dina Gerdeman; Health; Entertainment & Recreation

30 May 2023
Research & Ideas

Can AI Predict Whether Shoppers Would Pick Crest or Colgate?

Companies have long poured time and money into surveying customers. Now, with new research showing artificial intelligence provides plenty of rich data about shopper preferences, could customer surveys become obsolete? Companies turn to... View Details

Keywords: by Kristen Senz

07 Jul 2011
What Do You Think?

So We Adapt. What’s the Downside?

point, adaptability is a strength. Ravindra Edirisooriya asserted that "Adaptability is good in the short term since it will allow the use of existing labor, materials, machinery and technology View Details

Keywords: by Jim Heskett

22 Oct 2019
Research & Ideas

Use Artificial Intelligence to Set Sales Targets That Motivate

data, the algorithm learns to predict the outcome from the input data. Unsupervised learning. In this case, using unlabeled data, the algorithm learns the inherent structure from the input data. Either machine learning approach is only as... View Details

Keywords: by Michael Blanding

01 Dec 2023
News

Rounding the Bend

Illustration by Fernando Cobelo To help people visualize what a circular economy could look like and bring the challenges down to a closet-sized scale, Emily Bolon (MBA/MPA 2007) recommends the following exercise. First, make a mental tally of the number of garments... View Details

Keywords: Jen McFarland Flint; Miscellaneous Store Retailers; Retail Trade; Apparel Manufacturing; Manufacturing

14 Mar 2023
Blog Post

How I Spent My 2+2 Deferral: Dyllan Muller

Associate Scientist at Unilever’s Personal Care R&D site in Trumbull, Connecticut. There, I did computational chemistry research and machine learning modeling to find new active ingredients for skincare... View Details

18 Jul 2019
Lessons from the Classroom

The Internet of Things Needs a Business Model. Here It Is

in the business-to-business space.” Indeed, the kinds of innovation possible in the B2B world seem limitless. By placing sensors on machinery and connecting them to the internet, companies can capture... View Details

Keywords: by Michael Blanding; Computer

Profile

Joel Hurd

Coming to HBS is like Getting tossed in the fanciest washing machine on earth with the “heavy duty” and “extra spin cycle” settings selected. What is your most memorable classroom moment? I once argued very... View Details

01 Dec 2016
News

In My Humble Opinion: Chip Brewer (MBA 1991)

cleaning sewers and servicing machinery as a mill foreman), but that on-course connection helped him land a position at Adams in 1998, where he rose to CEO in 2002. In 2012, Brewer was named president View Details

Keywords: Julia Hanna

22 Dec 2022
Blog Post

TOP 10 MBA VOICES BLOGS OF 2022

problem in 2016 was autonomous vehicles and I was fortunate enough to join Ford as a Machine Learning Researcher. I wrote software, generated intellectual property, and talked... View Details

25 May 2021
Research & Ideas

White Airbnb Hosts Earn More. Can AI Shrink the Racial Gap?

Airbnb began offering a free tool to help all hosts set reasonable rates. The real-time, “smart pricing” program uses machine learning to automatically adjust the property’s nightly fees by considering a rich set of factors that influence... View Details

Keywords: by Lane Lambert; Technology; Accommodations

26 Oct 2022
Research & Ideas

How Paid Promos Take the Shine Off YouTube Stars (and Tips for Better Influencer Marketing)

desired outcome.” Deep dive into YouTube The influencer marketing machine is huge and growing. The industry was reportedly valued at $6 billion in 2020 and is projected to... View Details

Keywords: by Kara Baskin; Technology; Media & Broadcasting

October 2019
Case

Leading Bank Leumi into the Future

By: Joshua D. Margolis, Allison M. Ciechanover, Nicole Keller and Danielle Golan

An unlikely but highly effective leader of a traditional bank, Rakefet Russak-Aminoach, simultaneously leads a classic change effort and an unconventional effort to innovate. She focuses her initial energy on making the bank more efficient in the face of industry... View Details

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01 Jun 2024
News

Alumni Achievement Awards 2024

Photographed by Susan Young; Edited by Julia Hanna MORE ON THE RECIPIENTS Read more about the 2024 recipients, and learn about past recipients. ALUMNI ACHIEVEMENT AWARDS SITE MORE ON THE RECIPIENTS Read more about the 2024 recipients, and learn about past recipients.... View Details

Research Summary

Overview

By: Kris Johnson Ferreira

Professor Ferreira's research primarily focuses on how retailers can use algorithms to make better revenue management decisions, including pricing, product display, and assortment planning. In the retail industry, anticipating consumer demand is arguably one of the... View Details

Keywords: E-commerce; Analytics; Revenue Management; Pricing; Assortment Planning; Field Experiments; Operations; Supply Chain; Supply Chain Management; Retail Industry

Web

Events - Behavioral Finance & Financial Stability

social/economic phenomena related to belief formation and prediction, especially as related to financial markets. The conference included presentations from a few of the leading figures in psychology, economics, View Details

19 Sep 2023
Blog Post

2023 Summer Internships in Business & Environment

basalt reacts with CO2, trapping it for 10,000+ years while improving soil health and increasing crop yields for partner farmers. Lithos uses novel soil models and machine... View Details

Web

Historical Data Visualization - Business History

Historical Data Visualization To facilitate understanding the history of global capitalism in its broad societal context, this tool provides historical data on broad economic, social and political trends both globally View Details

01 Dec 2018
News

Digital Transformation

in.” To further scholarship at HBS related to data science, machine learning, and artificial intelligence, and to support HBS’s Digital Initiative, Ahmad established the Syed... View Details

Web

Online Business Analytics Course | HBS Online

across themes such as forecasting, linear regressions, and machine learning to better lead your team to long-term success. You will learn how to create a compelling story that uses proven, collected data to... View Details

Publications